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On Page Optimization

This is the process of telling Google what it is that you do and where you offer your products or services by editing the code and content of your website. Google is simply a robot. By making sure your website “speaks Google”, you have a better shot to be found in search engines.

We do this by creating hundreds of pages on the back-end of your website. Each page is perfectly optimized for one location and one category of service.

We will continue to do this for as many products/services and locations that you have and we won’t charge extra for it. This creates a larger net to catch more people who are looking for you. We want you to get as many clients and customers as possible.

Secret Sauce: Use software to constantly update the landing pages every time Google visits the the website. This gives you a boost in rankings due to Google’s fresh content factor.

Secret Sauce: Get backlinks from sites that are powerful, have organic traffic and become even more powerful over time.

Link Building

If both you and your competitors do on-page optimization perfectly (step one above), how does Google choose which website to rank #1? Google must differentiate which website has more authority on the subject. Google uses backlinks to qualify which website is more important.

If website A is willing to give website B some of its’ online visitors via a backlink, then website A must believe website B is important and trustworthy. Google then attributes some of the value of website A and bumps up website B in regards to online authority.

Link building is the scaling portion of SEO. The more high quality links, the better. It is the only thing that will consistently get your website to show up more prominently in Google; especially for those hard to win search terms.

Map Optimization

Google map optimization (also known as Google My Business or GMB optimization) is the process of getting your local business to show up on the Google map section of search results. We do this by making sure your business name, address and phone number (NAP) are created and consistent on all the major online directories, data aggregators and voice search platforms (think Siri and Alexa). In doing so, you create an “online fingerprint” that is specific to your business. In doing so, Google takes your business more seriously, and thus ranks you for more local searches.

Secret Sauce: Use software and API’s to search all variations of your online business listing in order fix, remove duplicates and update existing listings.

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North Dakota

Local SEO Marketing Company Serving Selfridge North Dakota

Tom Johnston Will Be Your Most Suitable Choice For SEO

Professional SEO may benefit your business in numerous ways. SEO can generate leads, get more traffic to your site, and deliver an improved user experience. However, low quality SEO may be damaging for your site. Tom Johnston can provide the expert Search engine optimization services that you require. Johnston is definitely an experienced professional which has been working in SEO for a decade.

Because Johnston has extensive expertise, he’s equipped to do business with all types of clients, from smaller businesses to larger ones. Johnston also offers franchise SEO for firms that have multiple locations. If you choose to do business with Johnston, you’ll obtain the Search marketing services you require.

Johnston takes a three-step approach to SEO. On-page optimization is the first task of your process. This process involves making changes to some site as a way to improve its search engine results. On-page optimization can display search engines like Google what your blog needs to be ranking for. There are lots of on-page optimization techniques that will increase your site’s rankings, including creating SEO-friendly content for your personal site.

The 2nd step is off-page optimization. This describes off-site techniques that will improve your site’s rankings. One of the primary parts of off-page optimization is backlink building. Off-page optimization is a way to show search engines that your site is a trustworthy supply of information.

The 3rd step is local search engine marketing. This really is essential for firms that operate locally. This section of the process involves optimization for Google Maps and claiming and providing details for your personal Google My Company listing. Providing accurate information for other directory listings is crucial at the same time.

Tom Johnston offers many services to his clients. When you work with Johnston, you’ll have a month-to-month contract. Whether you want SEO assistance from the short-term or long term help, you’ll be able to get the assistance that you require. Your contract can be adjusted when necessary.

You’ll receive monthly ranking reports, which will help you to see how your internet site is performing. This will enable you to see which search terms are yielding ideal results. It is going to show you the way your search rankings happen to be improving from month to month.

Google Analytics will likely be set up on your web site, meaning it will be easier for you to monitor the traffic your internet site is receiving. You’ll also be able to find out what percentage of the people to your web site are finding your site via search engines.

If you’re thinking about dealing with Tom Johnston, you are able to contact him for the free video analysis of your own site. The analysis will likely compare your web site to competing sites. Because this consultation will probably be absolutely free, there is no reason behind you not to make the most of it.

It’s important for your organization to be optimized for search engines like google. Strong SEO is important to the health of any business. Whether you operate a huge national company or even a small, locally-based company, you can trust Tom Johnston to deal with your entire SEO needs. Visit Tom-Johnston.com to find out more.

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