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    On Page Optimization

    This is the process of telling Google what it is that you do and where you offer your products or services by editing the code and content of your website. Google is simply a robot. By making sure your website “speaks Google”, you have a better shot to be found in search engines.

    We do this by creating hundreds of pages on the back-end of your website. Each page is perfectly optimized for one location and one category of service.

    We will continue to do this for as many products/services and locations that you have and we won’t charge extra for it. This creates a larger net to catch more people who are looking for you. We want you to get as many clients and customers as possible.

    Secret Sauce: Use software to constantly update the landing pages every time Google visits the the website. This gives you a boost in rankings due to Google’s fresh content factor.

    Secret Sauce: Get backlinks from sites that are powerful, have organic traffic and become even more powerful over time.

    Link Building

    If both you and your competitors do on-page optimization perfectly (step one above), how does Google choose which website to rank #1? Google must differentiate which website has more authority on the subject. Google uses backlinks to qualify which website is more important.

    If website A is willing to give website B some of its’ online visitors via a backlink, then website A must believe website B is important and trustworthy. Google then attributes some of the value of website A and bumps up website B in regards to online authority.

    Link building is the scaling portion of SEO. The more high quality links, the better. It is the only thing that will consistently get your website to show up more prominently in Google; especially for those hard to win search terms.

    Map Optimization

    Google map optimization (also known as Google My Business or GMB optimization) is the process of getting your local business to show up on the Google map section of search results. We do this by making sure your business name, address and phone number (NAP) are created and consistent on all the major online directories, data aggregators and voice search platforms (think Siri and Alexa). In doing so, you create an “online fingerprint” that is specific to your business. In doing so, Google takes your business more seriously, and thus ranks you for more local searches.

    Secret Sauce: Use software and API’s to search all variations of your online business listing in order fix, remove duplicates and update existing listings.

    Features & Benefits

    No Long-Term Contracts

    Monthly Ranking Reports

    Website Traffic Reporting

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    Don’t be shy. Request a free video analysis of your website and your competitors. We promise not to spam you.

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      North Dakota

      Local SEO Marketing Company Serving Rocklake North Dakota

      Tom Johnston Can Be Your Best Choice For SEO

      Professional SEO will benefit your company in many ways. SEO can generate leads, get more traffic to your site, and deliver a better user experience. However, low quality SEO may be damaging in your site. Tom Johnston can offer the expert SEO services that you need. Johnston is undoubtedly an experienced professional which has been employed in SEO for a decade.

      Because Johnston has extensive expertise, he’s equipped to work with all kinds of clients, from small businesses to larger ones. Johnston also provides franchise SEO for businesses that have multiple locations. When you select to use Johnston, you’ll receive the SEO services you will need.

      Johnston takes a three-step strategy to SEO. On-page optimization is the first step of the process. This process involves making changes to a site as a way to improve its search engine ranking positions. On-page optimization can show the major search engines what your website needs to be ranking for. There are many on-page optimization techniques that could boost your site’s rankings, like creating SEO-friendly content to your site.

      Another step is off-page optimization. This describes off-site techniques that will increase your site’s rankings. One of many parts of off-page optimization is link-building. Off-page optimization is ways to show search engines like yahoo that your internet site is a reliable supply of information.

      The next step is local search engine marketing. This is necessary for businesses that operate locally. This portion of the process involves optimization for Google Maps and claiming and providing details for your personal Google My Business listing. Providing accurate information for other directory listings is crucial also.

      Tom Johnston offers many services to his clients. When you work with Johnston, you’ll have got a month-to-month contract. Whether you need SEO assistance within the short-term or long term help, you’ll be able to get the help that you need. Your contract can be adjusted when necessary.

      You’ll receive monthly ranking reports, which will help you to observe how your website is performing. This will allow you to see which search terms are yielding ideal results. It is going to show you the way your search rankings have been improving from month to month.

      Google Analytics is going to be set up on your site, which implies it will be simpler that you can monitor the traffic your internet site is receiving. You’ll also be able to find out how many of the visitors to your site are discovering your site via search engines like yahoo.

      If you’re thinking about working together with Tom Johnston, you can contact him to get a free video analysis of your respective site. The analysis will even compare your blog to competing sites. Because this consultation will probably be absolutely free, there is no cause of you do not to make the most of it.

      It’s vital for your company to get optimized for search engine listings. Strong SEO is vital to the health of any organization. Whether you run a sizable national company or a small, locally-based company, you can trust Tom Johnston to manage your SEO needs. Visit Tom-Johnston.com to learn more.

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