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    On Page Optimization

    This is the process of telling Google what it is that you do and where you offer your products or services by editing the code and content of your website. Google is simply a robot. By making sure your website “speaks Google”, you have a better shot to be found in search engines.

    We do this by creating hundreds of pages on the back-end of your website. Each page is perfectly optimized for one location and one category of service.

    We will continue to do this for as many products/services and locations that you have and we won’t charge extra for it. This creates a larger net to catch more people who are looking for you. We want you to get as many clients and customers as possible.

    Secret Sauce: Use software to constantly update the landing pages every time Google visits the the website. This gives you a boost in rankings due to Google’s fresh content factor.

    Secret Sauce: Get backlinks from sites that are powerful, have organic traffic and become even more powerful over time.

    Link Building

    If both you and your competitors do on-page optimization perfectly (step one above), how does Google choose which website to rank #1? Google must differentiate which website has more authority on the subject. Google uses backlinks to qualify which website is more important.

    If website A is willing to give website B some of its’ online visitors via a backlink, then website A must believe website B is important and trustworthy. Google then attributes some of the value of website A and bumps up website B in regards to online authority.

    Link building is the scaling portion of SEO. The more high quality links, the better. It is the only thing that will consistently get your website to show up more prominently in Google; especially for those hard to win search terms.

    Map Optimization

    Google map optimization (also known as Google My Business or GMB optimization) is the process of getting your local business to show up on the Google map section of search results. We do this by making sure your business name, address and phone number (NAP) are created and consistent on all the major online directories, data aggregators and voice search platforms (think Siri and Alexa). In doing so, you create an “online fingerprint” that is specific to your business. In doing so, Google takes your business more seriously, and thus ranks you for more local searches.

    Secret Sauce: Use software and API’s to search all variations of your online business listing in order fix, remove duplicates and update existing listings.

    Features & Benefits

    No Long-Term Contracts

    Monthly Ranking Reports

    Website Traffic Reporting

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    Don’t be shy. Request a free video analysis of your website and your competitors. We promise not to spam you.

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      North Dakota

      Local SEO Marketing Company Serving Ellendale North Dakota

      Tom Johnston Is The Best Choice For SEO

      Professional SEO will benefit your small business in numerous ways. SEO can generate leads, increase targeted traffic for your site, and deliver a better user experience. However, poor quality SEO may be damaging in your site. Tom Johnston can provide the expert SEO services you need. Johnston is an experienced professional which has been doing work in SEO for a decade.

      Because Johnston has extensive expertise, he’s equipped to do business with a myriad of clients, from small companies to larger ones. Johnston now offers franchise SEO for businesses that have multiple locations. If you select to use Johnston, you’ll obtain the Search marketing services you want.

      Johnston takes a three-step procedure for SEO. On-page optimization is step one in the process. This technique involves making changes to a site in order to improve its search engine ranking positions. On-page optimization can display the major search engines what your web site needs to be ranking for. There are several on-page optimization techniques that can enhance your site’s rankings, like creating SEO-friendly content for the site.

      The next step is off-page optimization. This describes off-site techniques that may improve your site’s rankings. One of the main elements of off-page optimization is link-building. Off-page optimization is a means to show search engines like google that your internet site is a reliable supply of information.

      The third step is local search engine optimization. This is certainly important for businesses that operate locally. This part of the process involves optimization for Google Maps and claiming and providing more information for your Google My Business listing. Providing accurate information for other directory listings is essential at the same time.

      Tom Johnston offers many services to his clients. When you work with Johnston, you’ll use a month-to-month contract. Whether you want SEO assistance inside the short-term or long-term help, you’ll get the services that you need. Your contract might be adjusted as needed.

      You’ll receive monthly ranking reports, which will allow you to find out how your internet site is performing. This will enable you to see which keyphrases are yielding greatest results. It will also reveal to you the way your search rankings have been improving from month to month.

      Google Analytics will be installed on your website, which implies it will be easier so that you can monitor the traffic your internet site is receiving. You’ll also be able to discover how many of the people to your web site are discovering your web site via search engines like yahoo.

      If you’re considering utilizing Tom Johnston, you may contact him for any free video analysis of your own site. The analysis will likely compare your website to competing sites. As this consultation will probably be free of charge, there is not any reason behind you not to benefit from it.

      It’s important for your business to get optimized for search engines. Strong SEO is crucial to the fitness of any organization. Whether you operate a sizable national company or perhaps a small, locally-based company, you can rely on Tom Johnston to handle all of your SEO needs. Visit Tom-Johnston.com to learn more.

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      • Serp (Search Engine Ranking Results Page)
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      • On Page Optimziation
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      • Google Maps
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      • 3 Map Pack
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      • Bing
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      • 46.106141
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      • Dickey
      • Ellendale
      • North Dakota
      • ND