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    On Page Optimization

    This is the process of telling Google what it is that you do and where you offer your products or services by editing the code and content of your website. Google is simply a robot. By making sure your website “speaks Google”, you have a better shot to be found in search engines.

    We do this by creating hundreds of pages on the back-end of your website. Each page is perfectly optimized for one location and one category of service.

    We will continue to do this for as many products/services and locations that you have and we won’t charge extra for it. This creates a larger net to catch more people who are looking for you. We want you to get as many clients and customers as possible.

    Secret Sauce: Use software to constantly update the landing pages every time Google visits the the website. This gives you a boost in rankings due to Google’s fresh content factor.

    Secret Sauce: Get backlinks from sites that are powerful, have organic traffic and become even more powerful over time.

    Link Building

    If both you and your competitors do on-page optimization perfectly (step one above), how does Google choose which website to rank #1? Google must differentiate which website has more authority on the subject. Google uses backlinks to qualify which website is more important.

    If website A is willing to give website B some of its’ online visitors via a backlink, then website A must believe website B is important and trustworthy. Google then attributes some of the value of website A and bumps up website B in regards to online authority.

    Link building is the scaling portion of SEO. The more high quality links, the better. It is the only thing that will consistently get your website to show up more prominently in Google; especially for those hard to win search terms.

    Map Optimization

    Google map optimization (also known as Google My Business or GMB optimization) is the process of getting your local business to show up on the Google map section of search results. We do this by making sure your business name, address and phone number (NAP) are created and consistent on all the major online directories, data aggregators and voice search platforms (think Siri and Alexa). In doing so, you create an “online fingerprint” that is specific to your business. In doing so, Google takes your business more seriously, and thus ranks you for more local searches.

    Secret Sauce: Use software and API’s to search all variations of your online business listing in order fix, remove duplicates and update existing listings.

    Features & Benefits

    No Long-Term Contracts

    Monthly Ranking Reports

    Website Traffic Reporting

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    Don’t be shy. Request a free video analysis of your website and your competitors. We promise not to spam you.

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      North Carolina

      Local SEO Marketing Company Serving Rose Hill North Carolina

      Tom Johnston Can Be Your Best Option For SEO

      Professional SEO can benefit your organization in many ways. SEO can generate leads, get more traffic in your site, and deliver a much better user experience. However, low quality SEO could be damaging for your site. Tom Johnston can offer the expert Search marketing services that you desire. Johnston is definitely an experienced professional that has been working in SEO for any decade.

      Because Johnston has extensive expertise, he’s equipped to work alongside all kinds of clients, from small businesses to larger ones. Johnston even offers franchise SEO for companies that have multiple locations. If you choose to use Johnston, you’ll receive the SEO services you want.

      Johnston takes a three-step strategy to SEO. On-page optimization is the first task of your process. This procedure involves making changes to some site as a way to improve its search engine rankings. On-page optimization is capable of showing search engines like Google what your site should be ranking for. There are lots of on-page optimization techniques that may increase your site’s rankings, including creating SEO-friendly content to your site.

      Another step is off-page optimization. This describes off-site techniques that can boost your site’s rankings. One of the main components of off-page optimization is link-building. Off-page optimization is a way to show search engines that your site is a reliable method to obtain information.

      The 3rd step is local seo. This is certainly necessary for companies that operate locally. This section of the process involves optimization for Google Maps and claiming and providing details for the Google My Business listing. Providing accurate information for other directory listings is essential as well.

      Tom Johnston offers many services to his clients. When you work with Johnston, you’ll possess a month-to-month contract. Whether you require SEO assistance inside the short-term or long-term help, you’ll be capable of getting the help you need. Your contract can be adjusted when necessary.

      You’ll receive monthly ranking reports, which will enable you to observe how your internet site is performing. This will allow you to see which search phrases are yielding ideal results. It will show you how your search rankings have been improving from month to month.

      Google Analytics will probably be set up on your blog, which implies it will be simpler that you can monitor the traffic your website is receiving. You’ll likewise be able to find out what number of the website visitors to your web site have realized your site via search engines like yahoo.

      If you’re thinking about dealing with Tom Johnston, you are able to contact him to get a free video analysis of your site. The analysis will even compare your website to competing sites. Simply because this consultation will be absolutely free, there is absolutely no cause of you do not to make the most of it.

      It’s essential for your small business being optimized for search engines like google. Strong SEO is important to the health of any organization. Whether you have a big national company or a small, locally-based company, you can rely on Tom Johnston to handle your SEO needs. Visit Tom-Johnston.com to acquire more information.

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