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    On Page Optimization

    This is the process of telling Google what it is that you do and where you offer your products or services by editing the code and content of your website. Google is simply a robot. By making sure your website “speaks Google”, you have a better shot to be found in search engines.

    We do this by creating hundreds of pages on the back-end of your website. Each page is perfectly optimized for one location and one category of service.

    We will continue to do this for as many products/services and locations that you have and we won’t charge extra for it. This creates a larger net to catch more people who are looking for you. We want you to get as many clients and customers as possible.

    Secret Sauce: Use software to constantly update the landing pages every time Google visits the the website. This gives you a boost in rankings due to Google’s fresh content factor.

    Secret Sauce: Get backlinks from sites that are powerful, have organic traffic and become even more powerful over time.

    Link Building

    If both you and your competitors do on-page optimization perfectly (step one above), how does Google choose which website to rank #1? Google must differentiate which website has more authority on the subject. Google uses backlinks to qualify which website is more important.

    If website A is willing to give website B some of its’ online visitors via a backlink, then website A must believe website B is important and trustworthy. Google then attributes some of the value of website A and bumps up website B in regards to online authority.

    Link building is the scaling portion of SEO. The more high quality links, the better. It is the only thing that will consistently get your website to show up more prominently in Google; especially for those hard to win search terms.

    Map Optimization

    Google map optimization (also known as Google My Business or GMB optimization) is the process of getting your local business to show up on the Google map section of search results. We do this by making sure your business name, address and phone number (NAP) are created and consistent on all the major online directories, data aggregators and voice search platforms (think Siri and Alexa). In doing so, you create an “online fingerprint” that is specific to your business. In doing so, Google takes your business more seriously, and thus ranks you for more local searches.

    Secret Sauce: Use software and API’s to search all variations of your online business listing in order fix, remove duplicates and update existing listings.

    Features & Benefits

    No Long-Term Contracts

    Monthly Ranking Reports

    Website Traffic Reporting

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    Don’t be shy. Request a free video analysis of your website and your competitors. We promise not to spam you.

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      North Carolina

      Local SEO Marketing Company Serving Roanoke Rapids North Carolina

      Tom Johnston Is The Smart Choice For SEO

      Professional SEO can benefit your company in several ways. SEO can generate leads, increase targeted traffic for your site, and deliver a better user experience. However, low quality SEO might be damaging in your site. Tom Johnston offers the expert Search engine optimization services that you require. Johnston is an experienced professional that has been doing work in SEO for any decade.

      Because Johnston has extensive expertise, he’s equipped to work alongside a myriad of clients, from smaller businesses to larger ones. Johnston also provides franchise SEO for firms that have multiple locations. When you choose to use Johnston, you’ll receive the Search engine optimization services you will need.

      Johnston requires a three-step method of SEO. On-page optimization is the first step in the process. This method involves making changes to your site in order to improve its search engine ranking positions. On-page optimization can display search engines like yahoo what your website should be ranking for. There are several on-page optimization techniques that will increase your site’s rankings, including creating SEO-friendly content for the site.

      The next step is off-page optimization. This describes off-site techniques that may improve your site’s rankings. One of the main aspects of off-page optimization is link-building. Off-page optimization is a method to show search engines that your internet site is a reliable source of information.

      The next step is local search engine optimization. This is essential for companies that operate locally. This section of the process involves optimization for Google Maps and claiming and providing details for your personal Google My Company listing. Providing accurate information for other directory listings is crucial at the same time.

      Tom Johnston offers many services to his clients. When you deal with Johnston, you’ll possess a month-to-month contract. Whether you require SEO assistance within the short-term or long term help, you’ll can get the help that you require. Your contract could be adjusted as required.

      You’ll receive monthly ranking reports, which will enable you to discover how your internet site is performing. This will help you to see which keyphrases are yielding ideal results. It will also reveal to you the way your search rankings have already been improving from month to month.

      Google Analytics is going to be installed on your website, which suggests it will be simpler that you should monitor the traffic your website is receiving. You’ll likewise be able to discover what percentage of the targeted traffic to your blog are finding your blog via search engine listings.

      If you’re thinking about dealing with Tom Johnston, it is possible to contact him for a free video analysis of your own site. The analysis will likely compare your web site to competing sites. Simply because this consultation will probably be absolutely free, there is no reason behind you not to take full advantage of it.

      It’s important for your company to get optimized for search engines like yahoo. Strong SEO is important to the fitness of any business. Whether you run a sizable national company or even a small, locally-based company, you can trust Tom Johnston to deal with all of your SEO needs. Visit Tom-Johnston.com to find out more.

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