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    On Page Optimization

    This is the process of telling Google what it is that you do and where you offer your products or services by editing the code and content of your website. Google is simply a robot. By making sure your website “speaks Google”, you have a better shot to be found in search engines.

    We do this by creating hundreds of pages on the back-end of your website. Each page is perfectly optimized for one location and one category of service.

    We will continue to do this for as many products/services and locations that you have and we won’t charge extra for it. This creates a larger net to catch more people who are looking for you. We want you to get as many clients and customers as possible.

    Secret Sauce: Use software to constantly update the landing pages every time Google visits the the website. This gives you a boost in rankings due to Google’s fresh content factor.

    Secret Sauce: Get backlinks from sites that are powerful, have organic traffic and become even more powerful over time.

    Link Building

    If both you and your competitors do on-page optimization perfectly (step one above), how does Google choose which website to rank #1? Google must differentiate which website has more authority on the subject. Google uses backlinks to qualify which website is more important.

    If website A is willing to give website B some of its’ online visitors via a backlink, then website A must believe website B is important and trustworthy. Google then attributes some of the value of website A and bumps up website B in regards to online authority.

    Link building is the scaling portion of SEO. The more high quality links, the better. It is the only thing that will consistently get your website to show up more prominently in Google; especially for those hard to win search terms.

    Map Optimization

    Google map optimization (also known as Google My Business or GMB optimization) is the process of getting your local business to show up on the Google map section of search results. We do this by making sure your business name, address and phone number (NAP) are created and consistent on all the major online directories, data aggregators and voice search platforms (think Siri and Alexa). In doing so, you create an “online fingerprint” that is specific to your business. In doing so, Google takes your business more seriously, and thus ranks you for more local searches.

    Secret Sauce: Use software and API’s to search all variations of your online business listing in order fix, remove duplicates and update existing listings.

    Features & Benefits

    No Long-Term Contracts

    Monthly Ranking Reports

    Website Traffic Reporting

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    Don’t be shy. Request a free video analysis of your website and your competitors. We promise not to spam you.

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      North Carolina

      Local SEO Marketing Company Serving Mayodan North Carolina

      Tom Johnston Is The Best Option For SEO

      Professional SEO can benefit your company in a number of ways. SEO can generate leads, increase web traffic to the site, and deliver an improved user experience. However, poor quality SEO can be damaging to the site. Tom Johnston can provide the expert Search engine optimization services that you desire. Johnston is an experienced professional that has been employed in SEO for the decade.

      Because Johnston has extensive expertise, he’s equipped to work with all kinds of clients, from smaller businesses to larger ones. Johnston also offers franchise SEO for businesses that have multiple locations. If you choose to use Johnston, you’ll get the SEO services you want.

      Johnston takes a three-step approach to SEO. On-page optimization is step one from the process. This process involves making changes into a site as a way to improve its search engine ranking positions. On-page optimization can present search engines what your site ought to be ranking for. There are several on-page optimization techniques that may boost your site’s rankings, such as creating SEO-friendly content for your personal site.

      Another step is off-page optimization. This describes off-site techniques that can improve your site’s rankings. One of many components of off-page optimization is building links. Off-page optimization is a means to show search engines like google that your website is a trustworthy method to obtain information.

      The next step is local search engine optimisation. This can be essential for companies that operate locally. This area of the process involves optimization for Google Maps and claiming and providing detailed information for your Google My Business listing. Providing accurate information for other directory listings is vital too.

      Tom Johnston offers many services to his clients. When you work with Johnston, you’ll have a month-to-month contract. Whether you require SEO assistance in the short-term or long term help, you’ll be able to get the support that you need. Your contract may be adjusted as needed.

      You’ll receive monthly ranking reports, which will help you to observe how your website is performing. This will assist you to see which keyphrases are yielding greatest results. It will show you the way your search rankings have already been improving from month to month.

      Google Analytics will be set up on your site, meaning it will be easier that you should monitor the traffic your site is receiving. You’ll likewise be able to find out what number of the website visitors to your site are finding your web site via search engines like yahoo.

      If you’re thinking about working with Tom Johnston, you may contact him for any free video analysis of the site. The analysis will also compare your blog to competing sites. Because this consultation will probably be free of charge, there is not any reason behind you do not to make the most of it.

      It’s important for your company to be optimized for search engines like google. Strong SEO is crucial to the health of any organization. Whether you have a big national company or a small, locally-based company, you can trust Tom Johnston to take care of your entire SEO needs. Visit Tom-Johnston.com to learn more.

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