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    On Page Optimization

    This is the process of telling Google what it is that you do and where you offer your products or services by editing the code and content of your website. Google is simply a robot. By making sure your website “speaks Google”, you have a better shot to be found in search engines.

    We do this by creating hundreds of pages on the back-end of your website. Each page is perfectly optimized for one location and one category of service.

    We will continue to do this for as many products/services and locations that you have and we won’t charge extra for it. This creates a larger net to catch more people who are looking for you. We want you to get as many clients and customers as possible.

    Secret Sauce: Use software to constantly update the landing pages every time Google visits the the website. This gives you a boost in rankings due to Google’s fresh content factor.

    Secret Sauce: Get backlinks from sites that are powerful, have organic traffic and become even more powerful over time.

    Link Building

    If both you and your competitors do on-page optimization perfectly (step one above), how does Google choose which website to rank #1? Google must differentiate which website has more authority on the subject. Google uses backlinks to qualify which website is more important.

    If website A is willing to give website B some of its’ online visitors via a backlink, then website A must believe website B is important and trustworthy. Google then attributes some of the value of website A and bumps up website B in regards to online authority.

    Link building is the scaling portion of SEO. The more high quality links, the better. It is the only thing that will consistently get your website to show up more prominently in Google; especially for those hard to win search terms.

    Map Optimization

    Google map optimization (also known as Google My Business or GMB optimization) is the process of getting your local business to show up on the Google map section of search results. We do this by making sure your business name, address and phone number (NAP) are created and consistent on all the major online directories, data aggregators and voice search platforms (think Siri and Alexa). In doing so, you create an “online fingerprint” that is specific to your business. In doing so, Google takes your business more seriously, and thus ranks you for more local searches.

    Secret Sauce: Use software and API’s to search all variations of your online business listing in order fix, remove duplicates and update existing listings.

    Features & Benefits

    No Long-Term Contracts

    Monthly Ranking Reports

    Website Traffic Reporting

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    Don’t be shy. Request a free video analysis of your website and your competitors. We promise not to spam you.

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      North Carolina

      Local SEO Marketing Company Serving Hampstead North Carolina

      Tom Johnston Will Be Your Best Choice For SEO

      Professional SEO will manage to benefit your organization in many ways. SEO can generate leads, increase targeted traffic to the site, and deliver a better user experience. However, low quality SEO might be damaging in your site. Tom Johnston can offer the expert Search marketing services that you desire. Johnston is an experienced professional which has been doing work in SEO for the decade.

      Because Johnston has extensive expertise, he’s equipped to use all sorts of clients, from small businesses to larger ones. Johnston also provides franchise SEO for businesses that have multiple locations. When you choose to work alongside Johnston, you’ll receive the SEO services you will need.

      Johnston needs a three-step approach to SEO. On-page optimization is step one from the process. This procedure involves making changes to some site as a way to improve its search engine ranking positions. On-page optimization is capable of showing search engines like yahoo what your website must be ranking for. There are lots of on-page optimization techniques that can boost your site’s rankings, including creating SEO-friendly content for your personal site.

      The 2nd step is off-page optimization. This describes off-site techniques that can improve your site’s rankings. One of the main elements of off-page optimization is building links. Off-page optimization is a means to show search engines that your site is a reliable way to obtain information.

      Your third step is local search engine optimization. This is certainly essential for companies that operate locally. This portion of the process involves optimization for Google Maps and claiming and providing details for the Google My Company listing. Providing accurate information for other directory listings is crucial as well.

      Tom Johnston offers many services to his clients. When you work with Johnston, you’ll have got a month-to-month contract. Whether you need SEO assistance within the short-term or long term help, you’ll be capable of getting the assistance that you require. Your contract can be adjusted as required.

      You’ll receive monthly ranking reports, which will help you to see how your internet site is performing. This will assist you to see which keyphrases are yielding ideal results. It will also show you how your search rankings happen to be improving from month to month.

      Google Analytics will likely be installed on your site, meaning it will be easier that you should monitor the traffic your website is receiving. You’ll also be able to see what number of the website visitors to your web site have realized your blog via search engines like yahoo.

      If you’re interested in utilizing Tom Johnston, you are able to contact him for a free video analysis of the site. The analysis will also compare your web site to competing sites. Simply because this consultation will probably be totally free, there is absolutely no reason for you do not to take advantage of it.

      It’s essential for your organization being optimized for search engines like yahoo. Strong SEO is important to the health of any company. Whether you operate a sizable national company or perhaps a small, locally-based company, you can depend on Tom Johnston to take care of all of your SEO needs. Visit Tom-Johnston.com to acquire more information.

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