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    On Page Optimization

    This is the process of telling Google what it is that you do and where you offer your products or services by editing the code and content of your website. Google is simply a robot. By making sure your website “speaks Google”, you have a better shot to be found in search engines.

    We do this by creating hundreds of pages on the back-end of your website. Each page is perfectly optimized for one location and one category of service.

    We will continue to do this for as many products/services and locations that you have and we won’t charge extra for it. This creates a larger net to catch more people who are looking for you. We want you to get as many clients and customers as possible.

    Secret Sauce: Use software to constantly update the landing pages every time Google visits the the website. This gives you a boost in rankings due to Google’s fresh content factor.

    Secret Sauce: Get backlinks from sites that are powerful, have organic traffic and become even more powerful over time.

    Link Building

    If both you and your competitors do on-page optimization perfectly (step one above), how does Google choose which website to rank #1? Google must differentiate which website has more authority on the subject. Google uses backlinks to qualify which website is more important.

    If website A is willing to give website B some of its’ online visitors via a backlink, then website A must believe website B is important and trustworthy. Google then attributes some of the value of website A and bumps up website B in regards to online authority.

    Link building is the scaling portion of SEO. The more high quality links, the better. It is the only thing that will consistently get your website to show up more prominently in Google; especially for those hard to win search terms.

    Map Optimization

    Google map optimization (also known as Google My Business or GMB optimization) is the process of getting your local business to show up on the Google map section of search results. We do this by making sure your business name, address and phone number (NAP) are created and consistent on all the major online directories, data aggregators and voice search platforms (think Siri and Alexa). In doing so, you create an “online fingerprint” that is specific to your business. In doing so, Google takes your business more seriously, and thus ranks you for more local searches.

    Secret Sauce: Use software and API’s to search all variations of your online business listing in order fix, remove duplicates and update existing listings.

    Features & Benefits

    No Long-Term Contracts

    Monthly Ranking Reports

    Website Traffic Reporting

    Big & Small Client Experience

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    Don’t be shy. Request a free video analysis of your website and your competitors. We promise not to spam you.

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      North Carolina

      Local SEO Marketing Company Serving Butner North Carolina

      Tom Johnston Is Your Most Suitable Choice For SEO

      Professional SEO may benefit your organization in a number of ways. SEO can generate leads, get more traffic to the site, and deliver a better user experience. However, poor quality SEO could be damaging for your site. Tom Johnston can provide the expert Search marketing services that you require. Johnston is an experienced professional which has been working in SEO for the decade.

      Because Johnston has extensive expertise, he’s equipped to work with a myriad of clients, from smaller businesses to larger ones. Johnston also provides franchise SEO for companies that have multiple locations. If you choose to do business with Johnston, you’ll have the Search marketing services you need.

      Johnston has a three-step approach to SEO. On-page optimization is step one in the process. This technique involves making changes into a site so that you can improve its search engine ranking positions. On-page optimization can show search engines what your blog must be ranking for. There are lots of on-page optimization techniques that will boost your site’s rankings, like creating SEO-friendly content for the site.

      The 2nd step is off-page optimization. This describes off-site techniques which will improve your site’s rankings. One of the primary components of off-page optimization is link-building. Off-page optimization is ways to show search engines like google that your site is a trustworthy method to obtain information.

      The 3rd step is local search engine optimization. This is essential for firms that operate locally. This portion of the process involves optimization for Google Maps and claiming and providing detailed information for your Google My Business listing. Providing accurate information for other directory listings is crucial also.

      Tom Johnston offers many services to his clients. When you work with Johnston, you’ll use a month-to-month contract. Whether you will need SEO assistance in the short-term or long-term help, you’ll be able to get the assistance you need. Your contract might be adjusted when necessary.

      You’ll receive monthly ranking reports, which will assist you to observe how your website is performing. This will allow you to see which search phrases are yielding greatest results. It is going to reveal to you how your search rankings have been improving from month to month.

      Google Analytics will likely be set up on your website, which means it will be simpler that you should monitor the traffic your site is receiving. You’ll likewise be able to see what percentage of the website visitors to your blog are discovering your blog via search engines like yahoo.

      If you’re enthusiastic about dealing with Tom Johnston, you may contact him for the free video analysis of your respective site. The analysis may also compare your web site to competing sites. Since this consultation will likely be free of charge, there is not any cause of you not to take advantage of it.

      It’s essential for your business to get optimized for search engines like google. Strong SEO is essential to the health of any company. Whether you have a big national company or even a small, locally-based company, you can rely Tom Johnston to take care of all your SEO needs. Visit Tom-Johnston.com to acquire more information.

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      • 36.119588
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      • Granville
      • Butner
      • North Carolina
      • NC