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    On Page Optimization

    This is the process of telling Google what it is that you do and where you offer your products or services by editing the code and content of your website. Google is simply a robot. By making sure your website “speaks Google”, you have a better shot to be found in search engines.

    We do this by creating hundreds of pages on the back-end of your website. Each page is perfectly optimized for one location and one category of service.

    We will continue to do this for as many products/services and locations that you have and we won’t charge extra for it. This creates a larger net to catch more people who are looking for you. We want you to get as many clients and customers as possible.

    Secret Sauce: Use software to constantly update the landing pages every time Google visits the the website. This gives you a boost in rankings due to Google’s fresh content factor.

    Secret Sauce: Get backlinks from sites that are powerful, have organic traffic and become even more powerful over time.

    Link Building

    If both you and your competitors do on-page optimization perfectly (step one above), how does Google choose which website to rank #1? Google must differentiate which website has more authority on the subject. Google uses backlinks to qualify which website is more important.

    If website A is willing to give website B some of its’ online visitors via a backlink, then website A must believe website B is important and trustworthy. Google then attributes some of the value of website A and bumps up website B in regards to online authority.

    Link building is the scaling portion of SEO. The more high quality links, the better. It is the only thing that will consistently get your website to show up more prominently in Google; especially for those hard to win search terms.

    Map Optimization

    Google map optimization (also known as Google My Business or GMB optimization) is the process of getting your local business to show up on the Google map section of search results. We do this by making sure your business name, address and phone number (NAP) are created and consistent on all the major online directories, data aggregators and voice search platforms (think Siri and Alexa). In doing so, you create an “online fingerprint” that is specific to your business. In doing so, Google takes your business more seriously, and thus ranks you for more local searches.

    Secret Sauce: Use software and API’s to search all variations of your online business listing in order fix, remove duplicates and update existing listings.

    Features & Benefits

    No Long-Term Contracts

    Monthly Ranking Reports

    Website Traffic Reporting

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    Don’t be shy. Request a free video analysis of your website and your competitors. We promise not to spam you.

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      New York

      Local SEO Marketing Company Serving Rotterdam Junction New York

      Tom Johnston Is The Best Option For SEO

      Professional SEO will manage to benefit your business in numerous ways. SEO can generate leads, get more traffic for your site, and deliver an improved user experience. However, low quality SEO could be damaging for your site. Tom Johnston provides the expert SEO services that you need. Johnston is an experienced professional that has been employed in SEO for the decade.

      Because Johnston has extensive expertise, he’s equipped to work alongside a myriad of clients, from small companies to larger ones. Johnston now offers franchise SEO for companies that have multiple locations. If you select to work alongside Johnston, you’ll get the SEO services you will need.

      Johnston has a three-step procedure for SEO. On-page optimization is step one of the process. This process involves making changes to your site as a way to improve its search engine rankings. On-page optimization can display search engines what your blog ought to be ranking for. There are numerous on-page optimization techniques that will increase your site’s rankings, including creating SEO-friendly content to your site.

      The next step is off-page optimization. This describes off-site techniques which will boost your site’s rankings. One of the many aspects of off-page optimization is link-building. Off-page optimization is a method to show search engines like yahoo that your internet site is a trustworthy source of information.

      The 3rd step is local search engine marketing. This is required for firms that operate locally. This area of the process involves optimization for Google Maps and claiming and providing details for the Google My Business listing. Providing accurate information for other directory listings is essential as well.

      Tom Johnston offers many services to his clients. When you deal with Johnston, you’ll have a month-to-month contract. Whether you want SEO assistance within the short-term or long-term help, you’ll be able to get the assistance that you need. Your contract may be adjusted when needed.

      You’ll receive monthly ranking reports, which will allow you to find out how your site is performing. This will allow you to see which keyphrases are yielding the greatest results. It will demonstrate how your search rankings are already improving from month to month.

      Google Analytics is going to be installed on your site, which suggests it will be simpler so that you can monitor the traffic your internet site is receiving. You’ll likewise be able to view how many of the targeted traffic to your web site have realized your blog via search engine listings.

      If you’re enthusiastic about dealing with Tom Johnston, you are able to contact him to get a free video analysis of your own site. The analysis will even compare your site to competing sites. Since this consultation will likely be free of charge, there is not any cause of you not to benefit from it.

      It’s essential for your small business to become optimized for search engines like yahoo. Strong SEO is vital to the fitness of any organization. Whether you operate a big national company or possibly a small, locally-based company, you can rely on Tom Johnston to manage your SEO needs. Visit Tom-Johnston.com to acquire more information.

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