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    On Page Optimization

    This is the process of telling Google what it is that you do and where you offer your products or services by editing the code and content of your website. Google is simply a robot. By making sure your website “speaks Google”, you have a better shot to be found in search engines.

    We do this by creating hundreds of pages on the back-end of your website. Each page is perfectly optimized for one location and one category of service.

    We will continue to do this for as many products/services and locations that you have and we won’t charge extra for it. This creates a larger net to catch more people who are looking for you. We want you to get as many clients and customers as possible.

    Secret Sauce: Use software to constantly update the landing pages every time Google visits the the website. This gives you a boost in rankings due to Google’s fresh content factor.

    Secret Sauce: Get backlinks from sites that are powerful, have organic traffic and become even more powerful over time.

    Link Building

    If both you and your competitors do on-page optimization perfectly (step one above), how does Google choose which website to rank #1? Google must differentiate which website has more authority on the subject. Google uses backlinks to qualify which website is more important.

    If website A is willing to give website B some of its’ online visitors via a backlink, then website A must believe website B is important and trustworthy. Google then attributes some of the value of website A and bumps up website B in regards to online authority.

    Link building is the scaling portion of SEO. The more high quality links, the better. It is the only thing that will consistently get your website to show up more prominently in Google; especially for those hard to win search terms.

    Map Optimization

    Google map optimization (also known as Google My Business or GMB optimization) is the process of getting your local business to show up on the Google map section of search results. We do this by making sure your business name, address and phone number (NAP) are created and consistent on all the major online directories, data aggregators and voice search platforms (think Siri and Alexa). In doing so, you create an “online fingerprint” that is specific to your business. In doing so, Google takes your business more seriously, and thus ranks you for more local searches.

    Secret Sauce: Use software and API’s to search all variations of your online business listing in order fix, remove duplicates and update existing listings.

    Features & Benefits

    No Long-Term Contracts

    Monthly Ranking Reports

    Website Traffic Reporting

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    Don’t be shy. Request a free video analysis of your website and your competitors. We promise not to spam you.

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      New York

      Local SEO Marketing Company Serving Romulus New York

      Tom Johnston Is The Most Suitable Choice For SEO

      Professional SEO may benefit your small business in numerous ways. SEO can generate leads, increase web traffic for your site, and deliver an improved user experience. However, bad quality SEO can be damaging to your site. Tom Johnston provides the expert Search engine optimization services that you require. Johnston is definitely an experienced professional that has been employed in SEO for the decade.

      Because Johnston has extensive expertise, he’s equipped to use all kinds of clients, from small businesses to larger ones. Johnston even offers franchise SEO for businesses that have multiple locations. If you select to use Johnston, you’ll have the Search engine optimization services you will need.

      Johnston has a three-step method of SEO. On-page optimization is the first task of the process. This technique involves making changes to a site in order to improve its search engine results. On-page optimization can present search engines what your web site needs to be ranking for. There are lots of on-page optimization techniques that can increase your site’s rankings, for example creating SEO-friendly content for your site.

      Another step is off-page optimization. This describes off-site techniques which will boost your site’s rankings. One of the main aspects of off-page optimization is backlink building. Off-page optimization is a way to show search engines like yahoo that your internet site is a trustworthy supply of information.

      The next step is local search engine optimization. This really is required for companies that operate locally. This portion of the process involves optimization for Google Maps and claiming and providing more information to your Google My Business listing. Providing accurate information for other directory listings is essential too.

      Tom Johnston offers many services to his clients. When you work with Johnston, you’ll have a month-to-month contract. Whether you want SEO assistance inside the short-term or long-term help, you’ll be able to get the assistance that you need. Your contract might be adjusted as needed.

      You’ll receive monthly ranking reports, which will allow you to find out how your website is performing. This will assist you to see which keyphrases are yielding the greatest results. It will likewise demonstrate the way your search rankings are already improving from month to month.

      Google Analytics will probably be attached to your web site, which implies it will be easier that you can monitor the traffic your site is receiving. You’ll likewise be able to see what percentage of the targeted traffic to your site have realized your website via search engines like google.

      If you’re interested in utilizing Tom Johnston, you are able to contact him to get a free video analysis of the site. The analysis will likely compare your website to competing sites. Because this consultation will probably be free of charge, there is not any reason behind you do not to make the most of it.

      It’s essential for your company to become optimized for search engines. Strong SEO is vital to the health of any organization. Whether you operate a huge national company or a small, locally-based company, you can depend on Tom Johnston to manage all your SEO needs. Visit Tom-Johnston.com to acquire more information.

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