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    On Page Optimization

    This is the process of telling Google what it is that you do and where you offer your products or services by editing the code and content of your website. Google is simply a robot. By making sure your website “speaks Google”, you have a better shot to be found in search engines.

    We do this by creating hundreds of pages on the back-end of your website. Each page is perfectly optimized for one location and one category of service.

    We will continue to do this for as many products/services and locations that you have and we won’t charge extra for it. This creates a larger net to catch more people who are looking for you. We want you to get as many clients and customers as possible.

    Secret Sauce: Use software to constantly update the landing pages every time Google visits the the website. This gives you a boost in rankings due to Google’s fresh content factor.

    Secret Sauce: Get backlinks from sites that are powerful, have organic traffic and become even more powerful over time.

    Link Building

    If both you and your competitors do on-page optimization perfectly (step one above), how does Google choose which website to rank #1? Google must differentiate which website has more authority on the subject. Google uses backlinks to qualify which website is more important.

    If website A is willing to give website B some of its’ online visitors via a backlink, then website A must believe website B is important and trustworthy. Google then attributes some of the value of website A and bumps up website B in regards to online authority.

    Link building is the scaling portion of SEO. The more high quality links, the better. It is the only thing that will consistently get your website to show up more prominently in Google; especially for those hard to win search terms.

    Map Optimization

    Google map optimization (also known as Google My Business or GMB optimization) is the process of getting your local business to show up on the Google map section of search results. We do this by making sure your business name, address and phone number (NAP) are created and consistent on all the major online directories, data aggregators and voice search platforms (think Siri and Alexa). In doing so, you create an “online fingerprint” that is specific to your business. In doing so, Google takes your business more seriously, and thus ranks you for more local searches.

    Secret Sauce: Use software and API’s to search all variations of your online business listing in order fix, remove duplicates and update existing listings.

    Features & Benefits

    No Long-Term Contracts

    Monthly Ranking Reports

    Website Traffic Reporting

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    Don’t be shy. Request a free video analysis of your website and your competitors. We promise not to spam you.

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      New York

      Local SEO Marketing Company Serving Lindenhurst New York

      Tom Johnston Can Be Your Best Choice For SEO

      Professional SEO can benefit your company in a number of ways. SEO can generate leads, increase traffic to the site, and deliver a greater user experience. However, bad quality SEO could be damaging to your site. Tom Johnston offers the expert Search engine optimization services that you need. Johnston is an experienced professional that has been employed in SEO for any decade.

      Because Johnston has extensive expertise, he’s equipped to work alongside all kinds of clients, from small companies to larger ones. Johnston now offers franchise SEO for businesses that have multiple locations. If you choose to use Johnston, you’ll have the SEO services you require.

      Johnston needs a three-step strategy to SEO. On-page optimization is the initial step of your process. This method involves making changes into a site so that you can improve its search engine results. On-page optimization can display search engines like Google what your web site must be ranking for. There are many on-page optimization techniques that could improve your site’s rankings, including creating SEO-friendly content for your site.

      The second step is off-page optimization. This describes off-site techniques that will boost your site’s rankings. One of the many components of off-page optimization is link building. Off-page optimization is a means to show search engines like google that your website is a trustworthy source of information.

      The third step is local search engine optimisation. This really is important for firms that operate locally. This area of the process involves optimization for Google Maps and claiming and providing more information to your Google My Company listing. Providing accurate information for other directory listings is important also.

      Tom Johnston offers many services to his clients. When you work with Johnston, you’ll have a month-to-month contract. Whether you need SEO assistance inside the short-term or long-term help, you’ll can get the support you need. Your contract can be adjusted when necessary.

      You’ll receive monthly ranking reports, which will enable you to find out how your internet site is performing. This will help you to see which search terms are yielding the best results. It is going to show you the way your search rankings have been improving from month to month.

      Google Analytics will be set up on your web site, which means it will be easier so that you can monitor the traffic your internet site is receiving. You’ll likewise be able to find out what number of the website visitors to your web site have realized your site via search engine listings.

      If you’re considering working together with Tom Johnston, you are able to contact him to get a free video analysis of the site. The analysis will even compare your blog to competing sites. Since this consultation is going to be totally free, there is not any cause of you not to take advantage of it.

      It’s important for your organization to become optimized for search engines. Strong SEO is important to the health of any organization. Whether you have a sizable national company or a small, locally-based company, you can rely Tom Johnston to handle all your SEO needs. Visit Tom-Johnston.com for more information.

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