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    On Page Optimization

    This is the process of telling Google what it is that you do and where you offer your products or services by editing the code and content of your website. Google is simply a robot. By making sure your website “speaks Google”, you have a better shot to be found in search engines.

    We do this by creating hundreds of pages on the back-end of your website. Each page is perfectly optimized for one location and one category of service.

    We will continue to do this for as many products/services and locations that you have and we won’t charge extra for it. This creates a larger net to catch more people who are looking for you. We want you to get as many clients and customers as possible.

    Secret Sauce: Use software to constantly update the landing pages every time Google visits the the website. This gives you a boost in rankings due to Google’s fresh content factor.

    Secret Sauce: Get backlinks from sites that are powerful, have organic traffic and become even more powerful over time.

    Link Building

    If both you and your competitors do on-page optimization perfectly (step one above), how does Google choose which website to rank #1? Google must differentiate which website has more authority on the subject. Google uses backlinks to qualify which website is more important.

    If website A is willing to give website B some of its’ online visitors via a backlink, then website A must believe website B is important and trustworthy. Google then attributes some of the value of website A and bumps up website B in regards to online authority.

    Link building is the scaling portion of SEO. The more high quality links, the better. It is the only thing that will consistently get your website to show up more prominently in Google; especially for those hard to win search terms.

    Map Optimization

    Google map optimization (also known as Google My Business or GMB optimization) is the process of getting your local business to show up on the Google map section of search results. We do this by making sure your business name, address and phone number (NAP) are created and consistent on all the major online directories, data aggregators and voice search platforms (think Siri and Alexa). In doing so, you create an “online fingerprint” that is specific to your business. In doing so, Google takes your business more seriously, and thus ranks you for more local searches.

    Secret Sauce: Use software and API’s to search all variations of your online business listing in order fix, remove duplicates and update existing listings.

    Features & Benefits

    No Long-Term Contracts

    Monthly Ranking Reports

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    Don’t be shy. Request a free video analysis of your website and your competitors. We promise not to spam you.

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      New York

      Local SEO Marketing Company Serving Huntington New York

      Tom Johnston Is The Best Choice For SEO

      Professional SEO may benefit your small business in a number of ways. SEO can generate leads, increase traffic for your site, and deliver a better user experience. However, sub-standard SEO may be damaging to your site. Tom Johnston can offer the expert Search engine optimization services that you require. Johnston is surely an experienced professional which has been working in SEO for any decade.

      Because Johnston has extensive expertise, he’s equipped to work alongside all sorts of clients, from small enterprises to larger ones. Johnston even offers franchise SEO for businesses that have multiple locations. If you select to use Johnston, you’ll get the SEO services you want.

      Johnston requires a three-step strategy to SEO. On-page optimization is the first step in the process. This process involves making changes to your site to be able to improve its search engine ranking positions. On-page optimization is capable of showing the major search engines what your website ought to be ranking for. There are many on-page optimization techniques that could improve your site’s rankings, including creating SEO-friendly content for your site.

      The next step is off-page optimization. This describes off-site techniques that can boost your site’s rankings. One of the many elements of off-page optimization is building links. Off-page optimization is a method to show search engine listings that your internet site is a reliable method to obtain information.

      Your third step is local search engine optimisation. This is important for businesses that operate locally. This part of the process involves optimization for Google Maps and claiming and providing detailed information for the Google My Business listing. Providing accurate information for other directory listings is essential also.

      Tom Johnston offers many services to his clients. When you work with Johnston, you’ll possess a month-to-month contract. Whether you want SEO assistance from the short-term or long-term help, you’ll can get the help that you need. Your contract could be adjusted as required.

      You’ll receive monthly ranking reports, which will assist you to see how your internet site is performing. This will help you to see which search phrases are yielding greatest results. It will likewise demonstrate how your search rankings are already improving from month to month.

      Google Analytics is going to be set up on your web site, meaning it will be easier that you should monitor the traffic your website is receiving. You’ll likewise be able to discover what number of the website visitors to your site have realized your site via search engines.

      If you’re thinking about utilizing Tom Johnston, you may contact him for a free video analysis of the site. The analysis may also compare your blog to competing sites. Since this consultation will be absolutely free, there is no basis for you not to take full advantage of it.

      It’s necessary for your business to get optimized for search engine listings. Strong SEO is vital to the healthiness of any company. Whether you run a big national company or even a small, locally-based company, you can rely on Tom Johnston to handle all your SEO needs. Visit Tom-Johnston.com to acquire more information.

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