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    On Page Optimization

    This is the process of telling Google what it is that you do and where you offer your products or services by editing the code and content of your website. Google is simply a robot. By making sure your website “speaks Google”, you have a better shot to be found in search engines.

    We do this by creating hundreds of pages on the back-end of your website. Each page is perfectly optimized for one location and one category of service.

    We will continue to do this for as many products/services and locations that you have and we won’t charge extra for it. This creates a larger net to catch more people who are looking for you. We want you to get as many clients and customers as possible.

    Secret Sauce: Use software to constantly update the landing pages every time Google visits the the website. This gives you a boost in rankings due to Google’s fresh content factor.

    Secret Sauce: Get backlinks from sites that are powerful, have organic traffic and become even more powerful over time.

    Link Building

    If both you and your competitors do on-page optimization perfectly (step one above), how does Google choose which website to rank #1? Google must differentiate which website has more authority on the subject. Google uses backlinks to qualify which website is more important.

    If website A is willing to give website B some of its’ online visitors via a backlink, then website A must believe website B is important and trustworthy. Google then attributes some of the value of website A and bumps up website B in regards to online authority.

    Link building is the scaling portion of SEO. The more high quality links, the better. It is the only thing that will consistently get your website to show up more prominently in Google; especially for those hard to win search terms.

    Map Optimization

    Google map optimization (also known as Google My Business or GMB optimization) is the process of getting your local business to show up on the Google map section of search results. We do this by making sure your business name, address and phone number (NAP) are created and consistent on all the major online directories, data aggregators and voice search platforms (think Siri and Alexa). In doing so, you create an “online fingerprint” that is specific to your business. In doing so, Google takes your business more seriously, and thus ranks you for more local searches.

    Secret Sauce: Use software and API’s to search all variations of your online business listing in order fix, remove duplicates and update existing listings.

    Features & Benefits

    No Long-Term Contracts

    Monthly Ranking Reports

    Website Traffic Reporting

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    Don’t be shy. Request a free video analysis of your website and your competitors. We promise not to spam you.

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      New Jersey

      Local SEO Marketing Company Serving Woodstown New Jersey

      Tom Johnston Will Be Your Most Suitable Choice For SEO

      Professional SEO may benefit your business in many ways. SEO can generate leads, get more traffic in your site, and deliver an improved user experience. However, sub-standard SEO may be damaging to your site. Tom Johnston can provide the expert SEO services you need. Johnston is an experienced professional that has been working in SEO to get a decade.

      Because Johnston has extensive expertise, he’s equipped to do business with all types of clients, from smaller businesses to larger ones. Johnston also provides franchise SEO for companies that have multiple locations. When you choose to do business with Johnston, you’ll have the Search engine optimization services you need.

      Johnston takes a three-step strategy to SEO. On-page optimization is the first step of your process. This method involves making changes to a site so that you can improve its search engine results. On-page optimization can present the major search engines what your site needs to be ranking for. There are numerous on-page optimization techniques that can increase your site’s rankings, like creating SEO-friendly content for your site.

      Another step is off-page optimization. This describes off-site techniques that can boost your site’s rankings. One of the primary components of off-page optimization is link-building. Off-page optimization is a method to show search engines like yahoo that your site is a reliable supply of information.

      The third step is local search engine optimisation. This is certainly necessary for companies that operate locally. This area of the process involves optimization for Google Maps and claiming and providing more information for your Google My Business listing. Providing accurate information for other directory listings is important also.

      Tom Johnston offers many services to his clients. When you work with Johnston, you’ll possess a month-to-month contract. Whether you need SEO assistance within the short-term or long-term help, you’ll be able to get the services that you desire. Your contract can be adjusted when needed.

      You’ll receive monthly ranking reports, which will help you to find out how your internet site is performing. This will help you to see which search terms are yielding the greatest results. It will show you the way your search rankings have been improving from month to month.

      Google Analytics is going to be installed on your blog, meaning it will be simpler for you to monitor the traffic your site is receiving. You’ll also be able to see what number of the targeted traffic to your site are finding your website via search engines.

      If you’re thinking about utilizing Tom Johnston, you can contact him for any free video analysis of your own site. The analysis may also compare your web site to competing sites. Simply because this consultation will probably be absolutely free, there is no reason behind you not to benefit from it.

      It’s vital for your small business being optimized for search engines like google. Strong SEO is crucial to the fitness of any organization. Whether you run a large national company or possibly a small, locally-based company, you can trust Tom Johnston to take care of your entire SEO needs. Visit Tom-Johnston.com to find out more.

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