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    On Page Optimization

    This is the process of telling Google what it is that you do and where you offer your products or services by editing the code and content of your website. Google is simply a robot. By making sure your website “speaks Google”, you have a better shot to be found in search engines.

    We do this by creating hundreds of pages on the back-end of your website. Each page is perfectly optimized for one location and one category of service.

    We will continue to do this for as many products/services and locations that you have and we won’t charge extra for it. This creates a larger net to catch more people who are looking for you. We want you to get as many clients and customers as possible.

    Secret Sauce: Use software to constantly update the landing pages every time Google visits the the website. This gives you a boost in rankings due to Google’s fresh content factor.

    Secret Sauce: Get backlinks from sites that are powerful, have organic traffic and become even more powerful over time.

    Link Building

    If both you and your competitors do on-page optimization perfectly (step one above), how does Google choose which website to rank #1? Google must differentiate which website has more authority on the subject. Google uses backlinks to qualify which website is more important.

    If website A is willing to give website B some of its’ online visitors via a backlink, then website A must believe website B is important and trustworthy. Google then attributes some of the value of website A and bumps up website B in regards to online authority.

    Link building is the scaling portion of SEO. The more high quality links, the better. It is the only thing that will consistently get your website to show up more prominently in Google; especially for those hard to win search terms.

    Map Optimization

    Google map optimization (also known as Google My Business or GMB optimization) is the process of getting your local business to show up on the Google map section of search results. We do this by making sure your business name, address and phone number (NAP) are created and consistent on all the major online directories, data aggregators and voice search platforms (think Siri and Alexa). In doing so, you create an “online fingerprint” that is specific to your business. In doing so, Google takes your business more seriously, and thus ranks you for more local searches.

    Secret Sauce: Use software and API’s to search all variations of your online business listing in order fix, remove duplicates and update existing listings.

    Features & Benefits

    No Long-Term Contracts

    Monthly Ranking Reports

    Website Traffic Reporting

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    Don’t be shy. Request a free video analysis of your website and your competitors. We promise not to spam you.

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      New Jersey

      Local SEO Marketing Company Serving Sayreville New Jersey

      Tom Johnston Is The Best Choice For SEO

      Professional SEO may benefit your organization in many ways. SEO can generate leads, get more traffic for your site, and deliver a much better user experience. However, bad quality SEO might be damaging to your site. Tom Johnston offers the expert Search marketing services that you require. Johnston is an experienced professional which has been doing work in SEO for any decade.

      Because Johnston has extensive expertise, he’s equipped to do business with a myriad of clients, from small companies to larger ones. Johnston now offers franchise SEO for businesses that have multiple locations. If you choose to work with Johnston, you’ll get the SEO services you require.

      Johnston needs a three-step method of SEO. On-page optimization is the initial step of the process. This method involves making changes into a site in order to improve its search engine rankings. On-page optimization can show search engines like Google what your website must be ranking for. There are lots of on-page optimization techniques that may improve your site’s rankings, including creating SEO-friendly content for your personal site.

      The second step is off-page optimization. This describes off-site techniques which will increase your site’s rankings. One of many aspects of off-page optimization is link building. Off-page optimization is ways to show search engine listings that your internet site is a trustworthy way to obtain information.

      The 3rd step is local seo. This is certainly required for companies that operate locally. This section of the process involves optimization for Google Maps and claiming and providing details to your Google My Business listing. Providing accurate information for other directory listings is important at the same time.

      Tom Johnston offers many services to his clients. When you deal with Johnston, you’ll have got a month-to-month contract. Whether you require SEO assistance in the short-term or long term help, you’ll be capable of getting the help that you need. Your contract may be adjusted when necessary.

      You’ll receive monthly ranking reports, which will assist you to observe how your site is performing. This will help you to see which search terms are yielding ideal results. It will also show you the way your search rankings have been improving from month to month.

      Google Analytics is going to be set up on your blog, which suggests it will be simpler for you to monitor the traffic your site is receiving. You’ll also be able to view how many of the people to your web site are finding your blog via search engines like google.

      If you’re thinking about working together with Tom Johnston, you are able to contact him to get a free video analysis of the site. The analysis may also compare your website to competing sites. Simply because this consultation is going to be totally free, there is no basis for you do not to take full advantage of it.

      It’s important for your small business to get optimized for search engine listings. Strong SEO is vital to the fitness of any organization. Whether you operate a big national company or even a small, locally-based company, you can trust Tom Johnston to deal with all of your SEO needs. Visit Tom-Johnston.com to learn more.

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