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On Page Optimization

This is the process of telling Google what it is that you do and where you offer your products or services by editing the code and content of your website. Google is simply a robot. By making sure your website “speaks Google”, you have a better shot to be found in search engines.

We do this by creating hundreds of pages on the back-end of your website. Each page is perfectly optimized for one location and one category of service.

We will continue to do this for as many products/services and locations that you have and we won’t charge extra for it. This creates a larger net to catch more people who are looking for you. We want you to get as many clients and customers as possible.

Secret Sauce: Use software to constantly update the landing pages every time Google visits the the website. This gives you a boost in rankings due to Google’s fresh content factor.

Secret Sauce: Get backlinks from sites that are powerful, have organic traffic and become even more powerful over time.

Link Building

If both you and your competitors do on-page optimization perfectly (step one above), how does Google choose which website to rank #1? Google must differentiate which website has more authority on the subject. Google uses backlinks to qualify which website is more important.

If website A is willing to give website B some of its’ online visitors via a backlink, then website A must believe website B is important and trustworthy. Google then attributes some of the value of website A and bumps up website B in regards to online authority.

Link building is the scaling portion of SEO. The more high quality links, the better. It is the only thing that will consistently get your website to show up more prominently in Google; especially for those hard to win search terms.

Map Optimization

Google map optimization (also known as Google My Business or GMB optimization) is the process of getting your local business to show up on the Google map section of search results. We do this by making sure your business name, address and phone number (NAP) are created and consistent on all the major online directories, data aggregators and voice search platforms (think Siri and Alexa). In doing so, you create an “online fingerprint” that is specific to your business. In doing so, Google takes your business more seriously, and thus ranks you for more local searches.

Secret Sauce: Use software and API’s to search all variations of your online business listing in order fix, remove duplicates and update existing listings.

Features & Benefits

No Long-Term Contracts

Monthly Ranking Reports

Website Traffic Reporting

Big & Small Client Experience

Pricing

Managed SEO

$1500 / mo
  • Ideal for Business Owners who have a limited reach in customer base but want to dominate their closest cities.

Full Service Agency

$3000 / mo
  • For Business Owners who understand quality results takes investment to get you a real ROI. You go all in. We go all out.

Enhanced Link Building

$1250 / mo
  • You understand SEO. You have a team that understands SEO. Your website is taken care of. You just need that sweet sweet nectar.

Contact Us

Don’t be shy. Request a free video analysis of your website and your competitors. We promise not to spam you.

New Hampshire

Local SEO Marketing Company Serving Portsmouth New Hampshire

Tom Johnston Can Be Your Smart Choice For SEO

Professional SEO will manage to benefit your small business in several ways. SEO can generate leads, increase targeted traffic to the site, and deliver an improved user experience. However, bad quality SEO could be damaging to the site. Tom Johnston can provide the expert Search engine optimization services you need. Johnston is surely an experienced professional that has been employed in SEO for the decade.

Because Johnston has extensive expertise, he’s equipped to use all sorts of clients, from small enterprises to larger ones. Johnston also provides franchise SEO for firms that have multiple locations. If you select to use Johnston, you’ll receive the SEO services you need.

Johnston takes a three-step strategy to SEO. On-page optimization is the first step in the process. This process involves making changes to your site in order to improve its search engine ranking positions. On-page optimization is capable of showing the major search engines what your website should be ranking for. There are several on-page optimization techniques that can improve your site’s rankings, like creating SEO-friendly content for your personal site.

Another step is off-page optimization. This describes off-site techniques that will enhance your site’s rankings. One of the main parts of off-page optimization is building links. Off-page optimization is a way to show search engines like yahoo that your website is a trustworthy method to obtain information.

The next step is local seo. This is necessary for firms that operate locally. This area of the process involves optimization for Google Maps and claiming and providing details for the Google My Business listing. Providing accurate information for other directory listings is important also.

Tom Johnston offers many services to his clients. When you deal with Johnston, you’ll have got a month-to-month contract. Whether you need SEO assistance within the short-term or long-term help, you’ll be capable of getting the support that you require. Your contract can be adjusted when necessary.

You’ll receive monthly ranking reports, which will enable you to observe how your internet site is performing. This will allow you to see which search phrases are yielding the best results. It will also explain to you the way your search rankings are already improving from month to month.

Google Analytics will be placed on your website, which suggests it will be easier for you to monitor the traffic your website is receiving. You’ll also be able to see how many of the people to your site are finding your blog via search engines like yahoo.

If you’re thinking about working together with Tom Johnston, it is possible to contact him for any free video analysis of your own site. The analysis will likely compare your website to competing sites. Simply because this consultation will likely be free of charge, there is no reason for you not to take advantage of it.

It’s vital for your organization to be optimized for search engines like google. Strong SEO is important to the fitness of any company. Whether you manage a big national company or even a small, locally-based company, you can rely Tom Johnston to manage all of your SEO needs. Visit Tom-Johnston.com for more information.

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