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    On Page Optimization

    This is the process of telling Google what it is that you do and where you offer your products or services by editing the code and content of your website. Google is simply a robot. By making sure your website “speaks Google”, you have a better shot to be found in search engines.

    We do this by creating hundreds of pages on the back-end of your website. Each page is perfectly optimized for one location and one category of service.

    We will continue to do this for as many products/services and locations that you have and we won’t charge extra for it. This creates a larger net to catch more people who are looking for you. We want you to get as many clients and customers as possible.

    Secret Sauce: Use software to constantly update the landing pages every time Google visits the the website. This gives you a boost in rankings due to Google’s fresh content factor.

    Secret Sauce: Get backlinks from sites that are powerful, have organic traffic and become even more powerful over time.

    Link Building

    If both you and your competitors do on-page optimization perfectly (step one above), how does Google choose which website to rank #1? Google must differentiate which website has more authority on the subject. Google uses backlinks to qualify which website is more important.

    If website A is willing to give website B some of its’ online visitors via a backlink, then website A must believe website B is important and trustworthy. Google then attributes some of the value of website A and bumps up website B in regards to online authority.

    Link building is the scaling portion of SEO. The more high quality links, the better. It is the only thing that will consistently get your website to show up more prominently in Google; especially for those hard to win search terms.

    Map Optimization

    Google map optimization (also known as Google My Business or GMB optimization) is the process of getting your local business to show up on the Google map section of search results. We do this by making sure your business name, address and phone number (NAP) are created and consistent on all the major online directories, data aggregators and voice search platforms (think Siri and Alexa). In doing so, you create an “online fingerprint” that is specific to your business. In doing so, Google takes your business more seriously, and thus ranks you for more local searches.

    Secret Sauce: Use software and API’s to search all variations of your online business listing in order fix, remove duplicates and update existing listings.

    Features & Benefits

    No Long-Term Contracts

    Monthly Ranking Reports

    Website Traffic Reporting

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    Don’t be shy. Request a free video analysis of your website and your competitors. We promise not to spam you.

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      New Hampshire

      Local SEO Marketing Company Serving Plymouth New Hampshire

      Tom Johnston Is Your Smart Choice For SEO

      Professional SEO will benefit your company in numerous ways. SEO can generate leads, increase traffic to the site, and deliver a better user experience. However, bad quality SEO can be damaging to your site. Tom Johnston offers the expert Search engine optimization services you need. Johnston is definitely an experienced professional that has been doing work in SEO for any decade.

      Because Johnston has extensive expertise, he’s equipped to do business with all kinds of clients, from small companies to larger ones. Johnston also provides franchise SEO for firms that have multiple locations. When you choose to work alongside Johnston, you’ll get the Search engine optimization services you want.

      Johnston needs a three-step approach to SEO. On-page optimization is the first step of your process. This process involves making changes into a site to be able to improve its search engine rankings. On-page optimization can display the major search engines what your web site ought to be ranking for. There are many on-page optimization techniques that can increase your site’s rankings, including creating SEO-friendly content for your personal site.

      The 2nd step is off-page optimization. This describes off-site techniques that will improve your site’s rankings. One of the main components of off-page optimization is backlink building. Off-page optimization is a method to show search engines like google that your website is a reliable way to obtain information.

      The 3rd step is local search engine marketing. This is important for firms that operate locally. This section of the process involves optimization for Google Maps and claiming and providing more information for your Google My Company listing. Providing accurate information for other directory listings is vital as well.

      Tom Johnston offers many services to his clients. When you work with Johnston, you’ll possess a month-to-month contract. Whether you will need SEO assistance in the short-term or long-term help, you’ll can get the assistance you need. Your contract may be adjusted as required.

      You’ll receive monthly ranking reports, which will assist you to observe how your website is performing. This will assist you to see which keyphrases are yielding ideal results. It will also reveal to you how your search rankings have been improving from month to month.

      Google Analytics will probably be installed on your web site, meaning it will be easier for you to monitor the traffic your site is receiving. You’ll also be able to find out how many of the visitors to your website have found your web site via search engine listings.

      If you’re enthusiastic about working together with Tom Johnston, you may contact him for the free video analysis of the site. The analysis will likely compare your website to competing sites. As this consultation will probably be absolutely free, there is no cause of you do not to benefit from it.

      It’s essential for your company to be optimized for search engine listings. Strong SEO is vital to the health of any company. Whether you run a big national company or even a small, locally-based company, you can rely on Tom Johnston to deal with your entire SEO needs. Visit Tom-Johnston.com to learn more.

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      • 3 Map Pack
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      • Bing
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      • 43.710919
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      • Grafton
      • Plymouth
      • New Hampshire
      • NH