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    On Page Optimization

    This is the process of telling Google what it is that you do and where you offer your products or services by editing the code and content of your website. Google is simply a robot. By making sure your website “speaks Google”, you have a better shot to be found in search engines.

    We do this by creating hundreds of pages on the back-end of your website. Each page is perfectly optimized for one location and one category of service.

    We will continue to do this for as many products/services and locations that you have and we won’t charge extra for it. This creates a larger net to catch more people who are looking for you. We want you to get as many clients and customers as possible.

    Secret Sauce: Use software to constantly update the landing pages every time Google visits the the website. This gives you a boost in rankings due to Google’s fresh content factor.

    Secret Sauce: Get backlinks from sites that are powerful, have organic traffic and become even more powerful over time.

    Link Building

    If both you and your competitors do on-page optimization perfectly (step one above), how does Google choose which website to rank #1? Google must differentiate which website has more authority on the subject. Google uses backlinks to qualify which website is more important.

    If website A is willing to give website B some of its’ online visitors via a backlink, then website A must believe website B is important and trustworthy. Google then attributes some of the value of website A and bumps up website B in regards to online authority.

    Link building is the scaling portion of SEO. The more high quality links, the better. It is the only thing that will consistently get your website to show up more prominently in Google; especially for those hard to win search terms.

    Map Optimization

    Google map optimization (also known as Google My Business or GMB optimization) is the process of getting your local business to show up on the Google map section of search results. We do this by making sure your business name, address and phone number (NAP) are created and consistent on all the major online directories, data aggregators and voice search platforms (think Siri and Alexa). In doing so, you create an “online fingerprint” that is specific to your business. In doing so, Google takes your business more seriously, and thus ranks you for more local searches.

    Secret Sauce: Use software and API’s to search all variations of your online business listing in order fix, remove duplicates and update existing listings.

    Features & Benefits

    No Long-Term Contracts

    Monthly Ranking Reports

    Website Traffic Reporting

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    Don’t be shy. Request a free video analysis of your website and your competitors. We promise not to spam you.

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      New Hampshire

      Local SEO Marketing Company Serving Plymouth New Hampshire

      Tom Johnston Is Your Best Choice For SEO

      Professional SEO may benefit your small business in several ways. SEO can generate leads, increase targeted traffic to your site, and deliver a better user experience. However, bad quality SEO might be damaging in your site. Tom Johnston can provide the expert SEO services that you desire. Johnston is undoubtedly an experienced professional which has been operating in SEO for any decade.

      Because Johnston has extensive expertise, he’s equipped to work alongside all types of clients, from smaller businesses to larger ones. Johnston now offers franchise SEO for businesses that have multiple locations. If you choose to work with Johnston, you’ll have the SEO services you require.

      Johnston takes a three-step method of SEO. On-page optimization is the first step of the process. This procedure involves making changes to some site in order to improve its search engine results. On-page optimization is capable of showing search engines like yahoo what your blog ought to be ranking for. There are many on-page optimization techniques that may increase your site’s rankings, for example creating SEO-friendly content for the site.

      The second step is off-page optimization. This describes off-site techniques which will boost your site’s rankings. One of the many aspects of off-page optimization is link-building. Off-page optimization is ways to show search engine listings that your website is a trustworthy method to obtain information.

      The 3rd step is local search engine optimization. This is certainly important for companies that operate locally. This part of the process involves optimization for Google Maps and claiming and providing details for your Google My Company listing. Providing accurate information for other directory listings is vital also.

      Tom Johnston offers many services to his clients. When you deal with Johnston, you’ll have a month-to-month contract. Whether you need SEO assistance inside the short-term or long term help, you’ll get the help that you desire. Your contract can be adjusted when necessary.

      You’ll receive monthly ranking reports, which will help you to find out how your website is performing. This will help you to see which keyphrases are yielding greatest results. It is going to demonstrate how your search rankings have been improving from month to month.

      Google Analytics is going to be set up on your blog, meaning it will be simpler that you should monitor the traffic your website is receiving. You’ll also be able to discover what number of the visitors to your website are discovering your site via search engines like google.

      If you’re considering utilizing Tom Johnston, you can contact him for any free video analysis of your respective site. The analysis may also compare your site to competing sites. Simply because this consultation is going to be totally free, there is not any reason for you do not to take full advantage of it.

      It’s vital for your small business to get optimized for search engines. Strong SEO is important to the healthiness of any organization. Whether you have a big national company or possibly a small, locally-based company, you can trust Tom Johnston to manage your SEO needs. Visit Tom-Johnston.com to acquire more information.

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