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    On Page Optimization

    This is the process of telling Google what it is that you do and where you offer your products or services by editing the code and content of your website. Google is simply a robot. By making sure your website “speaks Google”, you have a better shot to be found in search engines.

    We do this by creating hundreds of pages on the back-end of your website. Each page is perfectly optimized for one location and one category of service.

    We will continue to do this for as many products/services and locations that you have and we won’t charge extra for it. This creates a larger net to catch more people who are looking for you. We want you to get as many clients and customers as possible.

    Secret Sauce: Use software to constantly update the landing pages every time Google visits the the website. This gives you a boost in rankings due to Google’s fresh content factor.

    Secret Sauce: Get backlinks from sites that are powerful, have organic traffic and become even more powerful over time.

    Link Building

    If both you and your competitors do on-page optimization perfectly (step one above), how does Google choose which website to rank #1? Google must differentiate which website has more authority on the subject. Google uses backlinks to qualify which website is more important.

    If website A is willing to give website B some of its’ online visitors via a backlink, then website A must believe website B is important and trustworthy. Google then attributes some of the value of website A and bumps up website B in regards to online authority.

    Link building is the scaling portion of SEO. The more high quality links, the better. It is the only thing that will consistently get your website to show up more prominently in Google; especially for those hard to win search terms.

    Map Optimization

    Google map optimization (also known as Google My Business or GMB optimization) is the process of getting your local business to show up on the Google map section of search results. We do this by making sure your business name, address and phone number (NAP) are created and consistent on all the major online directories, data aggregators and voice search platforms (think Siri and Alexa). In doing so, you create an “online fingerprint” that is specific to your business. In doing so, Google takes your business more seriously, and thus ranks you for more local searches.

    Secret Sauce: Use software and API’s to search all variations of your online business listing in order fix, remove duplicates and update existing listings.

    Features & Benefits

    No Long-Term Contracts

    Monthly Ranking Reports

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    Don’t be shy. Request a free video analysis of your website and your competitors. We promise not to spam you.

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      New Hampshire

      Local SEO Marketing Company Serving New London New Hampshire

      Tom Johnston Will Be Your Best Choice For SEO

      Professional SEO will manage to benefit your company in numerous ways. SEO can generate leads, increase traffic in your site, and deliver an improved user experience. However, sub-standard SEO may be damaging for your site. Tom Johnston can provide the expert Search engine optimization services that you desire. Johnston is an experienced professional which has been doing work in SEO for any decade.

      Because Johnston has extensive expertise, he’s equipped to work with all kinds of clients, from small enterprises to larger ones. Johnston now offers franchise SEO for companies that have multiple locations. If you choose to do business with Johnston, you’ll get the SEO services you want.

      Johnston has a three-step strategy to SEO. On-page optimization is step one in the process. This procedure involves making changes to your site as a way to improve its search engine results. On-page optimization can show search engines like Google what your blog ought to be ranking for. There are numerous on-page optimization techniques that may increase your site’s rankings, like creating SEO-friendly content to your site.

      The 2nd step is off-page optimization. This describes off-site techniques that may boost your site’s rankings. One of the many components of off-page optimization is link building. Off-page optimization is ways to show search engine listings that your internet site is a trustworthy supply of information.

      The third step is local seo. This really is required for businesses that operate locally. This section of the process involves optimization for Google Maps and claiming and providing detailed information for the Google My Company listing. Providing accurate information for other directory listings is essential also.

      Tom Johnston offers many services to his clients. When you work with Johnston, you’ll possess a month-to-month contract. Whether you need SEO assistance in the short-term or long term help, you’ll be able to get the assistance that you desire. Your contract may be adjusted when needed.

      You’ll receive monthly ranking reports, which will allow you to find out how your internet site is performing. This will enable you to see which search terms are yielding ideal results. It will likewise show you how your search rankings have been improving from month to month.

      Google Analytics is going to be set up on your site, which suggests it will be easier so that you can monitor the traffic your website is receiving. You’ll likewise be able to find out how many of the visitors to your site are discovering your website via search engines.

      If you’re interested in utilizing Tom Johnston, it is possible to contact him for a free video analysis of the site. The analysis may also compare your website to competing sites. Simply because this consultation will be absolutely free, there is no basis for you not to take advantage of it.

      It’s vital for your business to be optimized for search engines like google. Strong SEO is crucial to the healthiness of any business. Whether you manage a big national company or even a small, locally-based company, you can trust Tom Johnston to take care of your entire SEO needs. Visit Tom-Johnston.com to find out more.

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