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    On Page Optimization

    This is the process of telling Google what it is that you do and where you offer your products or services by editing the code and content of your website. Google is simply a robot. By making sure your website “speaks Google”, you have a better shot to be found in search engines.

    We do this by creating hundreds of pages on the back-end of your website. Each page is perfectly optimized for one location and one category of service.

    We will continue to do this for as many products/services and locations that you have and we won’t charge extra for it. This creates a larger net to catch more people who are looking for you. We want you to get as many clients and customers as possible.

    Secret Sauce: Use software to constantly update the landing pages every time Google visits the the website. This gives you a boost in rankings due to Google’s fresh content factor.

    Secret Sauce: Get backlinks from sites that are powerful, have organic traffic and become even more powerful over time.

    Link Building

    If both you and your competitors do on-page optimization perfectly (step one above), how does Google choose which website to rank #1? Google must differentiate which website has more authority on the subject. Google uses backlinks to qualify which website is more important.

    If website A is willing to give website B some of its’ online visitors via a backlink, then website A must believe website B is important and trustworthy. Google then attributes some of the value of website A and bumps up website B in regards to online authority.

    Link building is the scaling portion of SEO. The more high quality links, the better. It is the only thing that will consistently get your website to show up more prominently in Google; especially for those hard to win search terms.

    Map Optimization

    Google map optimization (also known as Google My Business or GMB optimization) is the process of getting your local business to show up on the Google map section of search results. We do this by making sure your business name, address and phone number (NAP) are created and consistent on all the major online directories, data aggregators and voice search platforms (think Siri and Alexa). In doing so, you create an “online fingerprint” that is specific to your business. In doing so, Google takes your business more seriously, and thus ranks you for more local searches.

    Secret Sauce: Use software and API’s to search all variations of your online business listing in order fix, remove duplicates and update existing listings.

    Features & Benefits

    No Long-Term Contracts

    Monthly Ranking Reports

    Website Traffic Reporting

    Big & Small Client Experience

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    Don’t be shy. Request a free video analysis of your website and your competitors. We promise not to spam you.

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      New Hampshire

      Local SEO Marketing Company Serving Lyme New Hampshire

      Tom Johnston Is The Most Suitable Choice For SEO

      Professional SEO may benefit your business in a number of ways. SEO can generate leads, increase traffic to your site, and deliver a greater user experience. However, low quality SEO can be damaging to the site. Tom Johnston can provide the expert SEO services that you desire. Johnston is undoubtedly an experienced professional that has been doing work in SEO for the decade.

      Because Johnston has extensive expertise, he’s equipped to do business with a myriad of clients, from smaller businesses to larger ones. Johnston also provides franchise SEO for firms that have multiple locations. If you choose to use Johnston, you’ll have the Search marketing services you want.

      Johnston has a three-step strategy to SEO. On-page optimization is the initial step of the process. This process involves making changes to your site so that you can improve its search engine ranking positions. On-page optimization is capable of showing search engines like yahoo what your blog ought to be ranking for. There are several on-page optimization techniques that may improve your site’s rankings, such as creating SEO-friendly content for your site.

      The next step is off-page optimization. This describes off-site techniques that can improve your site’s rankings. One of the main elements of off-page optimization is link building. Off-page optimization is ways to show search engine listings that your internet site is a reliable source of information.

      The third step is local search engine marketing. This is important for businesses that operate locally. This part of the process involves optimization for Google Maps and claiming and providing more information to your Google My Company listing. Providing accurate information for other directory listings is crucial at the same time.

      Tom Johnston offers many services to his clients. When you deal with Johnston, you’ll have a month-to-month contract. Whether you require SEO assistance within the short-term or long term help, you’ll can get the services that you desire. Your contract can be adjusted as needed.

      You’ll receive monthly ranking reports, which will allow you to find out how your site is performing. This will enable you to see which keyphrases are yielding the greatest results. It will likewise show you the way your search rankings are already improving from month to month.

      Google Analytics will probably be set up on your site, meaning it will be simpler that you should monitor the traffic your website is receiving. You’ll also be able to see how many of the visitors to your website are finding your web site via search engines like yahoo.

      If you’re enthusiastic about dealing with Tom Johnston, you can contact him to get a free video analysis of your respective site. The analysis may also compare your blog to competing sites. As this consultation will probably be absolutely free, there is no cause of you not to benefit from it.

      It’s necessary for your company to get optimized for search engines. Strong SEO is crucial to the fitness of any company. Whether you run a big national company or a small, locally-based company, you can rely on Tom Johnston to handle all your SEO needs. Visit Tom-Johnston.com to find out more.

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      • 3 Map Pack
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      • 43.801656
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      • Grafton
      • Lyme
      • New Hampshire
      • NH