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    On Page Optimization

    This is the process of telling Google what it is that you do and where you offer your products or services by editing the code and content of your website. Google is simply a robot. By making sure your website “speaks Google”, you have a better shot to be found in search engines.

    We do this by creating hundreds of pages on the back-end of your website. Each page is perfectly optimized for one location and one category of service.

    We will continue to do this for as many products/services and locations that you have and we won’t charge extra for it. This creates a larger net to catch more people who are looking for you. We want you to get as many clients and customers as possible.

    Secret Sauce: Use software to constantly update the landing pages every time Google visits the the website. This gives you a boost in rankings due to Google’s fresh content factor.

    Secret Sauce: Get backlinks from sites that are powerful, have organic traffic and become even more powerful over time.

    Link Building

    If both you and your competitors do on-page optimization perfectly (step one above), how does Google choose which website to rank #1? Google must differentiate which website has more authority on the subject. Google uses backlinks to qualify which website is more important.

    If website A is willing to give website B some of its’ online visitors via a backlink, then website A must believe website B is important and trustworthy. Google then attributes some of the value of website A and bumps up website B in regards to online authority.

    Link building is the scaling portion of SEO. The more high quality links, the better. It is the only thing that will consistently get your website to show up more prominently in Google; especially for those hard to win search terms.

    Map Optimization

    Google map optimization (also known as Google My Business or GMB optimization) is the process of getting your local business to show up on the Google map section of search results. We do this by making sure your business name, address and phone number (NAP) are created and consistent on all the major online directories, data aggregators and voice search platforms (think Siri and Alexa). In doing so, you create an “online fingerprint” that is specific to your business. In doing so, Google takes your business more seriously, and thus ranks you for more local searches.

    Secret Sauce: Use software and API’s to search all variations of your online business listing in order fix, remove duplicates and update existing listings.

    Features & Benefits

    No Long-Term Contracts

    Monthly Ranking Reports

    Website Traffic Reporting

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    Don’t be shy. Request a free video analysis of your website and your competitors. We promise not to spam you.

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      New Hampshire

      Local SEO Marketing Company Serving Farmington New Hampshire

      Tom Johnston Can Be Your Smart Choice For SEO

      Professional SEO may benefit your small business in numerous ways. SEO can generate leads, increase traffic in your site, and deliver a greater user experience. However, bad quality SEO may be damaging to the site. Tom Johnston can offer the expert Search engine optimization services that you require. Johnston is surely an experienced professional that has been working in SEO to get a decade.

      Because Johnston has extensive expertise, he’s equipped to work alongside a myriad of clients, from smaller businesses to larger ones. Johnston also offers franchise SEO for firms that have multiple locations. If you choose to do business with Johnston, you’ll get the Search engine optimization services you want.

      Johnston needs a three-step method of SEO. On-page optimization is the first task of your process. This method involves making changes to a site in order to improve its search engine results. On-page optimization can present search engines like yahoo what your site must be ranking for. There are several on-page optimization techniques that can improve your site’s rankings, like creating SEO-friendly content to your site.

      The 2nd step is off-page optimization. This describes off-site techniques that can enhance your site’s rankings. One of the primary elements of off-page optimization is backlink building. Off-page optimization is ways to show search engines like google that your internet site is a trustworthy way to obtain information.

      Your third step is local seo. This is essential for companies that operate locally. This part of the process involves optimization for Google Maps and claiming and providing more information for your personal Google My Business listing. Providing accurate information for other directory listings is crucial as well.

      Tom Johnston offers many services to his clients. When you work with Johnston, you’ll have got a month-to-month contract. Whether you require SEO assistance within the short-term or long term help, you’ll can get the assistance that you require. Your contract could be adjusted when necessary.

      You’ll receive monthly ranking reports, which will assist you to see how your site is performing. This will help you to see which keyphrases are yielding the best results. It will reveal to you the way your search rankings have already been improving from month to month.

      Google Analytics will likely be attached to your website, meaning it will be easier that you can monitor the traffic your internet site is receiving. You’ll also be able to discover what percentage of the website visitors to your blog are finding your web site via search engines like yahoo.

      If you’re thinking about dealing with Tom Johnston, you are able to contact him for any free video analysis of your site. The analysis will likely compare your website to competing sites. Since this consultation will likely be absolutely free, there is no cause of you do not to take advantage of it.

      It’s vital for your organization to be optimized for search engines like yahoo. Strong SEO is vital to the health of any company. Whether you manage a big national company or perhaps a small, locally-based company, you can trust Tom Johnston to take care of your SEO needs. Visit Tom-Johnston.com for more information.

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