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    On Page Optimization

    This is the process of telling Google what it is that you do and where you offer your products or services by editing the code and content of your website. Google is simply a robot. By making sure your website “speaks Google”, you have a better shot to be found in search engines.

    We do this by creating hundreds of pages on the back-end of your website. Each page is perfectly optimized for one location and one category of service.

    We will continue to do this for as many products/services and locations that you have and we won’t charge extra for it. This creates a larger net to catch more people who are looking for you. We want you to get as many clients and customers as possible.

    Secret Sauce: Use software to constantly update the landing pages every time Google visits the the website. This gives you a boost in rankings due to Google’s fresh content factor.

    Secret Sauce: Get backlinks from sites that are powerful, have organic traffic and become even more powerful over time.

    Link Building

    If both you and your competitors do on-page optimization perfectly (step one above), how does Google choose which website to rank #1? Google must differentiate which website has more authority on the subject. Google uses backlinks to qualify which website is more important.

    If website A is willing to give website B some of its’ online visitors via a backlink, then website A must believe website B is important and trustworthy. Google then attributes some of the value of website A and bumps up website B in regards to online authority.

    Link building is the scaling portion of SEO. The more high quality links, the better. It is the only thing that will consistently get your website to show up more prominently in Google; especially for those hard to win search terms.

    Map Optimization

    Google map optimization (also known as Google My Business or GMB optimization) is the process of getting your local business to show up on the Google map section of search results. We do this by making sure your business name, address and phone number (NAP) are created and consistent on all the major online directories, data aggregators and voice search platforms (think Siri and Alexa). In doing so, you create an “online fingerprint” that is specific to your business. In doing so, Google takes your business more seriously, and thus ranks you for more local searches.

    Secret Sauce: Use software and API’s to search all variations of your online business listing in order fix, remove duplicates and update existing listings.

    Features & Benefits

    No Long-Term Contracts

    Monthly Ranking Reports

    Website Traffic Reporting

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    Don’t be shy. Request a free video analysis of your website and your competitors. We promise not to spam you.

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      Nevada

      Local SEO Marketing Company Serving Crystal Bay Nevada

      Tom Johnston Will Be Your Smart Choice For SEO

      Professional SEO can benefit your organization in a number of ways. SEO can generate leads, increase targeted traffic for your site, and deliver a greater user experience. However, low quality SEO may be damaging to your site. Tom Johnston can provide the expert Search marketing services you need. Johnston is undoubtedly an experienced professional which has been working in SEO for the decade.

      Because Johnston has extensive expertise, he’s equipped to use all kinds of clients, from small enterprises to larger ones. Johnston even offers franchise SEO for companies that have multiple locations. When you select to work with Johnston, you’ll get the Search marketing services you require.

      Johnston requires a three-step method of SEO. On-page optimization is the first task of your process. This process involves making changes to some site so that you can improve its search engine ranking positions. On-page optimization can show search engines what your blog needs to be ranking for. There are lots of on-page optimization techniques that may improve your site’s rankings, like creating SEO-friendly content to your site.

      The 2nd step is off-page optimization. This describes off-site techniques that can improve your site’s rankings. One of many parts of off-page optimization is link-building. Off-page optimization is a means to show search engines like yahoo that your site is a trustworthy source of information.

      Your third step is local search engine optimisation. This is certainly important for companies that operate locally. This part of the process involves optimization for Google Maps and claiming and providing more information for the Google My Business listing. Providing accurate information for other directory listings is vital also.

      Tom Johnston offers many services to his clients. When you work with Johnston, you’ll have a month-to-month contract. Whether you will need SEO assistance in the short-term or long-term help, you’ll be able to get the support that you require. Your contract could be adjusted as required.

      You’ll receive monthly ranking reports, which will enable you to find out how your internet site is performing. This will enable you to see which keyphrases are yielding the greatest results. It will explain to you how your search rankings happen to be improving from month to month.

      Google Analytics will probably be placed on your site, which implies it will be easier so that you can monitor the traffic your internet site is receiving. You’ll likewise be able to find out what percentage of the people to your website have realized your blog via search engine listings.

      If you’re thinking about dealing with Tom Johnston, you are able to contact him for the free video analysis of your site. The analysis will even compare your website to competing sites. Because this consultation will probably be absolutely free, there is no reason behind you not to make the most of it.

      It’s necessary for your company to become optimized for search engine listings. Strong SEO is important to the health of any organization. Whether you run a huge national company or possibly a small, locally-based company, you can rely on Tom Johnston to take care of your SEO needs. Visit Tom-Johnston.com to learn more.

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