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    On Page Optimization

    This is the process of telling Google what it is that you do and where you offer your products or services by editing the code and content of your website. Google is simply a robot. By making sure your website “speaks Google”, you have a better shot to be found in search engines.

    We do this by creating hundreds of pages on the back-end of your website. Each page is perfectly optimized for one location and one category of service.

    We will continue to do this for as many products/services and locations that you have and we won’t charge extra for it. This creates a larger net to catch more people who are looking for you. We want you to get as many clients and customers as possible.

    Secret Sauce: Use software to constantly update the landing pages every time Google visits the the website. This gives you a boost in rankings due to Google’s fresh content factor.

    Secret Sauce: Get backlinks from sites that are powerful, have organic traffic and become even more powerful over time.

    Link Building

    If both you and your competitors do on-page optimization perfectly (step one above), how does Google choose which website to rank #1? Google must differentiate which website has more authority on the subject. Google uses backlinks to qualify which website is more important.

    If website A is willing to give website B some of its’ online visitors via a backlink, then website A must believe website B is important and trustworthy. Google then attributes some of the value of website A and bumps up website B in regards to online authority.

    Link building is the scaling portion of SEO. The more high quality links, the better. It is the only thing that will consistently get your website to show up more prominently in Google; especially for those hard to win search terms.

    Map Optimization

    Google map optimization (also known as Google My Business or GMB optimization) is the process of getting your local business to show up on the Google map section of search results. We do this by making sure your business name, address and phone number (NAP) are created and consistent on all the major online directories, data aggregators and voice search platforms (think Siri and Alexa). In doing so, you create an “online fingerprint” that is specific to your business. In doing so, Google takes your business more seriously, and thus ranks you for more local searches.

    Secret Sauce: Use software and API’s to search all variations of your online business listing in order fix, remove duplicates and update existing listings.

    Features & Benefits

    No Long-Term Contracts

    Monthly Ranking Reports

    Website Traffic Reporting

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    Don’t be shy. Request a free video analysis of your website and your competitors. We promise not to spam you.

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      Missouri

      Local SEO Marketing Company Serving Patton Missouri

      Tom Johnston Will Be Your Best Choice For SEO

      Professional SEO can benefit your organization in numerous ways. SEO can generate leads, increase traffic to your site, and deliver a better user experience. However, sub-standard SEO could be damaging to your site. Tom Johnston offers the expert SEO services that you desire. Johnston is undoubtedly an experienced professional that has been working in SEO for a decade.

      Because Johnston has extensive expertise, he’s equipped to work with all sorts of clients, from small businesses to larger ones. Johnston even offers franchise SEO for businesses that have multiple locations. If you choose to use Johnston, you’ll receive the Search marketing services you need.

      Johnston needs a three-step method of SEO. On-page optimization is the first task from the process. This method involves making changes to a site in order to improve its search engine rankings. On-page optimization is capable of showing search engines like yahoo what your blog must be ranking for. There are lots of on-page optimization techniques that will boost your site’s rankings, such as creating SEO-friendly content for your personal site.

      The next step is off-page optimization. This describes off-site techniques which will enhance your site’s rankings. One of the primary parts of off-page optimization is backlink building. Off-page optimization is a way to show search engines like yahoo that your site is a reliable source of information.

      Your third step is local search engine marketing. This is certainly required for companies that operate locally. This area of the process involves optimization for Google Maps and claiming and providing detailed information to your Google My Company listing. Providing accurate information for other directory listings is essential as well.

      Tom Johnston offers many services to his clients. When you work with Johnston, you’ll have got a month-to-month contract. Whether you want SEO assistance inside the short-term or long term help, you’ll be able to get the support that you desire. Your contract might be adjusted as needed.

      You’ll receive monthly ranking reports, which will assist you to discover how your site is performing. This will help you to see which keyphrases are yielding the greatest results. It will explain to you how your search rankings happen to be improving from month to month.

      Google Analytics will likely be placed on your blog, which means it will be easier for you to monitor the traffic your internet site is receiving. You’ll also be able to view how many of the targeted traffic to your web site are finding your blog via search engines.

      If you’re interested in utilizing Tom Johnston, you can contact him for the free video analysis of the site. The analysis will likely compare your web site to competing sites. As this consultation will likely be totally free, there is not any cause of you do not to make the most of it.

      It’s important for your organization to get optimized for search engines like google. Strong SEO is crucial to the healthiness of any business. Whether you run a big national company or perhaps a small, locally-based company, you can depend on Tom Johnston to deal with your entire SEO needs. Visit Tom-Johnston.com to acquire more information.

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