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    On Page Optimization

    This is the process of telling Google what it is that you do and where you offer your products or services by editing the code and content of your website. Google is simply a robot. By making sure your website “speaks Google”, you have a better shot to be found in search engines.

    We do this by creating hundreds of pages on the back-end of your website. Each page is perfectly optimized for one location and one category of service.

    We will continue to do this for as many products/services and locations that you have and we won’t charge extra for it. This creates a larger net to catch more people who are looking for you. We want you to get as many clients and customers as possible.

    Secret Sauce: Use software to constantly update the landing pages every time Google visits the the website. This gives you a boost in rankings due to Google’s fresh content factor.

    Secret Sauce: Get backlinks from sites that are powerful, have organic traffic and become even more powerful over time.

    Link Building

    If both you and your competitors do on-page optimization perfectly (step one above), how does Google choose which website to rank #1? Google must differentiate which website has more authority on the subject. Google uses backlinks to qualify which website is more important.

    If website A is willing to give website B some of its’ online visitors via a backlink, then website A must believe website B is important and trustworthy. Google then attributes some of the value of website A and bumps up website B in regards to online authority.

    Link building is the scaling portion of SEO. The more high quality links, the better. It is the only thing that will consistently get your website to show up more prominently in Google; especially for those hard to win search terms.

    Map Optimization

    Google map optimization (also known as Google My Business or GMB optimization) is the process of getting your local business to show up on the Google map section of search results. We do this by making sure your business name, address and phone number (NAP) are created and consistent on all the major online directories, data aggregators and voice search platforms (think Siri and Alexa). In doing so, you create an “online fingerprint” that is specific to your business. In doing so, Google takes your business more seriously, and thus ranks you for more local searches.

    Secret Sauce: Use software and API’s to search all variations of your online business listing in order fix, remove duplicates and update existing listings.

    Features & Benefits

    No Long-Term Contracts

    Monthly Ranking Reports

    Website Traffic Reporting

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    Don’t be shy. Request a free video analysis of your website and your competitors. We promise not to spam you.

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      Mississippi

      Local SEO Marketing Company Serving Yazoo City Mississippi

      Tom Johnston Is Your Best Option For SEO

      Professional SEO will benefit your company in many ways. SEO can generate leads, increase targeted traffic to your site, and deliver a greater user experience. However, sub-standard SEO may be damaging to your site. Tom Johnston can offer the expert Search engine optimization services you need. Johnston is definitely an experienced professional that has been employed in SEO to get a decade.

      Because Johnston has extensive expertise, he’s equipped to do business with all types of clients, from smaller businesses to larger ones. Johnston also offers franchise SEO for companies that have multiple locations. If you select to use Johnston, you’ll receive the Search engine optimization services you will need.

      Johnston requires a three-step method of SEO. On-page optimization is step one from the process. This technique involves making changes to some site so that you can improve its search engine ranking positions. On-page optimization is capable of showing search engines like Google what your web site must be ranking for. There are numerous on-page optimization techniques that could enhance your site’s rankings, such as creating SEO-friendly content to your site.

      The 2nd step is off-page optimization. This describes off-site techniques that may increase your site’s rankings. One of the main parts of off-page optimization is link-building. Off-page optimization is a way to show search engines like yahoo that your internet site is a trustworthy method to obtain information.

      The third step is local seo. This is important for companies that operate locally. This part of the process involves optimization for Google Maps and claiming and providing more information for the Google My Business listing. Providing accurate information for other directory listings is crucial as well.

      Tom Johnston offers many services to his clients. When you work with Johnston, you’ll have a month-to-month contract. Whether you want SEO assistance from the short-term or long term help, you’ll get the assistance that you desire. Your contract could be adjusted as required.

      You’ll receive monthly ranking reports, which will allow you to observe how your site is performing. This will assist you to see which keyphrases are yielding the greatest results. It is going to explain to you how your search rankings have been improving from month to month.

      Google Analytics is going to be set up on your website, which implies it will be easier that you should monitor the traffic your internet site is receiving. You’ll also be able to view what number of the website visitors to your blog are discovering your web site via search engines like yahoo.

      If you’re interested in utilizing Tom Johnston, it is possible to contact him for the free video analysis of your site. The analysis will likely compare your website to competing sites. Because this consultation will likely be free of charge, there is not any cause of you do not to make the most of it.

      It’s essential for your company to get optimized for search engines. Strong SEO is essential to the healthiness of any organization. Whether you have a large national company or even a small, locally-based company, you can trust Tom Johnston to deal with all of your SEO needs. Visit Tom-Johnston.com to acquire more information.

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      • Serp (Search Engine Ranking Results Page)
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      • SEO Marketing Agency
      • On Page Optimziation
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      • On Site SEO
      • Google Maps
      • GMB Listings
      • 3 Map Pack
      • Citations
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      • 32.815898
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      • Yazoo
      • Yazoo City
      • Mississippi
      • MS