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On Page Optimization
This is the process of telling Google what it is that you do and where you offer your products or services by editing the code and content of your website. Google is simply a robot. By making sure your website “speaks Google”, you have a better shot to be found in search engines.
We do this by creating hundreds of pages on the back-end of your website. Each page is perfectly optimized for one location and one category of service.
We will continue to do this for as many products/services and locations that you have and we won’t charge extra for it. This creates a larger net to catch more people who are looking for you. We want you to get as many clients and customers as possible.
Secret Sauce: Use software to constantly update the landing pages every time Google visits the the website. This gives you a boost in rankings due to Google’s fresh content factor.
Secret Sauce: Get backlinks from sites that are powerful, have organic traffic and become even more powerful over time.
If both you and your competitors do on-page optimization perfectly (step one above), how does Google choose which website to rank #1? Google must differentiate which website has more authority on the subject. Google uses backlinks to qualify which website is more important.
If website A is willing to give website B some of its’ online visitors via a backlink, then website A must believe website B is important and trustworthy. Google then attributes some of the value of website A and bumps up website B in regards to online authority.
Link building is the scaling portion of SEO. The more high quality links, the better. It is the only thing that will consistently get your website to show up more prominently in Google; especially for those hard to win search terms.
Google map optimization (also known as Google My Business or GMB optimization) is the process of getting your local business to show up on the Google map section of search results. We do this by making sure your business name, address and phone number (NAP) are created and consistent on all the major online directories, data aggregators and voice search platforms (think Siri and Alexa). In doing so, you create an “online fingerprint” that is specific to your business. In doing so, Google takes your business more seriously, and thus ranks you for more local searches.
Secret Sauce: Use software and API’s to search all variations of your online business listing in order fix, remove duplicates and update existing listings.
Features & Benefits
No Long-Term Contracts
Monthly Ranking Reports
Website Traffic Reporting
Big & Small Client Experience
Don’t be shy. Request a free video analysis of your website and your competitors. We promise not to spam you.
Local SEO Marketing Company Serving Winona Mississippi
Tom Johnston Is Your Smart Choice For SEO
Professional SEO can benefit your organization in a number of ways. SEO can generate leads, increase targeted traffic in your site, and deliver a much better user experience. However, sub-standard SEO may be damaging in your site. Tom Johnston provides the expert SEO services that you desire. Johnston is surely an experienced professional that has been doing work in SEO for any decade.
Because Johnston has extensive expertise, he’s equipped to work alongside all kinds of clients, from small businesses to larger ones. Johnston even offers franchise SEO for companies that have multiple locations. If you choose to use Johnston, you’ll receive the SEO services you require.
Johnston requires a three-step method of SEO. On-page optimization is the initial step from the process. This process involves making changes to your site in order to improve its search engine ranking positions. On-page optimization can present search engines like yahoo what your website needs to be ranking for. There are numerous on-page optimization techniques that may boost your site’s rankings, like creating SEO-friendly content for your personal site.
The next step is off-page optimization. This describes off-site techniques that will improve your site’s rankings. One of many elements of off-page optimization is building links. Off-page optimization is a way to show search engines like google that your site is a trustworthy source of information.
The third step is local search engine optimisation. This really is necessary for businesses that operate locally. This section of the process involves optimization for Google Maps and claiming and providing detailed information for your Google My Business listing. Providing accurate information for other directory listings is essential as well.
Tom Johnston offers many services to his clients. When you deal with Johnston, you’ll possess a month-to-month contract. Whether you want SEO assistance within the short-term or long-term help, you’ll get the assistance that you need. Your contract might be adjusted when necessary.
You’ll receive monthly ranking reports, which will enable you to observe how your website is performing. This will enable you to see which search terms are yielding ideal results. It will likewise explain to you how your search rankings are already improving from month to month.
Google Analytics will likely be placed on your web site, which implies it will be easier that you should monitor the traffic your website is receiving. You’ll also be able to see what number of the visitors to your website are finding your site via search engines.
If you’re thinking about working together with Tom Johnston, you can contact him for the free video analysis of the site. The analysis will also compare your blog to competing sites. Simply because this consultation will be free of charge, there is not any reason for you do not to make the most of it.
It’s vital for your organization to become optimized for search engines. Strong SEO is important to the health of any organization. Whether you run a large national company or possibly a small, locally-based company, you can rely on Tom Johnston to handle all your SEO needs. Visit Tom-Johnston.com to learn more.
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Search Engine Optimization
Best Local SEO Expert Agency Firm
- Serp (Search Engine Ranking Results Page)
- Competitor Keywords Analysis
- SEO Marketing Agency
- On Page Optimziation
- Website Optimisation
- On Site SEO
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- 3 Map Pack
- SEO Consultant Services
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- White Hat
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