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On Page Optimization
This is the process of telling Google what it is that you do and where you offer your products or services by editing the code and content of your website. Google is simply a robot. By making sure your website “speaks Google”, you have a better shot to be found in search engines.
We do this by creating hundreds of pages on the back-end of your website. Each page is perfectly optimized for one location and one category of service.
We will continue to do this for as many products/services and locations that you have and we won’t charge extra for it. This creates a larger net to catch more people who are looking for you. We want you to get as many clients and customers as possible.
Secret Sauce: Use software to constantly update the landing pages every time Google visits the the website. This gives you a boost in rankings due to Google’s fresh content factor.
Secret Sauce: Get backlinks from sites that are powerful, have organic traffic and become even more powerful over time.
If both you and your competitors do on-page optimization perfectly (step one above), how does Google choose which website to rank #1? Google must differentiate which website has more authority on the subject. Google uses backlinks to qualify which website is more important.
If website A is willing to give website B some of its’ online visitors via a backlink, then website A must believe website B is important and trustworthy. Google then attributes some of the value of website A and bumps up website B in regards to online authority.
Link building is the scaling portion of SEO. The more high quality links, the better. It is the only thing that will consistently get your website to show up more prominently in Google; especially for those hard to win search terms.
Google map optimization (also known as Google My Business or GMB optimization) is the process of getting your local business to show up on the Google map section of search results. We do this by making sure your business name, address and phone number (NAP) are created and consistent on all the major online directories, data aggregators and voice search platforms (think Siri and Alexa). In doing so, you create an “online fingerprint” that is specific to your business. In doing so, Google takes your business more seriously, and thus ranks you for more local searches.
Secret Sauce: Use software and API’s to search all variations of your online business listing in order fix, remove duplicates and update existing listings.
Features & Benefits
No Long-Term Contracts
Monthly Ranking Reports
Website Traffic Reporting
Big & Small Client Experience
Don’t be shy. Request a free video analysis of your website and your competitors. We promise not to spam you.
Local SEO Marketing Company Serving Poplarville Mississippi
Tom Johnston Is Your Best Choice For SEO
Professional SEO may benefit your business in many ways. SEO can generate leads, increase traffic in your site, and deliver a much better user experience. However, low quality SEO may be damaging for your site. Tom Johnston offers the expert Search engine optimization services that you require. Johnston is definitely an experienced professional that has been working in SEO for a decade.
Because Johnston has extensive expertise, he’s equipped to work with a myriad of clients, from small companies to larger ones. Johnston also provides franchise SEO for businesses that have multiple locations. When you choose to work alongside Johnston, you’ll have the Search marketing services you will need.
Johnston needs a three-step procedure for SEO. On-page optimization is step one in the process. This process involves making changes to your site so that you can improve its search engine results. On-page optimization is capable of showing the major search engines what your site needs to be ranking for. There are numerous on-page optimization techniques that will enhance your site’s rankings, like creating SEO-friendly content for the site.
Another step is off-page optimization. This describes off-site techniques that will enhance your site’s rankings. One of many aspects of off-page optimization is link-building. Off-page optimization is a means to show search engines like google that your website is a reliable method to obtain information.
Your third step is local search engine optimization. This really is required for firms that operate locally. This section of the process involves optimization for Google Maps and claiming and providing more information for the Google My Business listing. Providing accurate information for other directory listings is important at the same time.
Tom Johnston offers many services to his clients. When you deal with Johnston, you’ll have a month-to-month contract. Whether you will need SEO assistance within the short-term or long-term help, you’ll can get the help that you require. Your contract could be adjusted as needed.
You’ll receive monthly ranking reports, which will help you to observe how your internet site is performing. This will assist you to see which search terms are yielding the greatest results. It will also demonstrate the way your search rankings have already been improving from month to month.
Google Analytics will be installed on your website, meaning it will be easier that you can monitor the traffic your website is receiving. You’ll also be able to see what number of the people to your website are finding your site via search engines like yahoo.
If you’re enthusiastic about dealing with Tom Johnston, you may contact him for a free video analysis of your site. The analysis will even compare your website to competing sites. Because this consultation is going to be free of charge, there is absolutely no cause of you do not to take advantage of it.
It’s essential for your organization to be optimized for search engines. Strong SEO is crucial to the health of any company. Whether you manage a sizable national company or perhaps a small, locally-based company, you can trust Tom Johnston to take care of all your SEO needs. Visit Tom-Johnston.com to find out more.
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Search Engine Optimization
Best Local SEO Expert Agency Firm
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- Google Maps
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- Link Building
- Pearl River