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On Page Optimization
This is the process of telling Google what it is that you do and where you offer your products or services by editing the code and content of your website. Google is simply a robot. By making sure your website “speaks Google”, you have a better shot to be found in search engines.
We do this by creating hundreds of pages on the back-end of your website. Each page is perfectly optimized for one location and one category of service.
We will continue to do this for as many products/services and locations that you have and we won’t charge extra for it. This creates a larger net to catch more people who are looking for you. We want you to get as many clients and customers as possible.
Secret Sauce: Use software to constantly update the landing pages every time Google visits the the website. This gives you a boost in rankings due to Google’s fresh content factor.
Secret Sauce: Get backlinks from sites that are powerful, have organic traffic and become even more powerful over time.
If both you and your competitors do on-page optimization perfectly (step one above), how does Google choose which website to rank #1? Google must differentiate which website has more authority on the subject. Google uses backlinks to qualify which website is more important.
If website A is willing to give website B some of its’ online visitors via a backlink, then website A must believe website B is important and trustworthy. Google then attributes some of the value of website A and bumps up website B in regards to online authority.
Link building is the scaling portion of SEO. The more high quality links, the better. It is the only thing that will consistently get your website to show up more prominently in Google; especially for those hard to win search terms.
Google map optimization (also known as Google My Business or GMB optimization) is the process of getting your local business to show up on the Google map section of search results. We do this by making sure your business name, address and phone number (NAP) are created and consistent on all the major online directories, data aggregators and voice search platforms (think Siri and Alexa). In doing so, you create an “online fingerprint” that is specific to your business. In doing so, Google takes your business more seriously, and thus ranks you for more local searches.
Secret Sauce: Use software and API’s to search all variations of your online business listing in order fix, remove duplicates and update existing listings.
Features & Benefits
No Long-Term Contracts
Monthly Ranking Reports
Website Traffic Reporting
Big & Small Client Experience
Don’t be shy. Request a free video analysis of your website and your competitors. We promise not to spam you.
Local SEO Marketing Company Serving Hernando Mississippi
Tom Johnston Is Your Smart Choice For SEO
Professional SEO will benefit your organization in a number of ways. SEO can generate leads, increase traffic for your site, and deliver a much better user experience. However, low quality SEO may be damaging in your site. Tom Johnston provides the expert Search marketing services that you desire. Johnston is undoubtedly an experienced professional which has been doing work in SEO for any decade.
Because Johnston has extensive expertise, he’s equipped to work alongside all kinds of clients, from small enterprises to larger ones. Johnston even offers franchise SEO for companies that have multiple locations. If you select to do business with Johnston, you’ll get the Search marketing services you need.
Johnston takes a three-step method of SEO. On-page optimization is the first task of your process. This procedure involves making changes to a site so that you can improve its search engine ranking positions. On-page optimization can present search engines what your web site must be ranking for. There are numerous on-page optimization techniques that may increase your site’s rankings, like creating SEO-friendly content to your site.
Another step is off-page optimization. This describes off-site techniques that will increase your site’s rankings. One of the many parts of off-page optimization is link building. Off-page optimization is a means to show search engine listings that your site is a trustworthy way to obtain information.
The third step is local search engine optimization. This is essential for companies that operate locally. This area of the process involves optimization for Google Maps and claiming and providing details for your personal Google My Business listing. Providing accurate information for other directory listings is vital as well.
Tom Johnston offers many services to his clients. When you deal with Johnston, you’ll use a month-to-month contract. Whether you want SEO assistance within the short-term or long-term help, you’ll can get the assistance that you need. Your contract could be adjusted when needed.
You’ll receive monthly ranking reports, which will enable you to observe how your site is performing. This will allow you to see which search phrases are yielding the best results. It will likewise explain to you how your search rankings are already improving from month to month.
Google Analytics will be installed on your blog, which implies it will be easier so that you can monitor the traffic your website is receiving. You’ll also be able to view what percentage of the targeted traffic to your web site are finding your web site via search engines like yahoo.
If you’re interested in working with Tom Johnston, you are able to contact him to get a free video analysis of your respective site. The analysis may also compare your blog to competing sites. Because this consultation will be free of charge, there is not any reason for you do not to make the most of it.
It’s necessary for your organization to get optimized for search engines like google. Strong SEO is essential to the healthiness of any organization. Whether you run a sizable national company or perhaps a small, locally-based company, you can rely on Tom Johnston to handle all your SEO needs. Visit Tom-Johnston.com to find out more.
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Search Engine Optimization
Best Local SEO Expert Agency Firm
- Serp (Search Engine Ranking Results Page)
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- On Page Optimziation
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- Google Maps
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- SEO Consultant Services
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- White Hat
- Mobile & Phone
- Link Building
- De Soto