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On Page Optimization
This is the process of telling Google what it is that you do and where you offer your products or services by editing the code and content of your website. Google is simply a robot. By making sure your website “speaks Google”, you have a better shot to be found in search engines.
We do this by creating hundreds of pages on the back-end of your website. Each page is perfectly optimized for one location and one category of service.
We will continue to do this for as many products/services and locations that you have and we won’t charge extra for it. This creates a larger net to catch more people who are looking for you. We want you to get as many clients and customers as possible.
Secret Sauce: Use software to constantly update the landing pages every time Google visits the the website. This gives you a boost in rankings due to Google’s fresh content factor.
Secret Sauce: Get backlinks from sites that are powerful, have organic traffic and become even more powerful over time.
If both you and your competitors do on-page optimization perfectly (step one above), how does Google choose which website to rank #1? Google must differentiate which website has more authority on the subject. Google uses backlinks to qualify which website is more important.
If website A is willing to give website B some of its’ online visitors via a backlink, then website A must believe website B is important and trustworthy. Google then attributes some of the value of website A and bumps up website B in regards to online authority.
Link building is the scaling portion of SEO. The more high quality links, the better. It is the only thing that will consistently get your website to show up more prominently in Google; especially for those hard to win search terms.
Google map optimization (also known as Google My Business or GMB optimization) is the process of getting your local business to show up on the Google map section of search results. We do this by making sure your business name, address and phone number (NAP) are created and consistent on all the major online directories, data aggregators and voice search platforms (think Siri and Alexa). In doing so, you create an “online fingerprint” that is specific to your business. In doing so, Google takes your business more seriously, and thus ranks you for more local searches.
Secret Sauce: Use software and API’s to search all variations of your online business listing in order fix, remove duplicates and update existing listings.
Features & Benefits
No Long-Term Contracts
Monthly Ranking Reports
Website Traffic Reporting
Big & Small Client Experience
Don’t be shy. Request a free video analysis of your website and your competitors. We promise not to spam you.
Local SEO Marketing Company Serving Byhalia Mississippi
Tom Johnston Is The Most Suitable Choice For SEO
Professional SEO will manage to benefit your small business in several ways. SEO can generate leads, increase traffic to the site, and deliver a greater user experience. However, low quality SEO could be damaging in your site. Tom Johnston provides the expert Search engine optimization services that you require. Johnston is surely an experienced professional that has been employed in SEO for a decade.
Because Johnston has extensive expertise, he’s equipped to work alongside all types of clients, from small businesses to larger ones. Johnston also offers franchise SEO for businesses that have multiple locations. When you select to use Johnston, you’ll have the Search engine optimization services you need.
Johnston requires a three-step strategy to SEO. On-page optimization is the first step of your process. This method involves making changes to a site so that you can improve its search engine ranking positions. On-page optimization is capable of showing search engines what your website must be ranking for. There are several on-page optimization techniques that may boost your site’s rankings, like creating SEO-friendly content for your site.
Another step is off-page optimization. This describes off-site techniques that may boost your site’s rankings. One of many aspects of off-page optimization is building links. Off-page optimization is a means to show search engines that your website is a reliable method to obtain information.
The 3rd step is local search engine marketing. This really is important for firms that operate locally. This area of the process involves optimization for Google Maps and claiming and providing details to your Google My Business listing. Providing accurate information for other directory listings is essential too.
Tom Johnston offers many services to his clients. When you deal with Johnston, you’ll have got a month-to-month contract. Whether you require SEO assistance in the short-term or long-term help, you’ll can get the help that you need. Your contract can be adjusted as needed.
You’ll receive monthly ranking reports, which will assist you to see how your site is performing. This will allow you to see which search terms are yielding greatest results. It is going to explain to you how your search rankings have already been improving from month to month.
Google Analytics will be set up on your web site, which implies it will be simpler so that you can monitor the traffic your internet site is receiving. You’ll likewise be able to discover how many of the visitors to your blog are discovering your website via search engines.
If you’re enthusiastic about utilizing Tom Johnston, you may contact him for a free video analysis of your respective site. The analysis will also compare your site to competing sites. As this consultation will probably be totally free, there is not any reason behind you do not to make the most of it.
It’s essential for your business being optimized for search engines. Strong SEO is important to the healthiness of any organization. Whether you operate a huge national company or perhaps a small, locally-based company, you can rely on Tom Johnston to take care of all your SEO needs. Visit Tom-Johnston.com for more information.
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Search Engine Optimization
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- Serp (Search Engine Ranking Results Page)
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