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    On Page Optimization

    This is the process of telling Google what it is that you do and where you offer your products or services by editing the code and content of your website. Google is simply a robot. By making sure your website “speaks Google”, you have a better shot to be found in search engines.

    We do this by creating hundreds of pages on the back-end of your website. Each page is perfectly optimized for one location and one category of service.

    We will continue to do this for as many products/services and locations that you have and we won’t charge extra for it. This creates a larger net to catch more people who are looking for you. We want you to get as many clients and customers as possible.

    Secret Sauce: Use software to constantly update the landing pages every time Google visits the the website. This gives you a boost in rankings due to Google’s fresh content factor.

    Secret Sauce: Get backlinks from sites that are powerful, have organic traffic and become even more powerful over time.

    Link Building

    If both you and your competitors do on-page optimization perfectly (step one above), how does Google choose which website to rank #1? Google must differentiate which website has more authority on the subject. Google uses backlinks to qualify which website is more important.

    If website A is willing to give website B some of its’ online visitors via a backlink, then website A must believe website B is important and trustworthy. Google then attributes some of the value of website A and bumps up website B in regards to online authority.

    Link building is the scaling portion of SEO. The more high quality links, the better. It is the only thing that will consistently get your website to show up more prominently in Google; especially for those hard to win search terms.

    Map Optimization

    Google map optimization (also known as Google My Business or GMB optimization) is the process of getting your local business to show up on the Google map section of search results. We do this by making sure your business name, address and phone number (NAP) are created and consistent on all the major online directories, data aggregators and voice search platforms (think Siri and Alexa). In doing so, you create an “online fingerprint” that is specific to your business. In doing so, Google takes your business more seriously, and thus ranks you for more local searches.

    Secret Sauce: Use software and API’s to search all variations of your online business listing in order fix, remove duplicates and update existing listings.

    Features & Benefits

    No Long-Term Contracts

    Monthly Ranking Reports

    Website Traffic Reporting

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    Don’t be shy. Request a free video analysis of your website and your competitors. We promise not to spam you.

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      Minnesota

      Local SEO Marketing Company Serving Rushford Minnesota

      Tom Johnston Is Your Best Choice For SEO

      Professional SEO can benefit your organization in several ways. SEO can generate leads, increase web traffic for your site, and deliver a much better user experience. However, poor quality SEO could be damaging to your site. Tom Johnston can offer the expert SEO services you need. Johnston is undoubtedly an experienced professional that has been operating in SEO for a decade.

      Because Johnston has extensive expertise, he’s equipped to work alongside all sorts of clients, from small businesses to larger ones. Johnston also offers franchise SEO for companies that have multiple locations. If you select to do business with Johnston, you’ll receive the SEO services you need.

      Johnston takes a three-step procedure for SEO. On-page optimization is the first step in the process. This technique involves making changes to some site so that you can improve its search engine results. On-page optimization can show the major search engines what your website needs to be ranking for. There are several on-page optimization techniques that will increase your site’s rankings, such as creating SEO-friendly content for the site.

      The next step is off-page optimization. This describes off-site techniques which will increase your site’s rankings. One of the many components of off-page optimization is backlink building. Off-page optimization is a means to show search engines that your internet site is a trustworthy source of information.

      Your third step is local search engine marketing. This is necessary for businesses that operate locally. This area of the process involves optimization for Google Maps and claiming and providing detailed information to your Google My Company listing. Providing accurate information for other directory listings is essential as well.

      Tom Johnston offers many services to his clients. When you deal with Johnston, you’ll possess a month-to-month contract. Whether you want SEO assistance within the short-term or long-term help, you’ll can get the services you need. Your contract could be adjusted as needed.

      You’ll receive monthly ranking reports, which will allow you to discover how your internet site is performing. This will allow you to see which search terms are yielding the greatest results. It will likewise show you the way your search rankings have been improving from month to month.

      Google Analytics will be installed on your site, which suggests it will be simpler that you should monitor the traffic your site is receiving. You’ll also be able to see how many of the targeted traffic to your blog are discovering your blog via search engines.

      If you’re considering dealing with Tom Johnston, it is possible to contact him for the free video analysis of your site. The analysis may also compare your site to competing sites. Simply because this consultation will be absolutely free, there is absolutely no cause of you not to take full advantage of it.

      It’s necessary for your small business to become optimized for search engines. Strong SEO is vital to the health of any business. Whether you have a huge national company or a small, locally-based company, you can trust Tom Johnston to manage your SEO needs. Visit Tom-Johnston.com to learn more.

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      • Serp (Search Engine Ranking Results Page)
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      • On Page Optimziation
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      • Google Maps
      • GMB Listings
      • 3 Map Pack
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      • Bing
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      • SE
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      • Local
      • GEO
      • 43.809873
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      • Fillmore
      • Rushford
      • Minnesota
      • MN