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    On Page Optimization

    This is the process of telling Google what it is that you do and where you offer your products or services by editing the code and content of your website. Google is simply a robot. By making sure your website “speaks Google”, you have a better shot to be found in search engines.

    We do this by creating hundreds of pages on the back-end of your website. Each page is perfectly optimized for one location and one category of service.

    We will continue to do this for as many products/services and locations that you have and we won’t charge extra for it. This creates a larger net to catch more people who are looking for you. We want you to get as many clients and customers as possible.

    Secret Sauce: Use software to constantly update the landing pages every time Google visits the the website. This gives you a boost in rankings due to Google’s fresh content factor.

    Secret Sauce: Get backlinks from sites that are powerful, have organic traffic and become even more powerful over time.

    Link Building

    If both you and your competitors do on-page optimization perfectly (step one above), how does Google choose which website to rank #1? Google must differentiate which website has more authority on the subject. Google uses backlinks to qualify which website is more important.

    If website A is willing to give website B some of its’ online visitors via a backlink, then website A must believe website B is important and trustworthy. Google then attributes some of the value of website A and bumps up website B in regards to online authority.

    Link building is the scaling portion of SEO. The more high quality links, the better. It is the only thing that will consistently get your website to show up more prominently in Google; especially for those hard to win search terms.

    Map Optimization

    Google map optimization (also known as Google My Business or GMB optimization) is the process of getting your local business to show up on the Google map section of search results. We do this by making sure your business name, address and phone number (NAP) are created and consistent on all the major online directories, data aggregators and voice search platforms (think Siri and Alexa). In doing so, you create an “online fingerprint” that is specific to your business. In doing so, Google takes your business more seriously, and thus ranks you for more local searches.

    Secret Sauce: Use software and API’s to search all variations of your online business listing in order fix, remove duplicates and update existing listings.

    Features & Benefits

    No Long-Term Contracts

    Monthly Ranking Reports

    Website Traffic Reporting

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    Don’t be shy. Request a free video analysis of your website and your competitors. We promise not to spam you.

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      Minnesota

      Local SEO Marketing Company Serving Rush City Minnesota

      Tom Johnston Will Be Your Smart Choice For SEO

      Professional SEO will benefit your small business in a number of ways. SEO can generate leads, get more traffic to the site, and deliver a better user experience. However, bad quality SEO can be damaging to the site. Tom Johnston provides the expert Search marketing services that you desire. Johnston is an experienced professional which has been working in SEO to get a decade.

      Because Johnston has extensive expertise, he’s equipped to work alongside all sorts of clients, from small enterprises to larger ones. Johnston also offers franchise SEO for businesses that have multiple locations. If you select to use Johnston, you’ll receive the Search marketing services you want.

      Johnston takes a three-step method of SEO. On-page optimization is the first task of your process. This method involves making changes to your site so that you can improve its search engine results. On-page optimization can present search engines what your blog should be ranking for. There are many on-page optimization techniques that could enhance your site’s rankings, like creating SEO-friendly content to your site.

      The next step is off-page optimization. This describes off-site techniques that can increase your site’s rankings. One of the main aspects of off-page optimization is backlink building. Off-page optimization is a way to show search engines that your website is a reliable source of information.

      The 3rd step is local search engine marketing. This is essential for businesses that operate locally. This section of the process involves optimization for Google Maps and claiming and providing detailed information to your Google My Business listing. Providing accurate information for other directory listings is crucial also.

      Tom Johnston offers many services to his clients. When you work with Johnston, you’ll possess a month-to-month contract. Whether you want SEO assistance inside the short-term or long-term help, you’ll be capable of getting the help that you desire. Your contract may be adjusted when necessary.

      You’ll receive monthly ranking reports, which will enable you to observe how your site is performing. This will enable you to see which keyphrases are yielding greatest results. It will also show you the way your search rankings are already improving from month to month.

      Google Analytics will likely be installed on your blog, which means it will be simpler for you to monitor the traffic your internet site is receiving. You’ll also be able to view how many of the targeted traffic to your website are discovering your site via search engine listings.

      If you’re interested in working together with Tom Johnston, you are able to contact him for a free video analysis of your respective site. The analysis will even compare your web site to competing sites. Because this consultation will likely be absolutely free, there is no cause of you not to benefit from it.

      It’s important for your company being optimized for search engines. Strong SEO is crucial to the healthiness of any organization. Whether you operate a big national company or perhaps a small, locally-based company, you can depend on Tom Johnston to manage all of your SEO needs. Visit Tom-Johnston.com to acquire more information.

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      • 45.67987
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      • Minnesota
      • MN