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    On Page Optimization

    This is the process of telling Google what it is that you do and where you offer your products or services by editing the code and content of your website. Google is simply a robot. By making sure your website “speaks Google”, you have a better shot to be found in search engines.

    We do this by creating hundreds of pages on the back-end of your website. Each page is perfectly optimized for one location and one category of service.

    We will continue to do this for as many products/services and locations that you have and we won’t charge extra for it. This creates a larger net to catch more people who are looking for you. We want you to get as many clients and customers as possible.

    Secret Sauce: Use software to constantly update the landing pages every time Google visits the the website. This gives you a boost in rankings due to Google’s fresh content factor.

    Secret Sauce: Get backlinks from sites that are powerful, have organic traffic and become even more powerful over time.

    Link Building

    If both you and your competitors do on-page optimization perfectly (step one above), how does Google choose which website to rank #1? Google must differentiate which website has more authority on the subject. Google uses backlinks to qualify which website is more important.

    If website A is willing to give website B some of its’ online visitors via a backlink, then website A must believe website B is important and trustworthy. Google then attributes some of the value of website A and bumps up website B in regards to online authority.

    Link building is the scaling portion of SEO. The more high quality links, the better. It is the only thing that will consistently get your website to show up more prominently in Google; especially for those hard to win search terms.

    Map Optimization

    Google map optimization (also known as Google My Business or GMB optimization) is the process of getting your local business to show up on the Google map section of search results. We do this by making sure your business name, address and phone number (NAP) are created and consistent on all the major online directories, data aggregators and voice search platforms (think Siri and Alexa). In doing so, you create an “online fingerprint” that is specific to your business. In doing so, Google takes your business more seriously, and thus ranks you for more local searches.

    Secret Sauce: Use software and API’s to search all variations of your online business listing in order fix, remove duplicates and update existing listings.

    Features & Benefits

    No Long-Term Contracts

    Monthly Ranking Reports

    Website Traffic Reporting

    Big & Small Client Experience

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    Don’t be shy. Request a free video analysis of your website and your competitors. We promise not to spam you.

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      Minnesota

      Local SEO Marketing Company Serving New York Mills Minnesota

      Tom Johnston Is Your Best Choice For SEO

      Professional SEO will manage to benefit your organization in a number of ways. SEO can generate leads, increase web traffic in your site, and deliver a much better user experience. However, poor quality SEO may be damaging to your site. Tom Johnston provides the expert SEO services you need. Johnston is definitely an experienced professional which has been doing work in SEO to get a decade.

      Because Johnston has extensive expertise, he’s equipped to work alongside all kinds of clients, from small businesses to larger ones. Johnston now offers franchise SEO for companies that have multiple locations. If you select to work with Johnston, you’ll obtain the Search marketing services you want.

      Johnston needs a three-step strategy to SEO. On-page optimization is the first step from the process. This process involves making changes into a site as a way to improve its search engine ranking positions. On-page optimization can display search engines like yahoo what your site ought to be ranking for. There are many on-page optimization techniques that may increase your site’s rankings, such as creating SEO-friendly content for the site.

      The second step is off-page optimization. This describes off-site techniques that may enhance your site’s rankings. One of the main aspects of off-page optimization is link-building. Off-page optimization is ways to show search engines that your website is a trustworthy supply of information.

      The next step is local search engine marketing. This can be essential for firms that operate locally. This area of the process involves optimization for Google Maps and claiming and providing detailed information for your Google My Business listing. Providing accurate information for other directory listings is important too.

      Tom Johnston offers many services to his clients. When you deal with Johnston, you’ll have a month-to-month contract. Whether you need SEO assistance within the short-term or long-term help, you’ll can get the services that you require. Your contract can be adjusted when necessary.

      You’ll receive monthly ranking reports, which will help you to discover how your internet site is performing. This will help you to see which keyphrases are yielding ideal results. It will likewise demonstrate how your search rankings have been improving from month to month.

      Google Analytics is going to be installed on your blog, which means it will be simpler that you should monitor the traffic your site is receiving. You’ll likewise be able to view what number of the website visitors to your web site are discovering your website via search engine listings.

      If you’re considering working together with Tom Johnston, it is possible to contact him for a free video analysis of your respective site. The analysis will also compare your web site to competing sites. As this consultation is going to be free of charge, there is not any reason behind you do not to take advantage of it.

      It’s important for your organization to become optimized for search engines like yahoo. Strong SEO is crucial to the health of any company. Whether you run a huge national company or even a small, locally-based company, you can rely on Tom Johnston to handle your SEO needs. Visit Tom-Johnston.com to acquire more information.

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      • Otter Tail
      • New York Mills
      • Minnesota
      • MN