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    On Page Optimization

    This is the process of telling Google what it is that you do and where you offer your products or services by editing the code and content of your website. Google is simply a robot. By making sure your website “speaks Google”, you have a better shot to be found in search engines.

    We do this by creating hundreds of pages on the back-end of your website. Each page is perfectly optimized for one location and one category of service.

    We will continue to do this for as many products/services and locations that you have and we won’t charge extra for it. This creates a larger net to catch more people who are looking for you. We want you to get as many clients and customers as possible.

    Secret Sauce: Use software to constantly update the landing pages every time Google visits the the website. This gives you a boost in rankings due to Google’s fresh content factor.

    Secret Sauce: Get backlinks from sites that are powerful, have organic traffic and become even more powerful over time.

    Link Building

    If both you and your competitors do on-page optimization perfectly (step one above), how does Google choose which website to rank #1? Google must differentiate which website has more authority on the subject. Google uses backlinks to qualify which website is more important.

    If website A is willing to give website B some of its’ online visitors via a backlink, then website A must believe website B is important and trustworthy. Google then attributes some of the value of website A and bumps up website B in regards to online authority.

    Link building is the scaling portion of SEO. The more high quality links, the better. It is the only thing that will consistently get your website to show up more prominently in Google; especially for those hard to win search terms.

    Map Optimization

    Google map optimization (also known as Google My Business or GMB optimization) is the process of getting your local business to show up on the Google map section of search results. We do this by making sure your business name, address and phone number (NAP) are created and consistent on all the major online directories, data aggregators and voice search platforms (think Siri and Alexa). In doing so, you create an “online fingerprint” that is specific to your business. In doing so, Google takes your business more seriously, and thus ranks you for more local searches.

    Secret Sauce: Use software and API’s to search all variations of your online business listing in order fix, remove duplicates and update existing listings.

    Features & Benefits

    No Long-Term Contracts

    Monthly Ranking Reports

    Website Traffic Reporting

    Big & Small Client Experience

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    Don’t be shy. Request a free video analysis of your website and your competitors. We promise not to spam you.

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      Minnesota

      Local SEO Marketing Company Serving Cosmos Minnesota

      Tom Johnston Can Be Your Most Suitable Choice For SEO

      Professional SEO may benefit your business in a number of ways. SEO can generate leads, get more traffic to the site, and deliver a much better user experience. However, bad quality SEO may be damaging in your site. Tom Johnston provides the expert Search engine optimization services that you require. Johnston is surely an experienced professional that has been operating in SEO for any decade.

      Because Johnston has extensive expertise, he’s equipped to work alongside all kinds of clients, from smaller businesses to larger ones. Johnston even offers franchise SEO for firms that have multiple locations. When you select to do business with Johnston, you’ll receive the Search engine optimization services you want.

      Johnston needs a three-step strategy to SEO. On-page optimization is the first task of your process. This process involves making changes to a site so that you can improve its search engine rankings. On-page optimization is capable of showing search engines like Google what your blog needs to be ranking for. There are lots of on-page optimization techniques that can boost your site’s rankings, for example creating SEO-friendly content for your personal site.

      The second step is off-page optimization. This describes off-site techniques that will improve your site’s rankings. One of the main parts of off-page optimization is link-building. Off-page optimization is ways to show search engines like google that your internet site is a trustworthy source of information.

      The 3rd step is local search engine marketing. This is certainly important for businesses that operate locally. This part of the process involves optimization for Google Maps and claiming and providing details for your personal Google My Business listing. Providing accurate information for other directory listings is crucial at the same time.

      Tom Johnston offers many services to his clients. When you work with Johnston, you’ll have a month-to-month contract. Whether you want SEO assistance within the short-term or long term help, you’ll be able to get the support you need. Your contract could be adjusted when necessary.

      You’ll receive monthly ranking reports, which will help you to see how your website is performing. This will allow you to see which keyphrases are yielding greatest results. It will also demonstrate the way your search rankings happen to be improving from month to month.

      Google Analytics will be installed on your web site, which implies it will be simpler that you can monitor the traffic your website is receiving. You’ll also be able to discover what percentage of the people to your site are finding your blog via search engine listings.

      If you’re interested in working with Tom Johnston, you may contact him for any free video analysis of your site. The analysis will also compare your website to competing sites. Because this consultation will probably be free of charge, there is not any cause of you not to benefit from it.

      It’s important for your organization to be optimized for search engines like google. Strong SEO is important to the fitness of any business. Whether you operate a huge national company or even a small, locally-based company, you can depend on Tom Johnston to take care of your entire SEO needs. Visit Tom-Johnston.com to learn more.

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      • Minnesota
      • MN