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    On Page Optimization

    This is the process of telling Google what it is that you do and where you offer your products or services by editing the code and content of your website. Google is simply a robot. By making sure your website “speaks Google”, you have a better shot to be found in search engines.

    We do this by creating hundreds of pages on the back-end of your website. Each page is perfectly optimized for one location and one category of service.

    We will continue to do this for as many products/services and locations that you have and we won’t charge extra for it. This creates a larger net to catch more people who are looking for you. We want you to get as many clients and customers as possible.

    Secret Sauce: Use software to constantly update the landing pages every time Google visits the the website. This gives you a boost in rankings due to Google’s fresh content factor.

    Secret Sauce: Get backlinks from sites that are powerful, have organic traffic and become even more powerful over time.

    Link Building

    If both you and your competitors do on-page optimization perfectly (step one above), how does Google choose which website to rank #1? Google must differentiate which website has more authority on the subject. Google uses backlinks to qualify which website is more important.

    If website A is willing to give website B some of its’ online visitors via a backlink, then website A must believe website B is important and trustworthy. Google then attributes some of the value of website A and bumps up website B in regards to online authority.

    Link building is the scaling portion of SEO. The more high quality links, the better. It is the only thing that will consistently get your website to show up more prominently in Google; especially for those hard to win search terms.

    Map Optimization

    Google map optimization (also known as Google My Business or GMB optimization) is the process of getting your local business to show up on the Google map section of search results. We do this by making sure your business name, address and phone number (NAP) are created and consistent on all the major online directories, data aggregators and voice search platforms (think Siri and Alexa). In doing so, you create an “online fingerprint” that is specific to your business. In doing so, Google takes your business more seriously, and thus ranks you for more local searches.

    Secret Sauce: Use software and API’s to search all variations of your online business listing in order fix, remove duplicates and update existing listings.

    Features & Benefits

    No Long-Term Contracts

    Monthly Ranking Reports

    Website Traffic Reporting

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    Don’t be shy. Request a free video analysis of your website and your competitors. We promise not to spam you.

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      Minnesota

      Local SEO Marketing Company Serving Benson Minnesota

      Tom Johnston Will Be Your Most Suitable Choice For SEO

      Professional SEO may benefit your company in many ways. SEO can generate leads, get more traffic to your site, and deliver a better user experience. However, sub-standard SEO may be damaging in your site. Tom Johnston provides the expert SEO services you need. Johnston is surely an experienced professional which has been working in SEO for the decade.

      Because Johnston has extensive expertise, he’s equipped to work with all types of clients, from small companies to larger ones. Johnston also offers franchise SEO for firms that have multiple locations. When you select to work with Johnston, you’ll receive the Search marketing services you will need.

      Johnston has a three-step procedure for SEO. On-page optimization is the initial step from the process. This method involves making changes into a site so that you can improve its search engine ranking positions. On-page optimization can display search engines like yahoo what your website needs to be ranking for. There are numerous on-page optimization techniques that will enhance your site’s rankings, like creating SEO-friendly content to your site.

      The next step is off-page optimization. This describes off-site techniques that may improve your site’s rankings. One of the primary parts of off-page optimization is link building. Off-page optimization is a way to show search engine listings that your website is a reliable way to obtain information.

      Your third step is local search engine optimization. This is important for businesses that operate locally. This section of the process involves optimization for Google Maps and claiming and providing details to your Google My Company listing. Providing accurate information for other directory listings is crucial as well.

      Tom Johnston offers many services to his clients. When you deal with Johnston, you’ll have got a month-to-month contract. Whether you will need SEO assistance from the short-term or long-term help, you’ll be able to get the services that you require. Your contract may be adjusted as required.

      You’ll receive monthly ranking reports, which will allow you to find out how your website is performing. This will enable you to see which search terms are yielding the best results. It is going to show you the way your search rankings are already improving from month to month.

      Google Analytics will probably be set up on your website, meaning it will be easier for you to monitor the traffic your website is receiving. You’ll likewise be able to find out what number of the visitors to your blog have realized your web site via search engines like yahoo.

      If you’re enthusiastic about working with Tom Johnston, it is possible to contact him for any free video analysis of your own site. The analysis will even compare your web site to competing sites. As this consultation will probably be totally free, there is not any basis for you do not to make the most of it.

      It’s necessary for your organization to get optimized for search engines like google. Strong SEO is crucial to the healthiness of any organization. Whether you run a large national company or possibly a small, locally-based company, you can rely on Tom Johnston to manage your entire SEO needs. Visit Tom-Johnston.com for more information.

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      • Serp (Search Engine Ranking Results Page)
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      • On Page Optimziation
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      • 3 Map Pack
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      • Bing
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      • 45.281669
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      • Swift
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      • Minnesota
      • MN