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On Page Optimization
This is the process of telling Google what it is that you do and where you offer your products or services by editing the code and content of your website. Google is simply a robot. By making sure your website “speaks Google”, you have a better shot to be found in search engines.
We do this by creating hundreds of pages on the back-end of your website. Each page is perfectly optimized for one location and one category of service.
We will continue to do this for as many products/services and locations that you have and we won’t charge extra for it. This creates a larger net to catch more people who are looking for you. We want you to get as many clients and customers as possible.
Secret Sauce: Use software to constantly update the landing pages every time Google visits the the website. This gives you a boost in rankings due to Google’s fresh content factor.
Secret Sauce: Get backlinks from sites that are powerful, have organic traffic and become even more powerful over time.
If both you and your competitors do on-page optimization perfectly (step one above), how does Google choose which website to rank #1? Google must differentiate which website has more authority on the subject. Google uses backlinks to qualify which website is more important.
If website A is willing to give website B some of its’ online visitors via a backlink, then website A must believe website B is important and trustworthy. Google then attributes some of the value of website A and bumps up website B in regards to online authority.
Link building is the scaling portion of SEO. The more high quality links, the better. It is the only thing that will consistently get your website to show up more prominently in Google; especially for those hard to win search terms.
Google map optimization (also known as Google My Business or GMB optimization) is the process of getting your local business to show up on the Google map section of search results. We do this by making sure your business name, address and phone number (NAP) are created and consistent on all the major online directories, data aggregators and voice search platforms (think Siri and Alexa). In doing so, you create an “online fingerprint” that is specific to your business. In doing so, Google takes your business more seriously, and thus ranks you for more local searches.
Secret Sauce: Use software and API’s to search all variations of your online business listing in order fix, remove duplicates and update existing listings.
Features & Benefits
No Long-Term Contracts
Monthly Ranking Reports
Website Traffic Reporting
Big & Small Client Experience
Don’t be shy. Request a free video analysis of your website and your competitors. We promise not to spam you.
Local SEO Marketing Company Serving Spring Lake Michigan
Tom Johnston Will Be Your Best Option For SEO
Professional SEO will manage to benefit your company in several ways. SEO can generate leads, increase targeted traffic for your site, and deliver a much better user experience. However, poor quality SEO may be damaging for your site. Tom Johnston can offer the expert Search engine optimization services that you desire. Johnston is definitely an experienced professional which has been operating in SEO for the decade.
Because Johnston has extensive expertise, he’s equipped to work with all types of clients, from small companies to larger ones. Johnston now offers franchise SEO for companies that have multiple locations. When you choose to work with Johnston, you’ll get the SEO services you require.
Johnston needs a three-step strategy to SEO. On-page optimization is step one of your process. This process involves making changes into a site in order to improve its search engine rankings. On-page optimization can present search engines like Google what your blog should be ranking for. There are numerous on-page optimization techniques that could increase your site’s rankings, like creating SEO-friendly content for your personal site.
The next step is off-page optimization. This describes off-site techniques that may increase your site’s rankings. One of many elements of off-page optimization is backlink building. Off-page optimization is a method to show search engines like google that your internet site is a reliable supply of information.
Your third step is local search engine optimisation. This can be important for businesses that operate locally. This area of the process involves optimization for Google Maps and claiming and providing details for your Google My Company listing. Providing accurate information for other directory listings is vital also.
Tom Johnston offers many services to his clients. When you work with Johnston, you’ll possess a month-to-month contract. Whether you require SEO assistance inside the short-term or long term help, you’ll get the services that you need. Your contract could be adjusted when needed.
You’ll receive monthly ranking reports, which will enable you to discover how your site is performing. This will assist you to see which keyphrases are yielding greatest results. It will likewise demonstrate the way your search rankings have already been improving from month to month.
Google Analytics will likely be attached to your blog, which suggests it will be easier for you to monitor the traffic your website is receiving. You’ll also be able to find out what percentage of the targeted traffic to your website have realized your website via search engines like google.
If you’re interested in dealing with Tom Johnston, it is possible to contact him for the free video analysis of your own site. The analysis will likely compare your blog to competing sites. As this consultation will be free of charge, there is not any reason behind you not to make the most of it.
It’s essential for your small business to be optimized for search engines like yahoo. Strong SEO is important to the healthiness of any business. Whether you have a huge national company or perhaps a small, locally-based company, you can depend on Tom Johnston to take care of all of your SEO needs. Visit Tom-Johnston.com to acquire more information.
Internet Marketing Service
Search Engine Optimization
Best Local SEO Expert Agency Firm
- Serp (Search Engine Ranking Results Page)
- Competitor Keywords Analysis
- SEO Marketing Agency
- On Page Optimziation
- Website Optimisation
- On Site SEO
- Google Maps
- GMB Listings
- 3 Map Pack
- SEO Consultant Services
- Non Expensive
- White Hat
- Mobile & Phone
- Link Building
- Spring Lake