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On Page Optimization
This is the process of telling Google what it is that you do and where you offer your products or services by editing the code and content of your website. Google is simply a robot. By making sure your website “speaks Google”, you have a better shot to be found in search engines.
We do this by creating hundreds of pages on the back-end of your website. Each page is perfectly optimized for one location and one category of service.
We will continue to do this for as many products/services and locations that you have and we won’t charge extra for it. This creates a larger net to catch more people who are looking for you. We want you to get as many clients and customers as possible.
Secret Sauce: Use software to constantly update the landing pages every time Google visits the the website. This gives you a boost in rankings due to Google’s fresh content factor.
Secret Sauce: Get backlinks from sites that are powerful, have organic traffic and become even more powerful over time.
If both you and your competitors do on-page optimization perfectly (step one above), how does Google choose which website to rank #1? Google must differentiate which website has more authority on the subject. Google uses backlinks to qualify which website is more important.
If website A is willing to give website B some of its’ online visitors via a backlink, then website A must believe website B is important and trustworthy. Google then attributes some of the value of website A and bumps up website B in regards to online authority.
Link building is the scaling portion of SEO. The more high quality links, the better. It is the only thing that will consistently get your website to show up more prominently in Google; especially for those hard to win search terms.
Google map optimization (also known as Google My Business or GMB optimization) is the process of getting your local business to show up on the Google map section of search results. We do this by making sure your business name, address and phone number (NAP) are created and consistent on all the major online directories, data aggregators and voice search platforms (think Siri and Alexa). In doing so, you create an “online fingerprint” that is specific to your business. In doing so, Google takes your business more seriously, and thus ranks you for more local searches.
Secret Sauce: Use software and API’s to search all variations of your online business listing in order fix, remove duplicates and update existing listings.
Features & Benefits
No Long-Term Contracts
Monthly Ranking Reports
Website Traffic Reporting
Big & Small Client Experience
Don’t be shy. Request a free video analysis of your website and your competitors. We promise not to spam you.
Local SEO Marketing Company Serving Rockwood Michigan
Tom Johnston Is Your Best Option For SEO
Professional SEO may benefit your organization in a number of ways. SEO can generate leads, get more traffic to the site, and deliver an improved user experience. However, bad quality SEO may be damaging to your site. Tom Johnston offers the expert Search marketing services that you need. Johnston is surely an experienced professional which has been employed in SEO for any decade.
Because Johnston has extensive expertise, he’s equipped to do business with all sorts of clients, from small companies to larger ones. Johnston also offers franchise SEO for businesses that have multiple locations. If you select to use Johnston, you’ll have the Search engine optimization services you want.
Johnston needs a three-step strategy to SEO. On-page optimization is the initial step of the process. This method involves making changes to a site to be able to improve its search engine rankings. On-page optimization can present the major search engines what your website ought to be ranking for. There are numerous on-page optimization techniques that could increase your site’s rankings, for example creating SEO-friendly content to your site.
The second step is off-page optimization. This describes off-site techniques that can boost your site’s rankings. One of the many components of off-page optimization is building links. Off-page optimization is a method to show search engines like google that your site is a trustworthy supply of information.
Your third step is local search engine marketing. This can be essential for businesses that operate locally. This part of the process involves optimization for Google Maps and claiming and providing detailed information for your Google My Company listing. Providing accurate information for other directory listings is important as well.
Tom Johnston offers many services to his clients. When you deal with Johnston, you’ll possess a month-to-month contract. Whether you need SEO assistance from the short-term or long-term help, you’ll get the support that you require. Your contract might be adjusted when needed.
You’ll receive monthly ranking reports, which will help you to observe how your site is performing. This will help you to see which search phrases are yielding the best results. It will explain to you how your search rankings have been improving from month to month.
Google Analytics will be placed on your website, which implies it will be easier for you to monitor the traffic your internet site is receiving. You’ll likewise be able to view how many of the visitors to your web site are discovering your blog via search engine listings.
If you’re interested in dealing with Tom Johnston, you are able to contact him for the free video analysis of your respective site. The analysis may also compare your site to competing sites. Because this consultation will likely be absolutely free, there is absolutely no cause of you do not to take advantage of it.
It’s necessary for your business being optimized for search engines. Strong SEO is vital to the fitness of any business. Whether you manage a big national company or possibly a small, locally-based company, you can rely on Tom Johnston to deal with your entire SEO needs. Visit Tom-Johnston.com to learn more.
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Search Engine Optimization
Best Local SEO Expert Agency Firm
- Serp (Search Engine Ranking Results Page)
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- SEO Marketing Agency
- On Page Optimziation
- Website Optimisation
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- Google Maps
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- 3 Map Pack
- SEO Consultant Services
- Non Expensive
- White Hat
- Mobile & Phone
- Link Building