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    On Page Optimization

    This is the process of telling Google what it is that you do and where you offer your products or services by editing the code and content of your website. Google is simply a robot. By making sure your website “speaks Google”, you have a better shot to be found in search engines.

    We do this by creating hundreds of pages on the back-end of your website. Each page is perfectly optimized for one location and one category of service.

    We will continue to do this for as many products/services and locations that you have and we won’t charge extra for it. This creates a larger net to catch more people who are looking for you. We want you to get as many clients and customers as possible.

    Secret Sauce: Use software to constantly update the landing pages every time Google visits the the website. This gives you a boost in rankings due to Google’s fresh content factor.

    Secret Sauce: Get backlinks from sites that are powerful, have organic traffic and become even more powerful over time.

    Link Building

    If both you and your competitors do on-page optimization perfectly (step one above), how does Google choose which website to rank #1? Google must differentiate which website has more authority on the subject. Google uses backlinks to qualify which website is more important.

    If website A is willing to give website B some of its’ online visitors via a backlink, then website A must believe website B is important and trustworthy. Google then attributes some of the value of website A and bumps up website B in regards to online authority.

    Link building is the scaling portion of SEO. The more high quality links, the better. It is the only thing that will consistently get your website to show up more prominently in Google; especially for those hard to win search terms.

    Map Optimization

    Google map optimization (also known as Google My Business or GMB optimization) is the process of getting your local business to show up on the Google map section of search results. We do this by making sure your business name, address and phone number (NAP) are created and consistent on all the major online directories, data aggregators and voice search platforms (think Siri and Alexa). In doing so, you create an “online fingerprint” that is specific to your business. In doing so, Google takes your business more seriously, and thus ranks you for more local searches.

    Secret Sauce: Use software and API’s to search all variations of your online business listing in order fix, remove duplicates and update existing listings.

    Features & Benefits

    No Long-Term Contracts

    Monthly Ranking Reports

    Website Traffic Reporting

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    Don’t be shy. Request a free video analysis of your website and your competitors. We promise not to spam you.

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      Michigan

      Local SEO Marketing Company Serving Millington Michigan

      Tom Johnston Is Your Smart Choice For SEO

      Professional SEO can benefit your company in several ways. SEO can generate leads, increase targeted traffic in your site, and deliver a much better user experience. However, bad quality SEO might be damaging to your site. Tom Johnston offers the expert Search marketing services that you desire. Johnston is surely an experienced professional that has been operating in SEO to get a decade.

      Because Johnston has extensive expertise, he’s equipped to work alongside all kinds of clients, from smaller businesses to larger ones. Johnston also offers franchise SEO for firms that have multiple locations. When you choose to work with Johnston, you’ll obtain the SEO services you want.

      Johnston needs a three-step strategy to SEO. On-page optimization is the initial step of your process. This technique involves making changes to a site so that you can improve its search engine results. On-page optimization can display the major search engines what your site should be ranking for. There are lots of on-page optimization techniques that may increase your site’s rankings, like creating SEO-friendly content for your personal site.

      The next step is off-page optimization. This describes off-site techniques which will boost your site’s rankings. One of the many elements of off-page optimization is backlink building. Off-page optimization is a method to show search engines that your site is a trustworthy source of information.

      The 3rd step is local search engine optimization. This really is necessary for companies that operate locally. This area of the process involves optimization for Google Maps and claiming and providing details for your Google My Company listing. Providing accurate information for other directory listings is important also.

      Tom Johnston offers many services to his clients. When you work with Johnston, you’ll have a month-to-month contract. Whether you need SEO assistance within the short-term or long term help, you’ll be capable of getting the assistance that you desire. Your contract may be adjusted as needed.

      You’ll receive monthly ranking reports, which will assist you to see how your internet site is performing. This will assist you to see which search phrases are yielding ideal results. It is going to explain to you how your search rankings have already been improving from month to month.

      Google Analytics will be attached to your blog, which means it will be easier for you to monitor the traffic your site is receiving. You’ll likewise be able to view how many of the people to your website have found your blog via search engines.

      If you’re interested in dealing with Tom Johnston, it is possible to contact him for a free video analysis of your own site. The analysis will likely compare your blog to competing sites. Simply because this consultation will likely be free of charge, there is not any cause of you do not to take advantage of it.

      It’s necessary for your small business being optimized for search engines like yahoo. Strong SEO is important to the healthiness of any company. Whether you manage a large national company or even a small, locally-based company, you can rely on Tom Johnston to handle all of your SEO needs. Visit Tom-Johnston.com to learn more.

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      • Bing
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      • Cost
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      • 43.297434
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      • Tuscola
      • Millington
      • Michigan
      • MI