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    On Page Optimization

    This is the process of telling Google what it is that you do and where you offer your products or services by editing the code and content of your website. Google is simply a robot. By making sure your website “speaks Google”, you have a better shot to be found in search engines.

    We do this by creating hundreds of pages on the back-end of your website. Each page is perfectly optimized for one location and one category of service.

    We will continue to do this for as many products/services and locations that you have and we won’t charge extra for it. This creates a larger net to catch more people who are looking for you. We want you to get as many clients and customers as possible.

    Secret Sauce: Use software to constantly update the landing pages every time Google visits the the website. This gives you a boost in rankings due to Google’s fresh content factor.

    Secret Sauce: Get backlinks from sites that are powerful, have organic traffic and become even more powerful over time.

    Link Building

    If both you and your competitors do on-page optimization perfectly (step one above), how does Google choose which website to rank #1? Google must differentiate which website has more authority on the subject. Google uses backlinks to qualify which website is more important.

    If website A is willing to give website B some of its’ online visitors via a backlink, then website A must believe website B is important and trustworthy. Google then attributes some of the value of website A and bumps up website B in regards to online authority.

    Link building is the scaling portion of SEO. The more high quality links, the better. It is the only thing that will consistently get your website to show up more prominently in Google; especially for those hard to win search terms.

    Map Optimization

    Google map optimization (also known as Google My Business or GMB optimization) is the process of getting your local business to show up on the Google map section of search results. We do this by making sure your business name, address and phone number (NAP) are created and consistent on all the major online directories, data aggregators and voice search platforms (think Siri and Alexa). In doing so, you create an “online fingerprint” that is specific to your business. In doing so, Google takes your business more seriously, and thus ranks you for more local searches.

    Secret Sauce: Use software and API’s to search all variations of your online business listing in order fix, remove duplicates and update existing listings.

    Features & Benefits

    No Long-Term Contracts

    Monthly Ranking Reports

    Website Traffic Reporting

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    Don’t be shy. Request a free video analysis of your website and your competitors. We promise not to spam you.

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      Michigan

      Local SEO Marketing Company Serving Corunna Michigan

      Tom Johnston Is Your Best Option For SEO

      Professional SEO will manage to benefit your business in many ways. SEO can generate leads, increase web traffic for your site, and deliver a greater user experience. However, bad quality SEO could be damaging for your site. Tom Johnston can offer the expert SEO services that you desire. Johnston is definitely an experienced professional that has been employed in SEO for any decade.

      Because Johnston has extensive expertise, he’s equipped to work with all sorts of clients, from small businesses to larger ones. Johnston even offers franchise SEO for companies that have multiple locations. When you select to work with Johnston, you’ll have the Search marketing services you require.

      Johnston needs a three-step procedure for SEO. On-page optimization is the first step of your process. This procedure involves making changes to some site so that you can improve its search engine results. On-page optimization can display search engines what your site must be ranking for. There are lots of on-page optimization techniques that can enhance your site’s rankings, such as creating SEO-friendly content for the site.

      The 2nd step is off-page optimization. This describes off-site techniques which will boost your site’s rankings. One of the many parts of off-page optimization is building links. Off-page optimization is a method to show search engines like google that your internet site is a reliable source of information.

      The third step is local search engine marketing. This really is required for firms that operate locally. This area of the process involves optimization for Google Maps and claiming and providing detailed information for the Google My Company listing. Providing accurate information for other directory listings is crucial as well.

      Tom Johnston offers many services to his clients. When you work with Johnston, you’ll use a month-to-month contract. Whether you need SEO assistance inside the short-term or long-term help, you’ll get the assistance you need. Your contract can be adjusted as required.

      You’ll receive monthly ranking reports, which will help you to observe how your website is performing. This will assist you to see which search terms are yielding ideal results. It will also explain to you the way your search rankings have been improving from month to month.

      Google Analytics will probably be placed on your site, which suggests it will be simpler that you should monitor the traffic your website is receiving. You’ll also be able to see what number of the website visitors to your site have realized your site via search engines like yahoo.

      If you’re enthusiastic about dealing with Tom Johnston, you can contact him for the free video analysis of your respective site. The analysis will likely compare your website to competing sites. Because this consultation is going to be absolutely free, there is not any reason for you do not to benefit from it.

      It’s necessary for your organization to get optimized for search engine listings. Strong SEO is crucial to the health of any business. Whether you run a large national company or perhaps a small, locally-based company, you can depend on Tom Johnston to handle your entire SEO needs. Visit Tom-Johnston.com to acquire more information.

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