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    On Page Optimization

    This is the process of telling Google what it is that you do and where you offer your products or services by editing the code and content of your website. Google is simply a robot. By making sure your website “speaks Google”, you have a better shot to be found in search engines.

    We do this by creating hundreds of pages on the back-end of your website. Each page is perfectly optimized for one location and one category of service.

    We will continue to do this for as many products/services and locations that you have and we won’t charge extra for it. This creates a larger net to catch more people who are looking for you. We want you to get as many clients and customers as possible.

    Secret Sauce: Use software to constantly update the landing pages every time Google visits the the website. This gives you a boost in rankings due to Google’s fresh content factor.

    Secret Sauce: Get backlinks from sites that are powerful, have organic traffic and become even more powerful over time.

    Link Building

    If both you and your competitors do on-page optimization perfectly (step one above), how does Google choose which website to rank #1? Google must differentiate which website has more authority on the subject. Google uses backlinks to qualify which website is more important.

    If website A is willing to give website B some of its’ online visitors via a backlink, then website A must believe website B is important and trustworthy. Google then attributes some of the value of website A and bumps up website B in regards to online authority.

    Link building is the scaling portion of SEO. The more high quality links, the better. It is the only thing that will consistently get your website to show up more prominently in Google; especially for those hard to win search terms.

    Map Optimization

    Google map optimization (also known as Google My Business or GMB optimization) is the process of getting your local business to show up on the Google map section of search results. We do this by making sure your business name, address and phone number (NAP) are created and consistent on all the major online directories, data aggregators and voice search platforms (think Siri and Alexa). In doing so, you create an “online fingerprint” that is specific to your business. In doing so, Google takes your business more seriously, and thus ranks you for more local searches.

    Secret Sauce: Use software and API’s to search all variations of your online business listing in order fix, remove duplicates and update existing listings.

    Features & Benefits

    No Long-Term Contracts

    Monthly Ranking Reports

    Website Traffic Reporting

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    Don’t be shy. Request a free video analysis of your website and your competitors. We promise not to spam you.

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      Michigan

      Local SEO Marketing Company Serving Armada Michigan

      Tom Johnston Is The Best Option For SEO

      Professional SEO will manage to benefit your organization in numerous ways. SEO can generate leads, increase web traffic for your site, and deliver a greater user experience. However, low quality SEO could be damaging to the site. Tom Johnston can provide the expert Search marketing services that you need. Johnston is undoubtedly an experienced professional that has been doing work in SEO for any decade.

      Because Johnston has extensive expertise, he’s equipped to work alongside all sorts of clients, from smaller businesses to larger ones. Johnston now offers franchise SEO for companies that have multiple locations. When you select to do business with Johnston, you’ll have the Search engine optimization services you will need.

      Johnston requires a three-step strategy to SEO. On-page optimization is the first task of your process. This procedure involves making changes into a site so that you can improve its search engine rankings. On-page optimization can show the major search engines what your site should be ranking for. There are several on-page optimization techniques that could increase your site’s rankings, such as creating SEO-friendly content for your site.

      Another step is off-page optimization. This describes off-site techniques that will increase your site’s rankings. One of the primary components of off-page optimization is link-building. Off-page optimization is a method to show search engine listings that your internet site is a trustworthy supply of information.

      The next step is local seo. This really is necessary for businesses that operate locally. This part of the process involves optimization for Google Maps and claiming and providing detailed information for the Google My Business listing. Providing accurate information for other directory listings is essential also.

      Tom Johnston offers many services to his clients. When you work with Johnston, you’ll possess a month-to-month contract. Whether you want SEO assistance within the short-term or long term help, you’ll be able to get the assistance that you need. Your contract might be adjusted as required.

      You’ll receive monthly ranking reports, which will allow you to observe how your internet site is performing. This will enable you to see which search phrases are yielding the greatest results. It will explain to you the way your search rankings have already been improving from month to month.

      Google Analytics will be placed on your web site, which suggests it will be easier so that you can monitor the traffic your site is receiving. You’ll also be able to view how many of the targeted traffic to your site have realized your web site via search engines like google.

      If you’re interested in utilizing Tom Johnston, you may contact him for the free video analysis of the site. The analysis may also compare your site to competing sites. As this consultation will probably be totally free, there is absolutely no reason for you do not to benefit from it.

      It’s vital for your small business to get optimized for search engines like yahoo. Strong SEO is important to the healthiness of any organization. Whether you run a sizable national company or perhaps a small, locally-based company, you can depend on Tom Johnston to deal with your SEO needs. Visit Tom-Johnston.com to find out more.

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      • 3 Map Pack
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      • Bing
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      • 42.850051
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      • Macomb
      • Armada
      • Michigan
      • MI