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On Page Optimization

This is the process of telling Google what it is that you do and where you offer your products or services by editing the code and content of your website. Google is simply a robot. By making sure your website “speaks Google”, you have a better shot to be found in search engines.

We do this by creating hundreds of pages on the back-end of your website. Each page is perfectly optimized for one location and one category of service.

We will continue to do this for as many products/services and locations that you have and we won’t charge extra for it. This creates a larger net to catch more people who are looking for you. We want you to get as many clients and customers as possible.

Secret Sauce: Use software to constantly update the landing pages every time Google visits the the website. This gives you a boost in rankings due to Google’s fresh content factor.

Secret Sauce: Get backlinks from sites that are powerful, have organic traffic and become even more powerful over time.

Link Building

If both you and your competitors do on-page optimization perfectly (step one above), how does Google choose which website to rank #1? Google must differentiate which website has more authority on the subject. Google uses backlinks to qualify which website is more important.

If website A is willing to give website B some of its’ online visitors via a backlink, then website A must believe website B is important and trustworthy. Google then attributes some of the value of website A and bumps up website B in regards to online authority.

Link building is the scaling portion of SEO. The more high quality links, the better. It is the only thing that will consistently get your website to show up more prominently in Google; especially for those hard to win search terms.

Map Optimization

Google map optimization (also known as Google My Business or GMB optimization) is the process of getting your local business to show up on the Google map section of search results. We do this by making sure your business name, address and phone number (NAP) are created and consistent on all the major online directories, data aggregators and voice search platforms (think Siri and Alexa). In doing so, you create an “online fingerprint” that is specific to your business. In doing so, Google takes your business more seriously, and thus ranks you for more local searches.

Secret Sauce: Use software and API’s to search all variations of your online business listing in order fix, remove duplicates and update existing listings.

Features & Benefits

No Long-Term Contracts

Monthly Ranking Reports

Website Traffic Reporting

Big & Small Client Experience

Pricing

Managed SEO

$1500 / mo
  • Ideal for Business Owners who have a limited reach in customer base but want to dominate their closest cities.

Full Service Agency

$3000 / mo
  • For Business Owners who understand quality results takes investment to get you a real ROI. You go all in. We go all out.

Enhanced Link Building

$1250 / mo
  • You understand SEO. You have a team that understands SEO. Your website is taken care of. You just need that sweet sweet nectar.

Contact Us

Don’t be shy. Request a free video analysis of your website and your competitors. We promise not to spam you.

Massachusetts

Local SEO Marketing Company Serving South Yarmouth Massachusetts

Tom Johnston Can Be Your Most Suitable Choice For SEO

Professional SEO will benefit your small business in numerous ways. SEO can generate leads, increase web traffic to your site, and deliver a greater user experience. However, poor quality SEO may be damaging to the site. Tom Johnston can provide the expert Search marketing services that you desire. Johnston is undoubtedly an experienced professional that has been working in SEO for the decade.

Because Johnston has extensive expertise, he’s equipped to use all kinds of clients, from small enterprises to larger ones. Johnston now offers franchise SEO for businesses that have multiple locations. When you select to work alongside Johnston, you’ll receive the Search marketing services you want.

Johnston has a three-step approach to SEO. On-page optimization is the initial step of the process. This procedure involves making changes to a site so that you can improve its search engine rankings. On-page optimization can present search engines what your web site ought to be ranking for. There are numerous on-page optimization techniques that can enhance your site’s rankings, such as creating SEO-friendly content for the site.

The next step is off-page optimization. This describes off-site techniques which will boost your site’s rankings. One of many aspects of off-page optimization is link building. Off-page optimization is a method to show search engines that your site is a reliable way to obtain information.

Your third step is local search engine marketing. This can be necessary for companies that operate locally. This section of the process involves optimization for Google Maps and claiming and providing details for your Google My Company listing. Providing accurate information for other directory listings is vital as well.

Tom Johnston offers many services to his clients. When you work with Johnston, you’ll use a month-to-month contract. Whether you require SEO assistance from the short-term or long term help, you’ll be able to get the support that you require. Your contract may be adjusted as needed.

You’ll receive monthly ranking reports, which will assist you to see how your internet site is performing. This will allow you to see which keyphrases are yielding ideal results. It is going to demonstrate how your search rankings have already been improving from month to month.

Google Analytics is going to be installed on your blog, which means it will be simpler that you can monitor the traffic your website is receiving. You’ll likewise be able to view how many of the targeted traffic to your website have found your website via search engines like yahoo.

If you’re thinking about working together with Tom Johnston, you may contact him for any free video analysis of your respective site. The analysis will likely compare your website to competing sites. Since this consultation is going to be free of charge, there is no reason for you do not to take advantage of it.

It’s necessary for your business to be optimized for search engines like yahoo. Strong SEO is essential to the health of any business. Whether you manage a large national company or even a small, locally-based company, you can rely on Tom Johnston to take care of your SEO needs. Visit Tom-Johnston.com for more information.

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  • Barnstable
  • South Yarmouth
  • Massachusetts
  • MA