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    On Page Optimization

    This is the process of telling Google what it is that you do and where you offer your products or services by editing the code and content of your website. Google is simply a robot. By making sure your website “speaks Google”, you have a better shot to be found in search engines.

    We do this by creating hundreds of pages on the back-end of your website. Each page is perfectly optimized for one location and one category of service.

    We will continue to do this for as many products/services and locations that you have and we won’t charge extra for it. This creates a larger net to catch more people who are looking for you. We want you to get as many clients and customers as possible.

    Secret Sauce: Use software to constantly update the landing pages every time Google visits the the website. This gives you a boost in rankings due to Google’s fresh content factor.

    Secret Sauce: Get backlinks from sites that are powerful, have organic traffic and become even more powerful over time.

    Link Building

    If both you and your competitors do on-page optimization perfectly (step one above), how does Google choose which website to rank #1? Google must differentiate which website has more authority on the subject. Google uses backlinks to qualify which website is more important.

    If website A is willing to give website B some of its’ online visitors via a backlink, then website A must believe website B is important and trustworthy. Google then attributes some of the value of website A and bumps up website B in regards to online authority.

    Link building is the scaling portion of SEO. The more high quality links, the better. It is the only thing that will consistently get your website to show up more prominently in Google; especially for those hard to win search terms.

    Map Optimization

    Google map optimization (also known as Google My Business or GMB optimization) is the process of getting your local business to show up on the Google map section of search results. We do this by making sure your business name, address and phone number (NAP) are created and consistent on all the major online directories, data aggregators and voice search platforms (think Siri and Alexa). In doing so, you create an “online fingerprint” that is specific to your business. In doing so, Google takes your business more seriously, and thus ranks you for more local searches.

    Secret Sauce: Use software and API’s to search all variations of your online business listing in order fix, remove duplicates and update existing listings.

    Features & Benefits

    No Long-Term Contracts

    Monthly Ranking Reports

    Website Traffic Reporting

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    Don’t be shy. Request a free video analysis of your website and your competitors. We promise not to spam you.

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      Massachusetts

      Local SEO Marketing Company Serving South Egremont Massachusetts

      Tom Johnston Can Be Your Most Suitable Choice For SEO

      Professional SEO can benefit your company in numerous ways. SEO can generate leads, get more traffic to the site, and deliver an improved user experience. However, bad quality SEO can be damaging to your site. Tom Johnston can provide the expert SEO services that you desire. Johnston is surely an experienced professional which has been doing work in SEO for any decade.

      Because Johnston has extensive expertise, he’s equipped to work with all sorts of clients, from small companies to larger ones. Johnston now offers franchise SEO for companies that have multiple locations. If you select to do business with Johnston, you’ll receive the Search engine optimization services you want.

      Johnston requires a three-step procedure for SEO. On-page optimization is the initial step in the process. This procedure involves making changes to a site so that you can improve its search engine ranking positions. On-page optimization is capable of showing search engines like Google what your blog needs to be ranking for. There are many on-page optimization techniques that could boost your site’s rankings, like creating SEO-friendly content for the site.

      Another step is off-page optimization. This describes off-site techniques which will increase your site’s rankings. One of the many aspects of off-page optimization is backlink building. Off-page optimization is a means to show search engines like yahoo that your site is a reliable method to obtain information.

      The next step is local seo. This can be essential for businesses that operate locally. This section of the process involves optimization for Google Maps and claiming and providing more information for your personal Google My Business listing. Providing accurate information for other directory listings is essential at the same time.

      Tom Johnston offers many services to his clients. When you work with Johnston, you’ll have got a month-to-month contract. Whether you require SEO assistance within the short-term or long term help, you’ll can get the support that you require. Your contract can be adjusted when needed.

      You’ll receive monthly ranking reports, which will allow you to see how your website is performing. This will help you to see which keyphrases are yielding the greatest results. It will likewise show you the way your search rankings happen to be improving from month to month.

      Google Analytics will likely be attached to your website, meaning it will be simpler for you to monitor the traffic your website is receiving. You’ll likewise be able to see how many of the people to your web site have found your web site via search engines like yahoo.

      If you’re interested in utilizing Tom Johnston, you can contact him for any free video analysis of your own site. The analysis will even compare your site to competing sites. As this consultation will probably be free of charge, there is not any reason for you not to make the most of it.

      It’s important for your organization to get optimized for search engines like yahoo. Strong SEO is essential to the healthiness of any business. Whether you run a big national company or possibly a small, locally-based company, you can trust Tom Johnston to handle all your SEO needs. Visit Tom-Johnston.com to find out more.

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      • Berkshire
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