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On Page Optimization
This is the process of telling Google what it is that you do and where you offer your products or services by editing the code and content of your website. Google is simply a robot. By making sure your website “speaks Google”, you have a better shot to be found in search engines.
We do this by creating hundreds of pages on the back-end of your website. Each page is perfectly optimized for one location and one category of service.
We will continue to do this for as many products/services and locations that you have and we won’t charge extra for it. This creates a larger net to catch more people who are looking for you. We want you to get as many clients and customers as possible.
Secret Sauce: Use software to constantly update the landing pages every time Google visits the the website. This gives you a boost in rankings due to Google’s fresh content factor.
Secret Sauce: Get backlinks from sites that are powerful, have organic traffic and become even more powerful over time.
If both you and your competitors do on-page optimization perfectly (step one above), how does Google choose which website to rank #1? Google must differentiate which website has more authority on the subject. Google uses backlinks to qualify which website is more important.
If website A is willing to give website B some of its’ online visitors via a backlink, then website A must believe website B is important and trustworthy. Google then attributes some of the value of website A and bumps up website B in regards to online authority.
Link building is the scaling portion of SEO. The more high quality links, the better. It is the only thing that will consistently get your website to show up more prominently in Google; especially for those hard to win search terms.
Google map optimization (also known as Google My Business or GMB optimization) is the process of getting your local business to show up on the Google map section of search results. We do this by making sure your business name, address and phone number (NAP) are created and consistent on all the major online directories, data aggregators and voice search platforms (think Siri and Alexa). In doing so, you create an “online fingerprint” that is specific to your business. In doing so, Google takes your business more seriously, and thus ranks you for more local searches.
Secret Sauce: Use software and API’s to search all variations of your online business listing in order fix, remove duplicates and update existing listings.
Features & Benefits
No Long-Term Contracts
Monthly Ranking Reports
Website Traffic Reporting
Big & Small Client Experience
Don’t be shy. Request a free video analysis of your website and your competitors. We promise not to spam you.
Local SEO Marketing Company Serving Sandisfield Massachusetts
Tom Johnston Can Be Your Most Suitable Choice For SEO
Professional SEO may benefit your small business in many ways. SEO can generate leads, increase targeted traffic to your site, and deliver a better user experience. However, poor quality SEO may be damaging for your site. Tom Johnston offers the expert Search engine optimization services that you require. Johnston is definitely an experienced professional that has been operating in SEO for a decade.
Because Johnston has extensive expertise, he’s equipped to work alongside all kinds of clients, from small enterprises to larger ones. Johnston also provides franchise SEO for companies that have multiple locations. If you select to work with Johnston, you’ll have the SEO services you want.
Johnston has a three-step strategy to SEO. On-page optimization is the first step of your process. This method involves making changes to a site to be able to improve its search engine results. On-page optimization is capable of showing the major search engines what your website must be ranking for. There are several on-page optimization techniques that can enhance your site’s rankings, like creating SEO-friendly content to your site.
The 2nd step is off-page optimization. This describes off-site techniques that can improve your site’s rankings. One of many elements of off-page optimization is building links. Off-page optimization is a way to show search engines that your internet site is a trustworthy method to obtain information.
The next step is local search engine marketing. This is certainly necessary for businesses that operate locally. This portion of the process involves optimization for Google Maps and claiming and providing more information for your personal Google My Business listing. Providing accurate information for other directory listings is important at the same time.
Tom Johnston offers many services to his clients. When you deal with Johnston, you’ll have got a month-to-month contract. Whether you need SEO assistance in the short-term or long term help, you’ll be able to get the services that you require. Your contract might be adjusted when needed.
You’ll receive monthly ranking reports, which will assist you to see how your internet site is performing. This will enable you to see which keyphrases are yielding greatest results. It is going to explain to you how your search rankings happen to be improving from month to month.
Google Analytics will likely be set up on your site, which implies it will be easier that you should monitor the traffic your website is receiving. You’ll also be able to see how many of the visitors to your site have realized your site via search engine listings.
If you’re thinking about working with Tom Johnston, you can contact him for the free video analysis of your own site. The analysis will likely compare your website to competing sites. As this consultation will likely be free of charge, there is no reason behind you do not to take advantage of it.
It’s vital for your small business being optimized for search engines. Strong SEO is crucial to the healthiness of any organization. Whether you manage a sizable national company or even a small, locally-based company, you can rely on Tom Johnston to deal with all of your SEO needs. Visit Tom-Johnston.com to acquire more information.
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Search Engine Optimization
Best Local SEO Expert Agency Firm
- Serp (Search Engine Ranking Results Page)
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- SEO Marketing Agency
- On Page Optimziation
- Website Optimisation
- On Site SEO
- Google Maps
- GMB Listings
- 3 Map Pack
- SEO Consultant Services
- Non Expensive
- White Hat
- Mobile & Phone
- Link Building