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On Page Optimization

This is the process of telling Google what it is that you do and where you offer your products or services by editing the code and content of your website. Google is simply a robot. By making sure your website “speaks Google”, you have a better shot to be found in search engines.

We do this by creating hundreds of pages on the back-end of your website. Each page is perfectly optimized for one location and one category of service.

We will continue to do this for as many products/services and locations that you have and we won’t charge extra for it. This creates a larger net to catch more people who are looking for you. We want you to get as many clients and customers as possible.

Secret Sauce: Use software to constantly update the landing pages every time Google visits the the website. This gives you a boost in rankings due to Google’s fresh content factor.

Secret Sauce: Get backlinks from sites that are powerful, have organic traffic and become even more powerful over time.

Link Building

If both you and your competitors do on-page optimization perfectly (step one above), how does Google choose which website to rank #1? Google must differentiate which website has more authority on the subject. Google uses backlinks to qualify which website is more important.

If website A is willing to give website B some of its’ online visitors via a backlink, then website A must believe website B is important and trustworthy. Google then attributes some of the value of website A and bumps up website B in regards to online authority.

Link building is the scaling portion of SEO. The more high quality links, the better. It is the only thing that will consistently get your website to show up more prominently in Google; especially for those hard to win search terms.

Map Optimization

Google map optimization (also known as Google My Business or GMB optimization) is the process of getting your local business to show up on the Google map section of search results. We do this by making sure your business name, address and phone number (NAP) are created and consistent on all the major online directories, data aggregators and voice search platforms (think Siri and Alexa). In doing so, you create an “online fingerprint” that is specific to your business. In doing so, Google takes your business more seriously, and thus ranks you for more local searches.

Secret Sauce: Use software and API’s to search all variations of your online business listing in order fix, remove duplicates and update existing listings.

Features & Benefits

No Long-Term Contracts

Monthly Ranking Reports

Website Traffic Reporting

Big & Small Client Experience

Pricing

Managed SEO

$1500 / mo
  • Ideal for Business Owners who have a limited reach in customer base but want to dominate their closest cities.

Full Service Agency

$3000 / mo
  • For Business Owners who understand quality results takes investment to get you a real ROI. You go all in. We go all out.

Enhanced Link Building

$1250 / mo
  • You understand SEO. You have a team that understands SEO. Your website is taken care of. You just need that sweet sweet nectar.

Contact Us

Don’t be shy. Request a free video analysis of your website and your competitors. We promise not to spam you.

Massachusetts

Local SEO Marketing Company Serving Rochester Massachusetts

Tom Johnston Is The Best Option For SEO

Professional SEO can benefit your organization in a number of ways. SEO can generate leads, get more traffic to your site, and deliver a much better user experience. However, sub-standard SEO might be damaging in your site. Tom Johnston can offer the expert Search marketing services you need. Johnston is surely an experienced professional that has been working in SEO for a decade.

Because Johnston has extensive expertise, he’s equipped to do business with all sorts of clients, from small enterprises to larger ones. Johnston even offers franchise SEO for companies that have multiple locations. When you select to work alongside Johnston, you’ll receive the Search marketing services you need.

Johnston takes a three-step strategy to SEO. On-page optimization is the initial step of your process. This procedure involves making changes to some site in order to improve its search engine results. On-page optimization can show search engines like yahoo what your website should be ranking for. There are lots of on-page optimization techniques that could boost your site’s rankings, for example creating SEO-friendly content for your site.

Another step is off-page optimization. This describes off-site techniques that can improve your site’s rankings. One of the main components of off-page optimization is backlink building. Off-page optimization is a means to show search engine listings that your site is a reliable method to obtain information.

The third step is local search engine optimisation. This is important for firms that operate locally. This section of the process involves optimization for Google Maps and claiming and providing details for the Google My Company listing. Providing accurate information for other directory listings is crucial at the same time.

Tom Johnston offers many services to his clients. When you work with Johnston, you’ll have a month-to-month contract. Whether you need SEO assistance within the short-term or long-term help, you’ll be capable of getting the assistance that you desire. Your contract might be adjusted as needed.

You’ll receive monthly ranking reports, which will assist you to discover how your internet site is performing. This will allow you to see which search terms are yielding the greatest results. It will likewise demonstrate the way your search rankings have already been improving from month to month.

Google Analytics will probably be attached to your web site, which suggests it will be easier so that you can monitor the traffic your internet site is receiving. You’ll also be able to find out what number of the people to your website have realized your site via search engine listings.

If you’re considering working together with Tom Johnston, it is possible to contact him for a free video analysis of your own site. The analysis will likely compare your site to competing sites. Since this consultation will likely be absolutely free, there is no cause of you not to take full advantage of it.

It’s vital for your company to be optimized for search engine listings. Strong SEO is important to the healthiness of any organization. Whether you run a sizable national company or possibly a small, locally-based company, you can rely Tom Johnston to handle your SEO needs. Visit Tom-Johnston.com to find out more.

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  • 41.751812
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  • Plymouth
  • Rochester
  • Massachusetts
  • MA