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On Page Optimization

This is the process of telling Google what it is that you do and where you offer your products or services by editing the code and content of your website. Google is simply a robot. By making sure your website “speaks Google”, you have a better shot to be found in search engines.

We do this by creating hundreds of pages on the back-end of your website. Each page is perfectly optimized for one location and one category of service.

We will continue to do this for as many products/services and locations that you have and we won’t charge extra for it. This creates a larger net to catch more people who are looking for you. We want you to get as many clients and customers as possible.

Secret Sauce: Use software to constantly update the landing pages every time Google visits the the website. This gives you a boost in rankings due to Google’s fresh content factor.

Secret Sauce: Get backlinks from sites that are powerful, have organic traffic and become even more powerful over time.

Link Building

If both you and your competitors do on-page optimization perfectly (step one above), how does Google choose which website to rank #1? Google must differentiate which website has more authority on the subject. Google uses backlinks to qualify which website is more important.

If website A is willing to give website B some of its’ online visitors via a backlink, then website A must believe website B is important and trustworthy. Google then attributes some of the value of website A and bumps up website B in regards to online authority.

Link building is the scaling portion of SEO. The more high quality links, the better. It is the only thing that will consistently get your website to show up more prominently in Google; especially for those hard to win search terms.

Map Optimization

Google map optimization (also known as Google My Business or GMB optimization) is the process of getting your local business to show up on the Google map section of search results. We do this by making sure your business name, address and phone number (NAP) are created and consistent on all the major online directories, data aggregators and voice search platforms (think Siri and Alexa). In doing so, you create an “online fingerprint” that is specific to your business. In doing so, Google takes your business more seriously, and thus ranks you for more local searches.

Secret Sauce: Use software and API’s to search all variations of your online business listing in order fix, remove duplicates and update existing listings.

Features & Benefits

No Long-Term Contracts

Monthly Ranking Reports

Website Traffic Reporting

Big & Small Client Experience

Pricing

Managed SEO

$1500 / mo
  • Ideal for Business Owners who have a limited reach in customer base but want to dominate their closest cities.

Full Service Agency

$3000 / mo
  • For Business Owners who understand quality results takes investment to get you a real ROI. You go all in. We go all out.

Enhanced Link Building

$1250 / mo
  • You understand SEO. You have a team that understands SEO. Your website is taken care of. You just need that sweet sweet nectar.

Contact Us

Don’t be shy. Request a free video analysis of your website and your competitors. We promise not to spam you.

Massachusetts

Local SEO Marketing Company Serving Norwell Massachusetts

Tom Johnston Will Be Your Most Suitable Choice For SEO

Professional SEO will manage to benefit your company in numerous ways. SEO can generate leads, increase traffic in your site, and deliver an improved user experience. However, low quality SEO could be damaging in your site. Tom Johnston provides the expert SEO services that you need. Johnston is undoubtedly an experienced professional that has been operating in SEO for the decade.

Because Johnston has extensive expertise, he’s equipped to work with all sorts of clients, from smaller businesses to larger ones. Johnston also offers franchise SEO for businesses that have multiple locations. If you choose to use Johnston, you’ll get the Search engine optimization services you want.

Johnston needs a three-step method of SEO. On-page optimization is the first step from the process. This process involves making changes to some site as a way to improve its search engine rankings. On-page optimization is capable of showing the major search engines what your website must be ranking for. There are many on-page optimization techniques that may increase your site’s rankings, for example creating SEO-friendly content for your personal site.

The 2nd step is off-page optimization. This describes off-site techniques that will improve your site’s rankings. One of the many parts of off-page optimization is building links. Off-page optimization is a method to show search engines like yahoo that your website is a trustworthy way to obtain information.

The third step is local search engine optimisation. This is essential for businesses that operate locally. This portion of the process involves optimization for Google Maps and claiming and providing more information for your personal Google My Company listing. Providing accurate information for other directory listings is essential also.

Tom Johnston offers many services to his clients. When you deal with Johnston, you’ll have a month-to-month contract. Whether you require SEO assistance inside the short-term or long term help, you’ll can get the assistance that you desire. Your contract could be adjusted as required.

You’ll receive monthly ranking reports, which will allow you to find out how your site is performing. This will enable you to see which search terms are yielding the greatest results. It will also explain to you how your search rankings have been improving from month to month.

Google Analytics will probably be installed on your website, which suggests it will be simpler for you to monitor the traffic your website is receiving. You’ll likewise be able to find out what percentage of the people to your blog are discovering your blog via search engines.

If you’re enthusiastic about working together with Tom Johnston, it is possible to contact him for a free video analysis of your own site. The analysis will even compare your web site to competing sites. Since this consultation will likely be totally free, there is no cause of you not to take full advantage of it.

It’s vital for your organization to become optimized for search engines. Strong SEO is crucial to the health of any organization. Whether you manage a huge national company or a small, locally-based company, you can trust Tom Johnston to manage all of your SEO needs. Visit Tom-Johnston.com to learn more.

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  • Massachusetts
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