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On Page Optimization

This is the process of telling Google what it is that you do and where you offer your products or services by editing the code and content of your website. Google is simply a robot. By making sure your website “speaks Google”, you have a better shot to be found in search engines.

We do this by creating hundreds of pages on the back-end of your website. Each page is perfectly optimized for one location and one category of service.

We will continue to do this for as many products/services and locations that you have and we won’t charge extra for it. This creates a larger net to catch more people who are looking for you. We want you to get as many clients and customers as possible.

Secret Sauce: Use software to constantly update the landing pages every time Google visits the the website. This gives you a boost in rankings due to Google’s fresh content factor.

Secret Sauce: Get backlinks from sites that are powerful, have organic traffic and become even more powerful over time.

Link Building

If both you and your competitors do on-page optimization perfectly (step one above), how does Google choose which website to rank #1? Google must differentiate which website has more authority on the subject. Google uses backlinks to qualify which website is more important.

If website A is willing to give website B some of its’ online visitors via a backlink, then website A must believe website B is important and trustworthy. Google then attributes some of the value of website A and bumps up website B in regards to online authority.

Link building is the scaling portion of SEO. The more high quality links, the better. It is the only thing that will consistently get your website to show up more prominently in Google; especially for those hard to win search terms.

Map Optimization

Google map optimization (also known as Google My Business or GMB optimization) is the process of getting your local business to show up on the Google map section of search results. We do this by making sure your business name, address and phone number (NAP) are created and consistent on all the major online directories, data aggregators and voice search platforms (think Siri and Alexa). In doing so, you create an “online fingerprint” that is specific to your business. In doing so, Google takes your business more seriously, and thus ranks you for more local searches.

Secret Sauce: Use software and API’s to search all variations of your online business listing in order fix, remove duplicates and update existing listings.

Features & Benefits

No Long-Term Contracts

Monthly Ranking Reports

Website Traffic Reporting

Big & Small Client Experience

Pricing

Managed SEO

$1500 / mo
  • Ideal for Business Owners who have a limited reach in customer base but want to dominate their closest cities.

Full Service Agency

$3000 / mo
  • For Business Owners who understand quality results takes investment to get you a real ROI. You go all in. We go all out.

Enhanced Link Building

$1250 / mo
  • You understand SEO. You have a team that understands SEO. Your website is taken care of. You just need that sweet sweet nectar.

Contact Us

Don’t be shy. Request a free video analysis of your website and your competitors. We promise not to spam you.

Massachusetts

Local SEO Marketing Company Serving North Easton Massachusetts

Tom Johnston Is The Best Option For SEO

Professional SEO can benefit your business in a number of ways. SEO can generate leads, increase targeted traffic for your site, and deliver a greater user experience. However, poor quality SEO can be damaging in your site. Tom Johnston provides the expert SEO services that you desire. Johnston is an experienced professional which has been working in SEO for a decade.

Because Johnston has extensive expertise, he’s equipped to work alongside all sorts of clients, from small companies to larger ones. Johnston also provides franchise SEO for companies that have multiple locations. When you choose to do business with Johnston, you’ll get the SEO services you require.

Johnston needs a three-step strategy to SEO. On-page optimization is the initial step of the process. This process involves making changes to your site as a way to improve its search engine rankings. On-page optimization can display search engines like yahoo what your web site should be ranking for. There are lots of on-page optimization techniques that could boost your site’s rankings, for example creating SEO-friendly content to your site.

The 2nd step is off-page optimization. This describes off-site techniques which will improve your site’s rankings. One of many parts of off-page optimization is building links. Off-page optimization is ways to show search engines like google that your website is a trustworthy way to obtain information.

The third step is local seo. This can be essential for businesses that operate locally. This section of the process involves optimization for Google Maps and claiming and providing more information to your Google My Business listing. Providing accurate information for other directory listings is vital at the same time.

Tom Johnston offers many services to his clients. When you deal with Johnston, you’ll have got a month-to-month contract. Whether you will need SEO assistance from the short-term or long term help, you’ll get the services that you desire. Your contract could be adjusted as needed.

You’ll receive monthly ranking reports, which will help you to observe how your internet site is performing. This will enable you to see which keyphrases are yielding greatest results. It is going to show you the way your search rankings have been improving from month to month.

Google Analytics is going to be attached to your web site, which means it will be easier that you can monitor the traffic your website is receiving. You’ll likewise be able to find out what percentage of the targeted traffic to your website are finding your blog via search engines like yahoo.

If you’re considering dealing with Tom Johnston, you can contact him for any free video analysis of your site. The analysis will also compare your website to competing sites. Since this consultation will be free of charge, there is absolutely no basis for you not to make the most of it.

It’s vital for your company being optimized for search engines. Strong SEO is important to the health of any company. Whether you operate a sizable national company or a small, locally-based company, you can trust Tom Johnston to take care of your SEO needs. Visit Tom-Johnston.com to find out more.

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