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On Page Optimization
This is the process of telling Google what it is that you do and where you offer your products or services by editing the code and content of your website. Google is simply a robot. By making sure your website “speaks Google”, you have a better shot to be found in search engines.
We do this by creating hundreds of pages on the back-end of your website. Each page is perfectly optimized for one location and one category of service.
We will continue to do this for as many products/services and locations that you have and we won’t charge extra for it. This creates a larger net to catch more people who are looking for you. We want you to get as many clients and customers as possible.
Secret Sauce: Use software to constantly update the landing pages every time Google visits the the website. This gives you a boost in rankings due to Google’s fresh content factor.
Secret Sauce: Get backlinks from sites that are powerful, have organic traffic and become even more powerful over time.
If both you and your competitors do on-page optimization perfectly (step one above), how does Google choose which website to rank #1? Google must differentiate which website has more authority on the subject. Google uses backlinks to qualify which website is more important.
If website A is willing to give website B some of its’ online visitors via a backlink, then website A must believe website B is important and trustworthy. Google then attributes some of the value of website A and bumps up website B in regards to online authority.
Link building is the scaling portion of SEO. The more high quality links, the better. It is the only thing that will consistently get your website to show up more prominently in Google; especially for those hard to win search terms.
Google map optimization (also known as Google My Business or GMB optimization) is the process of getting your local business to show up on the Google map section of search results. We do this by making sure your business name, address and phone number (NAP) are created and consistent on all the major online directories, data aggregators and voice search platforms (think Siri and Alexa). In doing so, you create an “online fingerprint” that is specific to your business. In doing so, Google takes your business more seriously, and thus ranks you for more local searches.
Secret Sauce: Use software and API’s to search all variations of your online business listing in order fix, remove duplicates and update existing listings.
Features & Benefits
No Long-Term Contracts
Monthly Ranking Reports
Website Traffic Reporting
Big & Small Client Experience
Don’t be shy. Request a free video analysis of your website and your competitors. We promise not to spam you.
Local SEO Marketing Company Serving Newtonville Massachusetts
Tom Johnston Can Be Your Most Suitable Choice For SEO
Professional SEO may benefit your organization in a number of ways. SEO can generate leads, get more traffic to the site, and deliver an improved user experience. However, sub-standard SEO may be damaging for your site. Tom Johnston offers the expert Search marketing services that you require. Johnston is undoubtedly an experienced professional that has been employed in SEO for a decade.
Because Johnston has extensive expertise, he’s equipped to do business with all sorts of clients, from smaller businesses to larger ones. Johnston now offers franchise SEO for businesses that have multiple locations. If you select to work with Johnston, you’ll receive the Search engine optimization services you want.
Johnston requires a three-step method of SEO. On-page optimization is the first task from the process. This technique involves making changes to your site to be able to improve its search engine results. On-page optimization can present search engines what your site needs to be ranking for. There are lots of on-page optimization techniques that may boost your site’s rankings, such as creating SEO-friendly content for your site.
Another step is off-page optimization. This describes off-site techniques which will improve your site’s rankings. One of many aspects of off-page optimization is link building. Off-page optimization is ways to show search engines like yahoo that your website is a reliable method to obtain information.
Your third step is local search engine marketing. This can be essential for firms that operate locally. This portion of the process involves optimization for Google Maps and claiming and providing details for the Google My Business listing. Providing accurate information for other directory listings is vital too.
Tom Johnston offers many services to his clients. When you deal with Johnston, you’ll possess a month-to-month contract. Whether you need SEO assistance within the short-term or long-term help, you’ll get the assistance you need. Your contract may be adjusted when necessary.
You’ll receive monthly ranking reports, which will allow you to observe how your site is performing. This will help you to see which search phrases are yielding greatest results. It is going to show you how your search rankings happen to be improving from month to month.
Google Analytics is going to be placed on your website, meaning it will be easier so that you can monitor the traffic your website is receiving. You’ll also be able to see what number of the targeted traffic to your web site have found your site via search engines like google.
If you’re considering utilizing Tom Johnston, you may contact him for the free video analysis of the site. The analysis will also compare your blog to competing sites. Simply because this consultation is going to be free of charge, there is not any basis for you do not to make the most of it.
It’s vital for your business to be optimized for search engine listings. Strong SEO is crucial to the healthiness of any organization. Whether you operate a big national company or a small, locally-based company, you can depend on Tom Johnston to deal with all your SEO needs. Visit Tom-Johnston.com to acquire more information.
Internet Marketing Service
Search Engine Optimization
Best Local SEO Expert Agency Firm
- Serp (Search Engine Ranking Results Page)
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- On Page Optimziation
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- Google Maps
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- SEO Consultant Services
- Non Expensive
- White Hat
- Mobile & Phone
- Link Building