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On Page Optimization

This is the process of telling Google what it is that you do and where you offer your products or services by editing the code and content of your website. Google is simply a robot. By making sure your website “speaks Google”, you have a better shot to be found in search engines.

We do this by creating hundreds of pages on the back-end of your website. Each page is perfectly optimized for one location and one category of service.

We will continue to do this for as many products/services and locations that you have and we won’t charge extra for it. This creates a larger net to catch more people who are looking for you. We want you to get as many clients and customers as possible.

Secret Sauce: Use software to constantly update the landing pages every time Google visits the the website. This gives you a boost in rankings due to Google’s fresh content factor.

Secret Sauce: Get backlinks from sites that are powerful, have organic traffic and become even more powerful over time.

Link Building

If both you and your competitors do on-page optimization perfectly (step one above), how does Google choose which website to rank #1? Google must differentiate which website has more authority on the subject. Google uses backlinks to qualify which website is more important.

If website A is willing to give website B some of its’ online visitors via a backlink, then website A must believe website B is important and trustworthy. Google then attributes some of the value of website A and bumps up website B in regards to online authority.

Link building is the scaling portion of SEO. The more high quality links, the better. It is the only thing that will consistently get your website to show up more prominently in Google; especially for those hard to win search terms.

Map Optimization

Google map optimization (also known as Google My Business or GMB optimization) is the process of getting your local business to show up on the Google map section of search results. We do this by making sure your business name, address and phone number (NAP) are created and consistent on all the major online directories, data aggregators and voice search platforms (think Siri and Alexa). In doing so, you create an “online fingerprint” that is specific to your business. In doing so, Google takes your business more seriously, and thus ranks you for more local searches.

Secret Sauce: Use software and API’s to search all variations of your online business listing in order fix, remove duplicates and update existing listings.

Features & Benefits

No Long-Term Contracts

Monthly Ranking Reports

Website Traffic Reporting

Big & Small Client Experience

Pricing

Managed SEO

$1500 / mo
  • Ideal for Business Owners who have a limited reach in customer base but want to dominate their closest cities.

Full Service Agency

$3000 / mo
  • For Business Owners who understand quality results takes investment to get you a real ROI. You go all in. We go all out.

Enhanced Link Building

$1250 / mo
  • You understand SEO. You have a team that understands SEO. Your website is taken care of. You just need that sweet sweet nectar.

Contact Us

Don’t be shy. Request a free video analysis of your website and your competitors. We promise not to spam you.

Massachusetts

Local SEO Marketing Company Serving Milford Massachusetts

Tom Johnston Is Your Best Option For SEO

Professional SEO will benefit your organization in numerous ways. SEO can generate leads, increase web traffic in your site, and deliver a better user experience. However, poor quality SEO may be damaging to the site. Tom Johnston can offer the expert Search marketing services that you require. Johnston is definitely an experienced professional that has been doing work in SEO for the decade.

Because Johnston has extensive expertise, he’s equipped to use all kinds of clients, from small companies to larger ones. Johnston also offers franchise SEO for companies that have multiple locations. When you select to work with Johnston, you’ll get the Search engine optimization services you require.

Johnston requires a three-step approach to SEO. On-page optimization is the initial step of your process. This method involves making changes to some site in order to improve its search engine ranking positions. On-page optimization can show search engines like Google what your blog ought to be ranking for. There are numerous on-page optimization techniques that will improve your site’s rankings, for example creating SEO-friendly content for your personal site.

Another step is off-page optimization. This describes off-site techniques which will increase your site’s rankings. One of many parts of off-page optimization is building links. Off-page optimization is ways to show search engine listings that your site is a reliable method to obtain information.

The next step is local search engine optimisation. This can be required for companies that operate locally. This section of the process involves optimization for Google Maps and claiming and providing detailed information for your personal Google My Company listing. Providing accurate information for other directory listings is important also.

Tom Johnston offers many services to his clients. When you deal with Johnston, you’ll have a month-to-month contract. Whether you require SEO assistance within the short-term or long-term help, you’ll can get the support that you desire. Your contract can be adjusted as required.

You’ll receive monthly ranking reports, which will help you to observe how your internet site is performing. This will help you to see which search terms are yielding ideal results. It is going to demonstrate how your search rankings happen to be improving from month to month.

Google Analytics will be installed on your site, meaning it will be simpler for you to monitor the traffic your site is receiving. You’ll likewise be able to view how many of the people to your site are discovering your site via search engine listings.

If you’re considering working with Tom Johnston, you may contact him for the free video analysis of your site. The analysis may also compare your site to competing sites. Because this consultation will likely be free of charge, there is absolutely no reason behind you not to take advantage of it.

It’s important for your company to be optimized for search engines like yahoo. Strong SEO is essential to the health of any business. Whether you run a huge national company or possibly a small, locally-based company, you can trust Tom Johnston to manage your entire SEO needs. Visit Tom-Johnston.com to find out more.

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