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On Page Optimization
This is the process of telling Google what it is that you do and where you offer your products or services by editing the code and content of your website. Google is simply a robot. By making sure your website “speaks Google”, you have a better shot to be found in search engines.
We do this by creating hundreds of pages on the back-end of your website. Each page is perfectly optimized for one location and one category of service.
We will continue to do this for as many products/services and locations that you have and we won’t charge extra for it. This creates a larger net to catch more people who are looking for you. We want you to get as many clients and customers as possible.
Secret Sauce: Use software to constantly update the landing pages every time Google visits the the website. This gives you a boost in rankings due to Google’s fresh content factor.
Secret Sauce: Get backlinks from sites that are powerful, have organic traffic and become even more powerful over time.
If both you and your competitors do on-page optimization perfectly (step one above), how does Google choose which website to rank #1? Google must differentiate which website has more authority on the subject. Google uses backlinks to qualify which website is more important.
If website A is willing to give website B some of its’ online visitors via a backlink, then website A must believe website B is important and trustworthy. Google then attributes some of the value of website A and bumps up website B in regards to online authority.
Link building is the scaling portion of SEO. The more high quality links, the better. It is the only thing that will consistently get your website to show up more prominently in Google; especially for those hard to win search terms.
Google map optimization (also known as Google My Business or GMB optimization) is the process of getting your local business to show up on the Google map section of search results. We do this by making sure your business name, address and phone number (NAP) are created and consistent on all the major online directories, data aggregators and voice search platforms (think Siri and Alexa). In doing so, you create an “online fingerprint” that is specific to your business. In doing so, Google takes your business more seriously, and thus ranks you for more local searches.
Secret Sauce: Use software and API’s to search all variations of your online business listing in order fix, remove duplicates and update existing listings.
Features & Benefits
No Long-Term Contracts
Monthly Ranking Reports
Website Traffic Reporting
Big & Small Client Experience
Don’t be shy. Request a free video analysis of your website and your competitors. We promise not to spam you.
Local SEO Marketing Company Serving Methuen Massachusetts
Tom Johnston Is The Smart Choice For SEO
Professional SEO will benefit your small business in numerous ways. SEO can generate leads, increase web traffic to the site, and deliver an improved user experience. However, sub-standard SEO might be damaging in your site. Tom Johnston provides the expert Search engine optimization services that you require. Johnston is surely an experienced professional that has been doing work in SEO for a decade.
Because Johnston has extensive expertise, he’s equipped to work with a myriad of clients, from smaller businesses to larger ones. Johnston even offers franchise SEO for businesses that have multiple locations. If you select to use Johnston, you’ll have the SEO services you need.
Johnston takes a three-step strategy to SEO. On-page optimization is step one of the process. This procedure involves making changes to some site as a way to improve its search engine results. On-page optimization is capable of showing the major search engines what your blog should be ranking for. There are several on-page optimization techniques that will boost your site’s rankings, such as creating SEO-friendly content for the site.
The 2nd step is off-page optimization. This describes off-site techniques that will improve your site’s rankings. One of the primary parts of off-page optimization is building links. Off-page optimization is a way to show search engines like yahoo that your internet site is a trustworthy way to obtain information.
The 3rd step is local seo. This is certainly necessary for businesses that operate locally. This section of the process involves optimization for Google Maps and claiming and providing details to your Google My Business listing. Providing accurate information for other directory listings is crucial also.
Tom Johnston offers many services to his clients. When you deal with Johnston, you’ll possess a month-to-month contract. Whether you need SEO assistance in the short-term or long term help, you’ll can get the services that you need. Your contract can be adjusted as required.
You’ll receive monthly ranking reports, which will enable you to find out how your internet site is performing. This will allow you to see which keyphrases are yielding the greatest results. It is going to show you the way your search rankings have been improving from month to month.
Google Analytics will probably be attached to your web site, which means it will be easier that you should monitor the traffic your website is receiving. You’ll also be able to view what number of the website visitors to your web site are finding your blog via search engines like google.
If you’re thinking about utilizing Tom Johnston, it is possible to contact him for the free video analysis of the site. The analysis will also compare your website to competing sites. Simply because this consultation is going to be absolutely free, there is not any reason for you not to take full advantage of it.
It’s vital for your small business to become optimized for search engines. Strong SEO is important to the fitness of any organization. Whether you have a huge national company or perhaps a small, locally-based company, you can depend on Tom Johnston to deal with your entire SEO needs. Visit Tom-Johnston.com to learn more.
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Search Engine Optimization
Best Local SEO Expert Agency Firm
- Serp (Search Engine Ranking Results Page)
- Competitor Keywords Analysis
- SEO Marketing Agency
- On Page Optimziation
- Website Optimisation
- On Site SEO
- Google Maps
- GMB Listings
- 3 Map Pack
- SEO Consultant Services
- Non Expensive
- White Hat
- Mobile & Phone
- Link Building