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On Page Optimization
This is the process of telling Google what it is that you do and where you offer your products or services by editing the code and content of your website. Google is simply a robot. By making sure your website “speaks Google”, you have a better shot to be found in search engines.
We do this by creating hundreds of pages on the back-end of your website. Each page is perfectly optimized for one location and one category of service.
We will continue to do this for as many products/services and locations that you have and we won’t charge extra for it. This creates a larger net to catch more people who are looking for you. We want you to get as many clients and customers as possible.
Secret Sauce: Use software to constantly update the landing pages every time Google visits the the website. This gives you a boost in rankings due to Google’s fresh content factor.
Secret Sauce: Get backlinks from sites that are powerful, have organic traffic and become even more powerful over time.
If both you and your competitors do on-page optimization perfectly (step one above), how does Google choose which website to rank #1? Google must differentiate which website has more authority on the subject. Google uses backlinks to qualify which website is more important.
If website A is willing to give website B some of its’ online visitors via a backlink, then website A must believe website B is important and trustworthy. Google then attributes some of the value of website A and bumps up website B in regards to online authority.
Link building is the scaling portion of SEO. The more high quality links, the better. It is the only thing that will consistently get your website to show up more prominently in Google; especially for those hard to win search terms.
Google map optimization (also known as Google My Business or GMB optimization) is the process of getting your local business to show up on the Google map section of search results. We do this by making sure your business name, address and phone number (NAP) are created and consistent on all the major online directories, data aggregators and voice search platforms (think Siri and Alexa). In doing so, you create an “online fingerprint” that is specific to your business. In doing so, Google takes your business more seriously, and thus ranks you for more local searches.
Secret Sauce: Use software and API’s to search all variations of your online business listing in order fix, remove duplicates and update existing listings.
Features & Benefits
No Long-Term Contracts
Monthly Ranking Reports
Website Traffic Reporting
Big & Small Client Experience
Don’t be shy. Request a free video analysis of your website and your competitors. We promise not to spam you.
Local SEO Marketing Company Serving Melrose Massachusetts
Tom Johnston Will Be Your Best Choice For SEO
Professional SEO may benefit your small business in many ways. SEO can generate leads, increase traffic to the site, and deliver a much better user experience. However, low quality SEO may be damaging to the site. Tom Johnston offers the expert SEO services that you desire. Johnston is definitely an experienced professional which has been employed in SEO to get a decade.
Because Johnston has extensive expertise, he’s equipped to do business with all kinds of clients, from small companies to larger ones. Johnston also offers franchise SEO for firms that have multiple locations. If you select to work with Johnston, you’ll get the Search engine optimization services you need.
Johnston requires a three-step approach to SEO. On-page optimization is step one of your process. This process involves making changes into a site to be able to improve its search engine rankings. On-page optimization can present the major search engines what your website must be ranking for. There are several on-page optimization techniques that could increase your site’s rankings, such as creating SEO-friendly content for your personal site.
Another step is off-page optimization. This describes off-site techniques that can boost your site’s rankings. One of the main parts of off-page optimization is link building. Off-page optimization is a means to show search engine listings that your site is a reliable supply of information.
The next step is local seo. This is certainly essential for companies that operate locally. This part of the process involves optimization for Google Maps and claiming and providing more information to your Google My Company listing. Providing accurate information for other directory listings is crucial at the same time.
Tom Johnston offers many services to his clients. When you deal with Johnston, you’ll have a month-to-month contract. Whether you want SEO assistance inside the short-term or long-term help, you’ll be capable of getting the services that you desire. Your contract may be adjusted when necessary.
You’ll receive monthly ranking reports, which will help you to see how your site is performing. This will assist you to see which keyphrases are yielding ideal results. It will likewise explain to you the way your search rankings have already been improving from month to month.
Google Analytics will probably be placed on your web site, which implies it will be simpler for you to monitor the traffic your website is receiving. You’ll also be able to discover what number of the visitors to your website have realized your web site via search engines like google.
If you’re enthusiastic about utilizing Tom Johnston, it is possible to contact him for the free video analysis of the site. The analysis will also compare your website to competing sites. Since this consultation will be absolutely free, there is no cause of you not to take advantage of it.
It’s important for your small business to be optimized for search engines. Strong SEO is essential to the healthiness of any company. Whether you manage a huge national company or perhaps a small, locally-based company, you can rely on Tom Johnston to take care of all your SEO needs. Visit Tom-Johnston.com to find out more.
Internet Marketing Service
Search Engine Optimization
Best Local SEO Expert Agency Firm
- Serp (Search Engine Ranking Results Page)
- Competitor Keywords Analysis
- SEO Marketing Agency
- On Page Optimziation
- Website Optimisation
- On Site SEO
- Google Maps
- GMB Listings
- 3 Map Pack
- SEO Consultant Services
- Non Expensive
- White Hat
- Mobile & Phone
- Link Building