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On Page Optimization
This is the process of telling Google what it is that you do and where you offer your products or services by editing the code and content of your website. Google is simply a robot. By making sure your website “speaks Google”, you have a better shot to be found in search engines.
We do this by creating hundreds of pages on the back-end of your website. Each page is perfectly optimized for one location and one category of service.
We will continue to do this for as many products/services and locations that you have and we won’t charge extra for it. This creates a larger net to catch more people who are looking for you. We want you to get as many clients and customers as possible.
Secret Sauce: Use software to constantly update the landing pages every time Google visits the the website. This gives you a boost in rankings due to Google’s fresh content factor.
Secret Sauce: Get backlinks from sites that are powerful, have organic traffic and become even more powerful over time.
If both you and your competitors do on-page optimization perfectly (step one above), how does Google choose which website to rank #1? Google must differentiate which website has more authority on the subject. Google uses backlinks to qualify which website is more important.
If website A is willing to give website B some of its’ online visitors via a backlink, then website A must believe website B is important and trustworthy. Google then attributes some of the value of website A and bumps up website B in regards to online authority.
Link building is the scaling portion of SEO. The more high quality links, the better. It is the only thing that will consistently get your website to show up more prominently in Google; especially for those hard to win search terms.
Google map optimization (also known as Google My Business or GMB optimization) is the process of getting your local business to show up on the Google map section of search results. We do this by making sure your business name, address and phone number (NAP) are created and consistent on all the major online directories, data aggregators and voice search platforms (think Siri and Alexa). In doing so, you create an “online fingerprint” that is specific to your business. In doing so, Google takes your business more seriously, and thus ranks you for more local searches.
Secret Sauce: Use software and API’s to search all variations of your online business listing in order fix, remove duplicates and update existing listings.
Features & Benefits
No Long-Term Contracts
Monthly Ranking Reports
Website Traffic Reporting
Big & Small Client Experience
Don’t be shy. Request a free video analysis of your website and your competitors. We promise not to spam you.
Local SEO Marketing Company Serving Lee Massachusetts
Tom Johnston Is The Best Choice For SEO
Professional SEO may benefit your small business in several ways. SEO can generate leads, increase traffic to your site, and deliver a much better user experience. However, low quality SEO may be damaging to the site. Tom Johnston can offer the expert Search marketing services that you require. Johnston is surely an experienced professional that has been operating in SEO for a decade.
Because Johnston has extensive expertise, he’s equipped to use all sorts of clients, from smaller businesses to larger ones. Johnston even offers franchise SEO for companies that have multiple locations. When you choose to use Johnston, you’ll receive the Search engine optimization services you will need.
Johnston has a three-step approach to SEO. On-page optimization is step one of your process. This process involves making changes into a site in order to improve its search engine ranking positions. On-page optimization can show search engines what your website should be ranking for. There are numerous on-page optimization techniques that can increase your site’s rankings, for example creating SEO-friendly content for your site.
The second step is off-page optimization. This describes off-site techniques that may improve your site’s rankings. One of the primary components of off-page optimization is link-building. Off-page optimization is ways to show search engines like yahoo that your internet site is a reliable method to obtain information.
The third step is local search engine marketing. This is certainly required for companies that operate locally. This section of the process involves optimization for Google Maps and claiming and providing more information for your personal Google My Company listing. Providing accurate information for other directory listings is crucial also.
Tom Johnston offers many services to his clients. When you work with Johnston, you’ll have got a month-to-month contract. Whether you need SEO assistance in the short-term or long-term help, you’ll get the services that you require. Your contract could be adjusted when needed.
You’ll receive monthly ranking reports, which will assist you to find out how your internet site is performing. This will enable you to see which search phrases are yielding greatest results. It will also explain to you the way your search rankings happen to be improving from month to month.
Google Analytics will be placed on your website, meaning it will be easier that you can monitor the traffic your internet site is receiving. You’ll likewise be able to view how many of the visitors to your website have realized your blog via search engines.
If you’re enthusiastic about working together with Tom Johnston, it is possible to contact him to get a free video analysis of your respective site. The analysis will likely compare your blog to competing sites. Because this consultation is going to be free of charge, there is absolutely no cause of you do not to benefit from it.
It’s essential for your small business to become optimized for search engines like google. Strong SEO is essential to the healthiness of any company. Whether you operate a large national company or a small, locally-based company, you can rely on Tom Johnston to handle all your SEO needs. Visit Tom-Johnston.com to acquire more information.
Internet Marketing Service
Search Engine Optimization
Best Local SEO Expert Agency Firm
- Serp (Search Engine Ranking Results Page)
- Competitor Keywords Analysis
- SEO Marketing Agency
- On Page Optimziation
- Website Optimisation
- On Site SEO
- Google Maps
- GMB Listings
- 3 Map Pack
- SEO Consultant Services
- Non Expensive
- White Hat
- Mobile & Phone
- Link Building