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On Page Optimization

This is the process of telling Google what it is that you do and where you offer your products or services by editing the code and content of your website. Google is simply a robot. By making sure your website “speaks Google”, you have a better shot to be found in search engines.

We do this by creating hundreds of pages on the back-end of your website. Each page is perfectly optimized for one location and one category of service.

We will continue to do this for as many products/services and locations that you have and we won’t charge extra for it. This creates a larger net to catch more people who are looking for you. We want you to get as many clients and customers as possible.

Secret Sauce: Use software to constantly update the landing pages every time Google visits the the website. This gives you a boost in rankings due to Google’s fresh content factor.

Secret Sauce: Get backlinks from sites that are powerful, have organic traffic and become even more powerful over time.

Link Building

If both you and your competitors do on-page optimization perfectly (step one above), how does Google choose which website to rank #1? Google must differentiate which website has more authority on the subject. Google uses backlinks to qualify which website is more important.

If website A is willing to give website B some of its’ online visitors via a backlink, then website A must believe website B is important and trustworthy. Google then attributes some of the value of website A and bumps up website B in regards to online authority.

Link building is the scaling portion of SEO. The more high quality links, the better. It is the only thing that will consistently get your website to show up more prominently in Google; especially for those hard to win search terms.

Map Optimization

Google map optimization (also known as Google My Business or GMB optimization) is the process of getting your local business to show up on the Google map section of search results. We do this by making sure your business name, address and phone number (NAP) are created and consistent on all the major online directories, data aggregators and voice search platforms (think Siri and Alexa). In doing so, you create an “online fingerprint” that is specific to your business. In doing so, Google takes your business more seriously, and thus ranks you for more local searches.

Secret Sauce: Use software and API’s to search all variations of your online business listing in order fix, remove duplicates and update existing listings.

Features & Benefits

No Long-Term Contracts

Monthly Ranking Reports

Website Traffic Reporting

Big & Small Client Experience

Pricing

Managed SEO

$1500 / mo
  • Ideal for Business Owners who have a limited reach in customer base but want to dominate their closest cities.

Full Service Agency

$3000 / mo
  • For Business Owners who understand quality results takes investment to get you a real ROI. You go all in. We go all out.

Enhanced Link Building

$1250 / mo
  • You understand SEO. You have a team that understands SEO. Your website is taken care of. You just need that sweet sweet nectar.

Contact Us

Don’t be shy. Request a free video analysis of your website and your competitors. We promise not to spam you.

Massachusetts

Local SEO Marketing Company Serving Hull Massachusetts

Tom Johnston Is The Best Choice For SEO

Professional SEO will benefit your company in several ways. SEO can generate leads, increase targeted traffic to the site, and deliver a greater user experience. However, sub-standard SEO could be damaging to your site. Tom Johnston provides the expert Search engine optimization services that you require. Johnston is an experienced professional which has been doing work in SEO for any decade.

Because Johnston has extensive expertise, he’s equipped to work alongside all kinds of clients, from smaller businesses to larger ones. Johnston now offers franchise SEO for companies that have multiple locations. If you choose to use Johnston, you’ll get the Search marketing services you want.

Johnston requires a three-step method of SEO. On-page optimization is the first task of your process. This method involves making changes to your site to be able to improve its search engine ranking positions. On-page optimization can show search engines like Google what your site needs to be ranking for. There are many on-page optimization techniques that will improve your site’s rankings, like creating SEO-friendly content for the site.

Another step is off-page optimization. This describes off-site techniques that may boost your site’s rankings. One of the many components of off-page optimization is link building. Off-page optimization is a way to show search engines that your site is a trustworthy source of information.

The third step is local seo. This is necessary for firms that operate locally. This area of the process involves optimization for Google Maps and claiming and providing detailed information for the Google My Company listing. Providing accurate information for other directory listings is crucial also.

Tom Johnston offers many services to his clients. When you deal with Johnston, you’ll possess a month-to-month contract. Whether you need SEO assistance from the short-term or long-term help, you’ll get the help that you need. Your contract could be adjusted as needed.

You’ll receive monthly ranking reports, which will assist you to discover how your website is performing. This will help you to see which keyphrases are yielding greatest results. It will demonstrate the way your search rankings have already been improving from month to month.

Google Analytics will probably be installed on your website, which suggests it will be simpler that you can monitor the traffic your internet site is receiving. You’ll likewise be able to see how many of the targeted traffic to your site have found your blog via search engines like google.

If you’re considering dealing with Tom Johnston, you may contact him to get a free video analysis of your own site. The analysis will likely compare your blog to competing sites. Simply because this consultation will probably be free of charge, there is not any reason behind you do not to make the most of it.

It’s important for your organization to get optimized for search engine listings. Strong SEO is important to the fitness of any company. Whether you operate a large national company or perhaps a small, locally-based company, you can rely on Tom Johnston to deal with your entire SEO needs. Visit Tom-Johnston.com for more information.

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