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On Page Optimization
This is the process of telling Google what it is that you do and where you offer your products or services by editing the code and content of your website. Google is simply a robot. By making sure your website “speaks Google”, you have a better shot to be found in search engines.
We do this by creating hundreds of pages on the back-end of your website. Each page is perfectly optimized for one location and one category of service.
We will continue to do this for as many products/services and locations that you have and we won’t charge extra for it. This creates a larger net to catch more people who are looking for you. We want you to get as many clients and customers as possible.
Secret Sauce: Use software to constantly update the landing pages every time Google visits the the website. This gives you a boost in rankings due to Google’s fresh content factor.
Secret Sauce: Get backlinks from sites that are powerful, have organic traffic and become even more powerful over time.
If both you and your competitors do on-page optimization perfectly (step one above), how does Google choose which website to rank #1? Google must differentiate which website has more authority on the subject. Google uses backlinks to qualify which website is more important.
If website A is willing to give website B some of its’ online visitors via a backlink, then website A must believe website B is important and trustworthy. Google then attributes some of the value of website A and bumps up website B in regards to online authority.
Link building is the scaling portion of SEO. The more high quality links, the better. It is the only thing that will consistently get your website to show up more prominently in Google; especially for those hard to win search terms.
Google map optimization (also known as Google My Business or GMB optimization) is the process of getting your local business to show up on the Google map section of search results. We do this by making sure your business name, address and phone number (NAP) are created and consistent on all the major online directories, data aggregators and voice search platforms (think Siri and Alexa). In doing so, you create an “online fingerprint” that is specific to your business. In doing so, Google takes your business more seriously, and thus ranks you for more local searches.
Secret Sauce: Use software and API’s to search all variations of your online business listing in order fix, remove duplicates and update existing listings.
Features & Benefits
No Long-Term Contracts
Monthly Ranking Reports
Website Traffic Reporting
Big & Small Client Experience
Don’t be shy. Request a free video analysis of your website and your competitors. We promise not to spam you.
Local SEO Marketing Company Serving Harwich Massachusetts
Tom Johnston Is Your Best Choice For SEO
Professional SEO may benefit your organization in many ways. SEO can generate leads, increase traffic to the site, and deliver a much better user experience. However, poor quality SEO can be damaging to your site. Tom Johnston can offer the expert Search marketing services that you need. Johnston is surely an experienced professional that has been employed in SEO to get a decade.
Because Johnston has extensive expertise, he’s equipped to use all types of clients, from small businesses to larger ones. Johnston even offers franchise SEO for businesses that have multiple locations. When you choose to use Johnston, you’ll receive the Search engine optimization services you need.
Johnston has a three-step strategy to SEO. On-page optimization is step one of your process. This method involves making changes to a site so that you can improve its search engine results. On-page optimization can show search engines like Google what your website ought to be ranking for. There are many on-page optimization techniques that will improve your site’s rankings, such as creating SEO-friendly content for the site.
The next step is off-page optimization. This describes off-site techniques that can increase your site’s rankings. One of many aspects of off-page optimization is backlink building. Off-page optimization is a way to show search engines like google that your website is a reliable method to obtain information.
The third step is local search engine marketing. This is certainly essential for firms that operate locally. This section of the process involves optimization for Google Maps and claiming and providing more information for your Google My Business listing. Providing accurate information for other directory listings is vital at the same time.
Tom Johnston offers many services to his clients. When you work with Johnston, you’ll have a month-to-month contract. Whether you require SEO assistance within the short-term or long-term help, you’ll be capable of getting the support you need. Your contract might be adjusted as needed.
You’ll receive monthly ranking reports, which will help you to discover how your internet site is performing. This will enable you to see which search terms are yielding the best results. It is going to reveal to you the way your search rankings have been improving from month to month.
Google Analytics will likely be attached to your blog, meaning it will be easier for you to monitor the traffic your site is receiving. You’ll likewise be able to discover how many of the targeted traffic to your web site have realized your web site via search engines like yahoo.
If you’re considering utilizing Tom Johnston, you may contact him to get a free video analysis of your own site. The analysis will even compare your site to competing sites. Simply because this consultation will be totally free, there is no cause of you do not to benefit from it.
It’s important for your small business being optimized for search engines like yahoo. Strong SEO is essential to the fitness of any company. Whether you run a sizable national company or perhaps a small, locally-based company, you can trust Tom Johnston to manage all of your SEO needs. Visit Tom-Johnston.com to learn more.
Internet Marketing Service
Search Engine Optimization
Best Local SEO Expert Agency Firm
- Serp (Search Engine Ranking Results Page)
- Competitor Keywords Analysis
- SEO Marketing Agency
- On Page Optimziation
- Website Optimisation
- On Site SEO
- Google Maps
- GMB Listings
- 3 Map Pack
- SEO Consultant Services
- Non Expensive
- White Hat
- Mobile & Phone
- Link Building