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On Page Optimization

This is the process of telling Google what it is that you do and where you offer your products or services by editing the code and content of your website. Google is simply a robot. By making sure your website “speaks Google”, you have a better shot to be found in search engines.

We do this by creating hundreds of pages on the back-end of your website. Each page is perfectly optimized for one location and one category of service.

We will continue to do this for as many products/services and locations that you have and we won’t charge extra for it. This creates a larger net to catch more people who are looking for you. We want you to get as many clients and customers as possible.

Secret Sauce: Use software to constantly update the landing pages every time Google visits the the website. This gives you a boost in rankings due to Google’s fresh content factor.

Secret Sauce: Get backlinks from sites that are powerful, have organic traffic and become even more powerful over time.

Link Building

If both you and your competitors do on-page optimization perfectly (step one above), how does Google choose which website to rank #1? Google must differentiate which website has more authority on the subject. Google uses backlinks to qualify which website is more important.

If website A is willing to give website B some of its’ online visitors via a backlink, then website A must believe website B is important and trustworthy. Google then attributes some of the value of website A and bumps up website B in regards to online authority.

Link building is the scaling portion of SEO. The more high quality links, the better. It is the only thing that will consistently get your website to show up more prominently in Google; especially for those hard to win search terms.

Map Optimization

Google map optimization (also known as Google My Business or GMB optimization) is the process of getting your local business to show up on the Google map section of search results. We do this by making sure your business name, address and phone number (NAP) are created and consistent on all the major online directories, data aggregators and voice search platforms (think Siri and Alexa). In doing so, you create an “online fingerprint” that is specific to your business. In doing so, Google takes your business more seriously, and thus ranks you for more local searches.

Secret Sauce: Use software and API’s to search all variations of your online business listing in order fix, remove duplicates and update existing listings.

Features & Benefits

No Long-Term Contracts

Monthly Ranking Reports

Website Traffic Reporting

Big & Small Client Experience

Pricing

Managed SEO

$1500 / mo
  • Ideal for Business Owners who have a limited reach in customer base but want to dominate their closest cities.

Full Service Agency

$3000 / mo
  • For Business Owners who understand quality results takes investment to get you a real ROI. You go all in. We go all out.

Enhanced Link Building

$1250 / mo
  • You understand SEO. You have a team that understands SEO. Your website is taken care of. You just need that sweet sweet nectar.

Contact Us

Don’t be shy. Request a free video analysis of your website and your competitors. We promise not to spam you.

Massachusetts

Local SEO Marketing Company Serving Eastham Massachusetts

Tom Johnston Can Be Your Most Suitable Choice For SEO

Professional SEO will manage to benefit your business in a number of ways. SEO can generate leads, increase traffic in your site, and deliver a much better user experience. However, sub-standard SEO can be damaging to the site. Tom Johnston offers the expert Search marketing services that you need. Johnston is surely an experienced professional that has been doing work in SEO for a decade.

Because Johnston has extensive expertise, he’s equipped to do business with all sorts of clients, from small enterprises to larger ones. Johnston now offers franchise SEO for firms that have multiple locations. If you choose to use Johnston, you’ll receive the Search marketing services you want.

Johnston has a three-step procedure for SEO. On-page optimization is step one in the process. This process involves making changes into a site in order to improve its search engine rankings. On-page optimization can show search engines like Google what your blog should be ranking for. There are several on-page optimization techniques that may increase your site’s rankings, including creating SEO-friendly content for the site.

The second step is off-page optimization. This describes off-site techniques that can improve your site’s rankings. One of the primary components of off-page optimization is link building. Off-page optimization is a means to show search engines that your website is a trustworthy method to obtain information.

The third step is local search engine optimisation. This can be essential for companies that operate locally. This section of the process involves optimization for Google Maps and claiming and providing details for the Google My Business listing. Providing accurate information for other directory listings is essential at the same time.

Tom Johnston offers many services to his clients. When you deal with Johnston, you’ll possess a month-to-month contract. Whether you require SEO assistance inside the short-term or long term help, you’ll can get the assistance that you need. Your contract could be adjusted as required.

You’ll receive monthly ranking reports, which will assist you to observe how your site is performing. This will enable you to see which search terms are yielding ideal results. It will show you how your search rankings have been improving from month to month.

Google Analytics will be placed on your site, meaning it will be simpler so that you can monitor the traffic your site is receiving. You’ll likewise be able to see what percentage of the visitors to your web site have found your web site via search engines.

If you’re enthusiastic about working with Tom Johnston, you may contact him for the free video analysis of your own site. The analysis will also compare your website to competing sites. Since this consultation will probably be absolutely free, there is not any reason behind you do not to make the most of it.

It’s necessary for your organization to be optimized for search engines. Strong SEO is vital to the healthiness of any organization. Whether you operate a huge national company or even a small, locally-based company, you can rely on Tom Johnston to deal with all of your SEO needs. Visit Tom-Johnston.com to find out more.

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